Auto Retail Network’s Post

Adapting to changing buyer behaviors is key.

𝐖𝐡𝐲 𝐀𝐫𝐞𝐧'𝐭 𝐎𝐄𝐌𝐬 𝐒𝐞𝐞𝐢𝐧𝐠 𝐌𝐨𝐫𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 𝐰𝐢𝐭𝐡 𝐎𝐧𝐥𝐢𝐧𝐞 𝐂𝐚𝐫 𝐒𝐚𝐥𝐞𝐬? 🚗🛒 The latest Berylls by AlixPartners digital automotive commerce study digs into the reasons behind this issue. We partnered with Civey to survey customers in Germany, China, the USA, and Korea, exploring their preferences and expectations for online car buying. Despite OEMs’ investments, our study reveals that 81% of customers are still concerned about switching from online to offline purchasing options. Wondering how to build seamless transactions to close the online-offline gap? ➡️ Download the full study form our website ➡️ Reach out to our Berylls by AlixPartners team: Henry Lundt, Philipp Purrucker, Julian Krugmann & Pia Wurst #AutomotiveInnovation #DigitalSales #CustomerInsights #CarBuying #FutureOfMobility #BeryllsbyAlixPartners

Auto Retail Network Live: Business Briefing Webinar: 9 am, Thursday, 27 June At the halfway point for 2024, the next Auto Retail Live webinar will assess the prospects for the rest of the year concentrating on EV supply and demand, used car pricing and likely manufacturer actions to stimulate what is a difficult retail new car market. Discussing the critical issues for the remainder of the year will be Jonathan Gravell from Gravells Kia and Auto Trader Insight’s Rebecca Clark. Led by Auto Retail Live chair Al Clarke, the panel will discuss: - Where are we now on new car sales? (market update) - Likely OEM actions in H2 as ZEV Mandate looms - Best guess for how the ZEV mandate will impact retailers (supply of ICE & EV pricing) - Consumer EV demand and how to stimulate it at retailer level - Used car supply and pricing To register and more information: https://bit.ly/ARN2706 #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

Consumer expectations for automotive retail are evolving. How can you meet modern preferences for buying? 🚙 Discover the key components of effectively expanding this process at your dealership and how it can benefit your customers AND your business. 💡 Get the insights: https://hubs.li/Q02yq1Fp0 #jmagroup #digitalretail #automotive #dealerships

Auto Retail Network Barometer reveals retailer ZEV Mandate fear 86% of respondents to the Barometer survey believe forced registrations are set to increase in 2024 as OEMs chase their targets for the new ZEV Mandate. It is in stark contrast to June 2022, when a mere 18% of auto retailers expected an increase in forced registrations. Other respondents' worries include sourcing good quality used vehicles, pricing, and increased costs, while Agency has dropped down the list of priorities. The full analysis from Richard Aucock is in the July issue of #ARBulletin, the only printed monthly magazine for auto retailers, is out now and it's packed full of analysis and features, Subscribe now and receive one-third off everything else ow.ly/C69V50SznNc #ARBarometer #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

We all know dealers are crucial in the development of the automotive industry. And recent news highlights your importance! According to Steve Young from ICDP in Cox Automotive Europe's Insight Quarterly, the agency model debate and digitalisation might even strengthen your role. Learn more 👇

Auto Retail Live: Business Briefing   JOIN US: Wednesday 22 May at 2 pm Join us for an exclusive webinar where we delve into the latest trends and innovations shaping the automotive industry. This dynamic event brings together industry experts, thought leaders and automotive professionals to offer invaluable insights into key topics such as market trends, technological advancements, and consumer behaviour. Held in partnership with RWA Automotive and led by Auto Retail Network Live chair Mike Jones, the expert panel are Nathan Tomlinson from Devonshire Motors, Craig Petty from Hatfields and John Hogan of Real World Analytics | Data Solutions Leader Whether you're a dealership owner, automotive professional, or industry enthusiast, this webinar provides a unique opportunity to stay informed and empowered in the fast-paced auto retail world. Gain actionable strategies to drive growth, enhance customer experiences, and stay ahead of the competition. Don't miss out on this opportunity to gain valuable insights. For more details and to register now to secure your spot click here: https://bit.ly/4diCXdH #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket

Auto Retail Network's Business Briefing March’s plate change is upon us once again and new car supply is beginning to look decidedly like the past four years never happened with significant new car offers and a cautious consumer.   In our next Business Briefing at 2 pm on Thursday 14th March our panel of retailer experts will discuss the state of the current market, what can be done to bring in more customers for both new and used cars and how OEM offers and targets are impacting the bottom line for retailers.   Discussing all these topics will be Swansway Motor Group’s Peter Smyth, Ron Brooks Motor Group’ Tom Slack and Auto Trader UK’s Karolina Edwards-Smajda. Led by Auto Retail Network Live chair Al Clarke, the panel will discuss what’s going on now and what’s expected to happen to UK auto retail in the next few months.   For more details and to register, click here https://bit.ly/ARN1403 #Webinar #ARNLive #SuccessStory #Innovation #IndustryTrends #AutoRetail #MarketingStrategies #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #Marketing #UsedCarMarket