Elbert Goode II

🚨 New Video Alert! 🚨 We engaged a little AI assistance (if you can even tell) to produce a video that sums up who we are and what we do—because even PR pros can be camera-averse. 😉 But hey, if you’re curious about when to bring in a little extra PR and content firepower (that’s us), give it a watch. Especially as you're planning your 2025 marketing initiatives. Check it out here: https://lnkd.in/gXcQ542p And if it sparks some questions, reach out. Let's have a conversation. We’re still very much human on the other end, ready to help you stand out. #JimsDigitalTwin #PublicRelations #ContentMarketing #SmallBusinessLife

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📣 ATTN Michiganders! Join HigherRing at this awesome B Corp awareness event next Thursday, August 29th. Learn about B-Corporations from certified B-Corps as they share their journey of certification and why they joined the movement. Shout out to our COO Katie Carano for representing HigherRing and helping to spread the word about using business as a force for good. Find the event link in our comments below! 🎉 REGROUP Atomic Object People First Economy Inforum

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The discussion with Lori Brokaw Stout on redefining partner relationships is noteworthy. Her focus on quality over quantity in partnerships and ensuring mutual benefit challenges traditional metrics-driven approaches. This strategy of aligning partner values with company culture could significantly enhance B2B ecosystem effectiveness. #CMO #ChiefMarketingOfficer #podcast #B2B #C-Suite #B2BContent #B2BMarketing #B2BSales #PartnershipStrategy #ChannelMarketing #B2BEcosystem #ValueAlignment

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Curious about Ohio TechCred? Our Front Burner Marketing Academy Program Director, Rachel Juszczyk, is here to explain the program, how to apply, and the benefits for you and your team. Discover our Ohio TechCred-approved courses and upcoming application deadlines!

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I love how this article that our DCI team placed ties in a well-known sports entity and how its investment in a city can impact an entire economy by attracting complementary industries, residents and visitors. A tri-fecta of place marketing success. We know that sports tourism is one of the fastest growing sectors in attracting leisure visitors, and we also know through Development Counsellors International's proprietary research that a potential workforce likes to visit a place first before relocation. So here's a quick tip when it comes to #talentattraction marketing: If you want to elevate your region as a great place to live and do business, don't be afraid to leverage the brand reputation of your sports teams and the development they bring to your economy. It's a winning combination. (Also...if I was more sports inclined I'd probably have a better pun... please don't tell my husband, who played college baseball, how woefully ignorant I am with these types of analogies:) #econdev #economicdevelopment

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Love this! The engagement model appears seamless and built for scaling at speed. Plus the overall intelligence and granularity of the consumer data and insights that sound like can be gleaned from this could be pretty huge. Should be interesting to watch.  https://lnkd.in/gfMfEyu3

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Calling all DTC brands and retailers! With Back to School underway and Q4 around the corner, tune in below to our Retail Media webinar that I hosted and learn how you can set up a new profit center 🚀 in time for the holidays. #postpurchasemonetization #nonendemicadvertising #Fluent #adflow

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WHEN CREATING 2025 CROP BUDGETS, KEEP IN MIND FAMILY LIVING COSTS - by Bradley Zwilling In 2023, the total noncapital living expenses of 1,345 farm families enrolled in Illinois Farm Business Farm Management (FBFM) averaged $97,100–or about $8,000 a month for each family. This average was about 6% higher than in 2022. Another $8,762 was used to buy capital items such as the personal share of the family automobile, furniture, and household equipment. Thus, the grand total for living expenses averaged $105,862 for 2023 compared with $98,833 for 2022, or a $7,029 increase per family. Read more: https://lnkd.in/eF5CMWsS #expenses #family #farm #illinois

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What’s kept me going in entrepreneurship for over a decade? The ability to create an environment like this 👇 A lot of people start working for themselves because they want freedom. IMO, one of the best things about starting and running a company for the last 11 years is the ability to create that freedom for others, too. It has been a privilege and a (big) challenge to learn what people need from their workplace—and how to make changes. Jenny Weeden and I have been running our internal NPS for a handful of years now and I’m not going to lie… I definitely shed some tears over the first couple of surveys. The NPS does exactly what it should: unearths the things in our workplace that people are unhappy about. When discovered, we set out to find the root of each issue, and determine how we can make change. Change, by the way, is an imperfect process, with bumps in the road, false starts, wins, and losses. Fast forward to this year’s NPS, we received our highest score yet thanks to the willingness of our team to be honest, to engage in meaningful conversations, and to make change together. We're still constantly evaluating our environment and I expect that we will be as long as the company exists. Thank you, team Accelity. 💛 There is no group of people I’d rather spend my time at work with. (Mostly remote, because that’s how we want it! 😇)

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Check out the audacious engineering and manufacturing in this Reindustrialize video (summit all about accelerating American manufacturing (Detroit, June 25-26))

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✨ New Feature Alert! 💻 We’re excited to introduce a brand-new, free tool on our website: the LC3 Creative QR Code Generator! This powerful feature is here to help you elevate your marketing game, making it easier than ever to connect with your audience. Our QR Code Generator lets you create codes for: - Sharing text - Redirecting to URLs - Sending emails (with or without a subject) - Calling a phone number - Sending an SMS - Sharing contact information - Adding calendar events - Connecting to WiFi It’s completely free and easy to use—no strings attached. Since it's still under development, we’d love your feedback. If you find it helpful, shout-outs on your business page are always appreciated! Try it out today: https://lnkd.in/eWMDYSwN #LC3Creative #NewFeature #QRCodeGenerator #MarketingTools #SmallBusiness #ShopLocal

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It was a sold-out luncheon for my talk "Rank & Roll in the Revenue with SEO." 🎸 Thanks, AMA West Michigan for inviting me. The verses to my Rank and Roll song: 1️⃣ Measure revenue from search engine visibility. 2️⃣ Capture demand created by your competitors. 3️⃣ Identify new ways for your customers to find you. 4️⃣ Discover what people and processes you'll need. If you want the slides containing some helpful context, comment here and I'll send them to you! 🎸

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Advocating for an Industry        What happens in the big picture filters down to affect all manufacturers, regardless of size.    Policy at the state level impacts how you run your business.    At the Indiana Manufacturers Association, we are your eyes & ears on the plethora of legislative & regulatory issues that are introduced every year at the Statehouse.    While you focus on running your business, the IMA is keeping a watchful eye over the manufacturing industry.  Promoting pro-business initiatives and removing obstacles that hinder growth.    It’s simply what we do ….. every day ….. for you!      The Indiana Manufacturers Association  Keeping an eye on your business from above  Since 1901      #IMA #manufacturing

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One of the many benefits of living in Central Ohio is the extensive and expansive parks system. Between Ohio Department of Natural Resources' State Parks, Columbus and Franklin County Metro Parks and Preservation Parks of Delaware County, to name just a few, residents have access to dozens of parks, hundreds of miles of trails, and water ways. Organizations like MORPC and RAPID 5 ensure we're constantly analyzing options and investing in green spaces. According to this report from Axios Columbus, the investments are paying off. "Columbus' parks system just keeps getting better, per the latest public parks index from the nonprofit Trust for Public Land. ... The city's ranking among large cities jumped 10 slots this year, moving from the 56th to 46th best in the country." Why does this matter? "New research by the nonprofit shows cities with higher scores have residents who are on average more socially connected with their neighbors, more likely to volunteer and more likely to form friendships across socioeconomic groups." There is, however, work to be done. "Columbus still doesn't compare particularly well to its Ohio peers, all of which were once again ranked higher this year. Cleveland came in 31st, Toledo was 27th and Cincinnati came in eighth." Even so, get outside with the summer weather. Go enjoy a park near you!

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In today’s digital world, standing out isn’t just an advantage—it’s essential. For Detroit and Michigan brands, a video podcast offers a powerful way to boost credibility, reach new audiences, and build genuine connections. Imagine having a media partner who not only understands your brand’s unique voice but also manages the entire podcast production process, helping you stay focused on what you do best. Why a Video Podcast with a Media Partner is a Game-Changer Build Trust and Credibility When your audience sees you on camera sharing your expertise, they connect with you on a personal level. A professional video podcast showcases your knowledge, passion, and commitment, positioning your brand as an industry leader and boosting your credibility. Reach a Broader Audience with Strategic Organic Content A video podcast allows you to create and share content that resonates with your audience. Every episode can be repurposed into social clips, highlights, and insights across multiple platforms, increasing your reach and ensuring your brand is always in the conversation. Maximize Efficiency with a Dedicated Media Partner Partnering with a professional media team like rocepez media means you have experts handling every detail—from filming and editing to planning and distribution. With our support, your podcast becomes a seamless extension of your brand, making it easy to stay consistent and strategic in your content. Leverage the Power of Today’s Marketplace In the fast-evolving digital landscape, video podcasts allow you to reach an audience that’s actively seeking expertise and authentic voices. By putting your brand out there regularly, you’re not just keeping up with trends; you’re setting them, and building a loyal following that values your insights. Ready to take your brand to the next level? Let’s get your voice heard across Michigan. Visit rocepez media to learn more about how a video podcast can amplify your message and connect with your ideal audience. Get started today at https://lnkd.in/g43eCuXh. #videoproduction #audiomarketing #podcastproduction #podcasting #brandawareness #audienceengagement #thoughtleadership #marketingstrategy #socialmediamarketing #detroitbrands #contentmarketing #videocontent #brandbuilding #detroitcreatives #contentcreator #entrepreneurlife #digitalcontent #brandloyalty #detroitmichigan #seostrategy #brandidentity #organiccontent #videomarketing #engagingcontent

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What are the impacts of having a quality sign for your business? Well, according to a study done by the University of Cincinnati, good signage: 📈 Drives in-store traffic 📈 Implies quality 📉 Can cause loss of business or consumer frustration when not placed properly or the text is too small 📈 75% of consumers agree that the first thing they notice about a new local business is it’s signage 📈 29% of shoppers make store choices based on the information communicated by store signs 📈 33% of shoppers have been drawn into an unknown store based on the quality of it’s signage Get a quote from us today at https://lnkd.in/e58eGdX #HighQuality #NewSigns #BusinessSignage #FamilyBusiness

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