Brett Greene, MA

Why Your LinkedIn Posts Could Be Losing You Clients If you want to hold attention, keep it short and scannable. Here’s why that approach always wins: Why Short and Scannable is the Winning Formula 1. Most Users Are on Their Phones Your content should be easy to scroll and skim. 2. The Opening Line is Everything Capture attention instantly, or readers may move on. 3. Short, Punchy Lines Create Impact People remember concise points over long explanations. 4. Busy Professionals Don’t Read, They Scan Skip lengthy paragraphs, deliver quick, valuable takeaways. 5. Simpler Posts Invite More Engagement Clear, digestible content drives higher comments and shares. Here is how to Write a Skimmable Post that Gets Results 1. Start with a Bold Hook Make readers pause right from the first line. 2. Use Bullet Points and Short Paragraphs Let your audience absorb the message quickly. 3. Emphasize Key Words Make it easy for readers to grasp the essence at a glance. 4. Ask Questions to Drive Engagement Pull your audience into the conversation. 5. Finish with a Clear CTA Guide your readers on the next steps. Create posts that speak powerfully without exhausting your reader. P.S: Please repost if you found this valuable.

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🚀 Setting up a new clinic? Thinking about your domain name? If you're like most healthcare professionals, you're probably asking, "Does it really matter?" 🤔 Let’s break it down: You’ve got 3 types of domains to consider: 1️⃣ Exact Match Domain (EMD): Think kneereplacementLondon(dot)com – matches exactly what patients are searching for. 2️⃣ Partial Match Domain (PMD): Bravokneereplacement(dot)com – combines some keywords with your brand. 3️⃣ Branded Domain: firnusmedica(dot)com – totally unique, but doesn’t match searches directly. 🔎 Google says domain names don’t affect ranking… but can we trust them? 😏 💡 Over the coming weeks, I’ll be testing all three types—launching identical sites to see who wins in the rankings. Stay tuned for the results! 👉 Want to know which one ranks best? 🔗 Subscribe to my newsletter and follow along for real insights (link below)! Got questions? Drop me a message! Let’s connect. 💬 #HealthcareSEO #ClinicOwners #SEO

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Everyone wants to know how to optimize their website for SEO yet it can seem complicated for many. This information can apply not only to dental practices but also to dental coaches/consultants and other industry leader's websites! In this video, I keep it simple and talk about the simple things, like what to put in your headlines (H1 and H2s), paragraphs, and blog content! https://lnkd.in/gHPntdHW

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How can content creators balance the need for evergreen content with the demand for timely, trending pieces to maintain relevance and audience engagement? Here is what you need to do: - Develop a content strategy that includes both evergreen articles that remain relevant over time and timely pieces that respond to current trends​. - Regularly update evergreen content with new statistics or trends to maintain its relevance​. - Use tools like Google Trends to identify timely topics while balancing them with your evergreen content needs.

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FREE WEBINAR Using Artificial Intelligence Tools to Expand Your Genealogical Research Universe presented by James Tanner, Tuesday 23 April 2024, 2pm EDT / 1pm CDT / 12pm MDT/ 11am PDT. In the past few years, there has been an explosion of new AI tools. See how these exciting tools can be used to expand your genealogical research efforts. The three classes will cover different types of AI and then focus on AI-based chat tools, research tools, and generative imaging tools. The impact that Artificial Intelligence (AI) is having and will have on genealogical research will be revolutionary. Don’t miss this chance to explore the exciting possibilities that artificial intelligence offers to genealogical research. Register for FREE at https://lnkd.in/guMABFVM via Legacy Family Tree Webinars. #ad #genealogy #AI #ArtificialIntelligence #webinars

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Wordpress is partnering with Perplexity (one of the gen AI companies out there). Getting your content scraped by AI companies for free is never a pleasant feeling. Wordpress does say that blog owners will be potentially receiving increased traffic. Whether this development is good or bad for writers, only time will tell. At least owners will have the option to opt out if they choose. https://lnkd.in/gyyuqy3F

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What if email marketing could be your secret weapon in attracting more patients? 📈 Many dental practices don't fully realize the immense potential that lies within their inboxes. Effective communication is more than just sending reminders; it's about building relationships with your patients. From personalized newsletters to special offers, every email can strengthen that bond. Imagine transforming your practice with a few strategic emails that reach the right people at the right time! Empower yourself with the knowledge and tools to elevate your marketing strategy. Check out our latest guide to email marketing and discover how it could revolutionize your practice's outreach! We're all in this together, cheering you on as you grow and thrive. What strategies have you found effective in reaching your patients through email? Let’s inspire each other! 💬 #DentalMarketing #EmailMarketing #PracticeGrowth #DentalHeroes #Empowerment https://lnkd.in/gpnx7QXT

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Are you struggling to create compelling content to push to your potential clients in between follow-ups? Look no further! At https://hubs.la/Q02G4TZ90, we have a team of degreed engineers who write articles to help you attract and engage with your audience. Don't let the lack of a marketing partner hold you back - let us help you showcase your expertise and grow your business. Contact us today to learn more! #ContentMarketing #Engineering #MFGTribe #Industrial #Manufacturing #Content

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It's Time to Think Beyond Google SEO With AI and Large Language Models (LLMs) like ChatGPT and Gemini transforming how people search for answers, it's no longer just about ranking on Google. The currency of these models isn't links or keywords—it's mentions and context. If you want your practice to be the go-to answer when patients ask an LLM about podiatrists in your area, here's what you need to know: ✅ The New SEO: Ranking in LLMs means your practice needs to be mentioned consistently across the web—whether in articles, reviews, or relevant local content. ✅ Strategic Mentions: Just like getting your clinic listed in local healthcare directories or being mentioned by trusted healthcare blogs, you need to focus on where and how your name shows up. ✅ PR is Key: Getting featured in local publications, reviews, and podcasts can increase your presence in the "training data" of these models, making it more likely that AI will recommend your clinic. This is the future of patient acquisition. Are you ready to ensure your name comes up when potential patients ask an AI about podiatry in your area?

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