Janalee Silvey’s Post

Curious about Ohio TechCred? Our Front Burner Marketing Academy Program Director, Rachel Juszczyk, is here to explain the program, how to apply, and the benefits for you and your team. Discover our Ohio TechCred-approved courses and upcoming application deadlines!

🎉 Celebrating 1 Year of Talking Tactics! 🎉 Discover why strong institutional reputation and branding are crucial for attracting and engaging prospective students. Check out part two of our four-part blog series: https://lnkd.in/ens2xZ7x Talking Tactics delivers real results with limited resources, one tactic at a time. Don't miss out — subscribe to Enrollify and stay ahead of the game. Let's keep talking the tactics and owning the results! 💪

Still look for more Summer 2024 participants? Join us Tuesday, April 9, 1-2 PM ET, as Brendan Schneider, Founder and CEO of SchneiderB Media Inc. discusses how inbound marketing can help get more inquiries! Register at www.SPARCNational.com Check out SPARC, Summer Programs and Auxiliary Revenue Collaborative Connect for posts on how colleagues are using last minute marketing actions to bring in more participants! #independentschools #indyschools #schoolmarketing #summerprograms #auxiliaryprograms #professionaldevelopment

Mai is highly recommended.

🚀 Never underestimate the power of the education zone when it comes to promoting your membership options. It's your chance to lay the groundwork, introducing customers to membership levels and your distinctive offerings. Get insights from Bobby Jones on how to harness the education zone for skyrocketing your membership numbers. Learn more @ https://lnkd.in/gsaiQ4pp *Clip from 'Level Up Your Site Marketing: Transforming Your Site into a Membership Magnet'

"The capacity to learn is a gift; The ability to learn is a skill; The willingness to learn is a choice." - Brian Herbert The marketing team at Oldcastle APG recently became members of the Association of National Advertisers (ANA) which meant access to a plethora of resources including information, trends, and networks. But of course, knowing me — I love to continue learning and growing my skillset — I went straight to the courses and certifications. This Strategic Customer-Centric Marketing Course is just Step 1 ✅ in the process of becoming a Certified ANA Marketing Professional. 20 more steps to go! #lifelonglearning #personalgrowth #professionalgrowth #marketingcertification

Join Ashley Monk from Onya and Bart Caylor from Caylor Solutions for an insightful webinar focused on converting campus visits into enrollments. This session will delve into best practices for engaging prospective students before, during and after their campus visits. By integrating advanced digital marketing techniques with strategic enrollment communication, you will learn how to effectively nurture leads and boost your enrollment rates. Elevate your enrollment strategy by mastering the art of converting campus visits into committed enrollments.

It doesn't always have to be sexy to work... I was working with a client whose 14-week program was about to kick off. Up to this point, we had run several live workshops, and the course was 60% full. As we approached the final week, I was asked to devise a strategy to attract more participants. Based on data from the email list, I noticed one particular topic generated the most engagement, with high rates of replies, click-throughs, and opens. So, I suggested we run a workshop centered around that topic. Nothing fancy—no landing page or ads. We simply created a segment of those who had shown intent and ran a promotion with a direct benefit marketing message. While we didn’t fill the program completely, enrollment increased from 60% to 80%. What’s more, the client was over the moon. I owe the idea to Gary Bencivenga, who said, “The best marketing advice I ever received: Find out what your customers want and give it to them.” It’s always fun to put what I learn from the greats into practice for my clients.

🤫 You might notice we're a bit quiet over summer... 🤔 That's because it's our time to review our marketing and plan for the rest of the year ☕ Our Second Thursday of the month Coffee Break is still on though (Thurs 8th August 2.15-2.45) 📑 📹 And, of course, you can still learn from our Marketing Insight Videos & Articles. 🤑 Our emails, packed full of value, are still going out, so make sure you are getting them. Subscribe to our mailing list here: 👇 https://lnkd.in/eQpsBJKJ And while summer is here, make your life easier - here's a top tip! Kara Stanford, CEO & Founder, The Marketing Spaces #marketing #marketingspaces #marketingtips #marketingstrategy #marketingcourses #marketingtraining

Trying to apply some learned lessons from this interesting course!