Berylls by AlixPartners’ Post

𝐖𝐡𝐲 𝐀𝐫𝐞 𝐎𝐄𝐌𝐬 𝐒𝐭𝐢𝐥𝐥 𝐅𝐚𝐜𝐢𝐧𝐠 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬 𝐢𝐧 𝐒𝐞𝐥𝐥𝐢𝐧𝐠 𝐂𝐚𝐫𝐬 𝐎𝐧𝐥𝐢𝐧𝐞? 🏎️💻 In our latest digital automotive commerce study, Berylls by AlixPartners sheds light on this question. 🔍 In collaboration with Civey, we surveyed customers across 🌍 Germany, China, the USA, and Korea to understand their online automotive buying preferences 🚗📲 and the key factors shaping a seamless experience. Our findings reveal that even with significant investments, OEMs struggle to raise awareness among customers about their online purchasing options, while customers still prefer the personal touchpoint of nearby dealerships. ➡️ Reach out to our Berylls by AlixPartners team: Henry Lundt, Philipp Purrucker, Julian Krugmann & Pia Wurst 🚀 #AutomotiveInnovation #DigitalSales #CustomerInsights #CarBuying #FutureOfMobility #BeryllsbyAlixPartners

Customer preference when buying their next car 🚗 We enhanced our #digitalautomotivecommerce study with some more nuggets ⭐️ One of this is the customer's choice to purchase their next car at the dealer 🛍️ This implies the necessity to connect online (as this is #1 channel for sales qualification) even more with offline world 🔗 Furthermore, OEMs websites already today have gained a plateau in recognition, however its awareness needs to be boosted 📈 Stay tuned for next weeks nugget 🍿 In the meantime: thank you Pia, Philipp & Julian for prepping these insights! #berylls #digitalsales #automotiveecommerce #ecommerce

New Entrants Report 2024: Your Guide to the Next Big Automotive Brands Are you looking to expand your retail business with the latest and most exciting automotive brands? Our new New Entrants Report 2024 is here to help! This in-depth report, from Auto Retail Network and in partnership with Auto Trader Insight provides valuable insights into the top 15 brands most likely to enter the UK and European markets. Discover critical information such as: * Production volumes * Current and future models * Powertrain options * Company size and structure * Domestic retail approach * Market share * Expansion plans Learn from retailers who have already adopted new brands and gain expert insights into which brands are poised to make a significant impact. Order your copy today and stay ahead of the curve. https://lnkd.in/edefNYWe #NewEntrantsReport #AutomotiveIndustry #Retail #BusinessExpansion #NewBrands #FutureOfAutomotive #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

Adapting to changing buyer behaviors is key.

Fellow automotive retail colleagues, As we all know, the current market conditions in our industry are, well, interesting! Between supply chain issues, evolving customer preferences, and a constantly fluctuating market, it can feel like we're constantly on our toes. But here's the thing: I believe these challenges also present incredible opportunities. The future of automotive retail is being shaped right now, and those who can adapt and innovate will be the ones who thrive. That's why I'm reaching out to you all today. I'm keen to hear your thoughts and insights: What strategies are you using to gain market share in this ever-changing environment? Are there specific customer service initiatives that are proving successful? Have you found new ways to leverage technology to connect with potential buyers? Perhaps you've developed creative marketing campaigns that are resonating with today's car shoppers? Share your experiences and best practices in the comments below! By collaborating and learning from each other, we can all navigate these market shifts and come out stronger on the other side. Looking forward to the conversation! #automotive #retail #marketshare #innovation #customerservice #collaboration

Consumer expectations for automotive retail are evolving. How can you meet modern preferences for buying? 🚙 Discover the key components of effectively expanding this process at your dealership and how it can benefit your customers AND your business. 💡 Get the insights: https://hubs.li/Q02yq1Fp0 #jmagroup #digitalretail #automotive #dealerships

Have you booked up yet for our 'Outlook for retailers in 2025' webinar at 2 pm on 10 December? 2024 has been a tough year with supply outstripping demand, electric vehicle targets pushing the market and a sluggish economy putting ever more pressure on consumer wallets. As well as these ongoing factors, 2025 will see retailers having to deal with a leap in employment costs and a threat to finance margins. However, as an industry we never fail to learn and adapt. So what does 2025 have in store and what can be put in place to maximise profitability. Our panel of experts include John O'Hanlon from Waylands and Philipp Sayler von Amende from Carwow. They will get into the detail of new car supply, the impact of the ZEV Mandate, consumer confidence and employment costs plus look at the best metrics businesses should be using to make sure they’re on the right track for a profitable 2025. They will also be on hand to answer your queries, so sign up and get your questions in. Register here to join us and take part in the discussion https://ow.ly/TTHS50U9JTf #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

Things are looking a little brighter for #dealerships this year. But the road ahead is not without its challenges. Explore the key trends that will shift the landscape in 2024 and learn how retailers can adapt their strategies to stay ahead in this evolving market. https://ow.ly/5F1y50Ro6Ra #ShiftDigital #AutomotiveIndustry #CarShoppers #RetailAdaptation #Auto

Digital transformation requires human involvement In the fast-evolving landscape of automotive retail, the imperative for digital transformation is undeniable. Consumers, armed with heightened expectations for seamless online and offline experiences, demand more than just a transactional relationship with automotive brands. The key to success lies in combining digital transformation with an Experience-First mentality, where the human element remains central to the evolution of the industry. Extract from chapter by Harvey, Chief Alliances Officer, Keyloop – in the Revolutionising automotive through technology whitepaper. Read the full article in Auto Retail Network Bulletin: https://bit.ly/4cR0AJj #ARBulletin #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

🚗 Exploring the US Automotive Aftermarket 🚗 Our Business Development team at Blackmore Partners has been analyzing the evolving trends in the US Automotive Aftermarket. The market is divided into three main categories: Replacement Parts, Service Channels, and Distribution Channels. Here are some key insights: 🔧 Replacement Parts: Tires are projected to hold the largest market share at 22.5% in 2023, driven by their high replacement costs and critical role in vehicle safety and performance. 🛠 Service Channels: The Original Equipment (OE) segment dominates with a 56.5% market share, while Do It For Me (DIFM) services are poised for rapid growth. The rise of e-commerce has made DIY and DIFM services more accessible and affordable, catering to tech-savvy consumers who prefer self-service. 🏪 Distribution Channels: Retailers lead the market, generating 55.5% of total revenue in 2023. Meanwhile, wholesalers and distributors are expected to grow significantly, thanks to advanced distribution technologies enhancing efficiency. This infographic provides a snapshot of the market dynamics. For an in-depth analysis, visit our comprehensive case study - Blackmore Partners Restructuring Case Study: https://buff.ly/4fEOTaE #Automotive #Aftermarket #BusinessDevelopment #BlackmorePartners #MarketTrends #CaseStudy