Thanks to Kristen Hayer for having us on The Success League Radio 🎙️ We discussed an impactful topic: how digital education and data-driven strategies are revolutionizing customer success. Alongside Casey Trujillo, we shared insights from our work at BrainStorm and explored the ways we help organizations: ✅ Implement consistent training practices using change management principles ✅ Drive software adoption and organizational transformation ✅ Deliver data-informed, engaging educational experiences We also delved into how companies—especially early-stage ones—can transition from personal interactions to scalable digital solutions while maintaining a balance between emotional resonance and data-driven precision in their training strategies. Some highlights: 🔹 Casey drew inspiration from Tesla 🔹 How to get beyond vanity metrics 🔹 Optimizing persona training strategies for diverse user needs 🔹 Transforming education with microlearning and short-form content to meet B2B customers’ demand for consumer-like experiences. Great conversation!
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If you've heard of Skillable but can't put your finger on exactly what we do, this is the webinar for you 👆 This is what Microsoft, IBM and Oracle rely on to provide evidence of skill across a multitude of technologies, products and processes. What's the chance you could sign-up? It'll be well worth your time ⏲
Have you registered yet? ✅ Don't miss our live webinar this Wednesday, March 27 at 11:00am ET to discover the foundations of experiential learning and the positive impact it’s having on retention, faster upskilling and reducing human errors. In this interactive session, Frank Gartland, Chief Product & Technology Officer at Skillable, will cover: 1️⃣ Case studies from top IT organizations on implementing virtual labs. 2️⃣ Why experiential learning should be an essential part of your IT strategy. 3️⃣ Ideas for integrating demonstrated skill validation into your training ecosystems. Register today to save your free spot ➡ https://lnkd.in/eGDA_UyW
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💡 Asking good questions, navigating ambiguity, and continually clarifying meaning and expectations 💡 These are just a few of the critical skills Susan Neva, MPA utilizes in her work as a Senior Learning Program Manager at Intuit Academy (Customer Success Expert Network) - turning her performance from good to exceptional. In our conversation, we also unpack: ☑ How she balances the skills of strategic and tactical thinking in her role ☑ How improving course content is like moving dirt up a mountain, one pile at a time ☑ The benefits of contract work ☑ AND SO MUCH MORE! Listen in ✨ Links in the comments! #surveyingthelanddlandscape #talentdevelopment #instructionaldesign #learningprogrammanager
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Have you ever wished you could be a fly on the wall to observe how your industry peers strategize and execute learning experiences? Now you can—our Project Spotlight Live series takes you behind the scenes of a Maestro project to hear directly from our team and see inside the process as we share our aha moments, bumps along the way, and the final solution. Join us on Wednesday, August 7th at 2 p.m. EST for Project Spotlight Live: Transform Your Onboarding Experience with Learner Research + Discovery. In this session, we’ll show how our strategic learner research and discovery process helped us design and execute a revamped, learner-centric global onboarding program for our Fortune 500 client. We’ll share the challenge, our research + discovery process, and how our findings impacted program design and execution, allowing us to deliver an onboarding experience that decreased ramp-up time and increased productivity and sales readiness. Want to join us? This event is exclusive to members of Maestro Community (MC), our private community for learning professionals. It just takes two minutes to join for free and RSVP for Project Spotlight Live—hit the link in the comments! #learningstrategy #learning #professionaldevelopment #learningleaders #learninganddevelopment #corporatelearning #elearningdevelopment #elearning #traininganddevelopment
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Hey CE fam! 🌟 Your weekly dose of Customer Education goodness has landed, and wow, is it packed with insights! Let's break it down: 📚 Fresh reads that'll make you think: - Akis Laopodis tackles the age-old debate: Human-Led vs. In-App Onboarding - Intellum's double-header: Gamification best practices AND a practical guide to education metrics - Echtus drops knowledge on CE budgeting (perfect timing for 2024 planning!) - James Dougherty takes us from stone tablets to data goldmines in learning analytics 💡 Community gold: - Becky Binsfeld championing that CS-CE collaboration (keep that fire burning! 🔥) - Manasi Shukla diving deep into the gated content debate - Marshall Walker Lee showing off Atlassian University's fresh new look - Blair Mishleau is back with team knowledge-sharing tips (always good stuff!) 🎙️ Must-listen: Samantha Murray on CELab talking about boomeranging back into Customer Ed. Career paths aren't always linear, folks! 📅 Coming up hot: - Oct 21-23: TSIA World ENVISION - Oct 22: "The Learner is Always Right" - microlearning deep dive - Oct 23: Double feature! Career growth roundtable AND community learning insights - Oct 30: NEW! Retention Through Education event with Planhat What's catching your eye this week? Drop a comment - especially interested in your thoughts on the human-led vs. in-app onboarding debate! 🤔 #CustomerEducation #CustomerSuccess
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A learning tactic with 0% success rate guaranteed: “Here’s a list of tech specs. Memorize it. Good luck!” 🤯 (Yes, this is the extent of some companies’ product training.) Your employees would rather know: ➔ What were your customers’ lives like before your product stepped in? ➔ What problem does the company’s product solve for your customer? ➔ What does a customer’s life look like now that they have your product or service? ➔ Why should they (employees) care? Your product isn’t just a list of technical features—it’s probably a huge part of the company’s story. Tell the story first, then the details can come afterward. Every employee—from frontline to the CEO—should understand your product’s value (and be able to speak about it in real talk!). P.S. Let me know if you’re using a storytelling approach in your company’s training. I want to dig into this more! #learninganddevelopment #employeetraining #employeeonboarding — 5/100
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Having a huge CX training knowledge base sounds great… until your partners can’t find what they need. We’ve noticed that when partners don’t have a clear learning path, it can be overwhelming for them. Information overload is definitely real, even with the best resources out there. It’s not about the quality of your learning content. Even the most well-crafted material can lose its punch if it’s not structured in a way that learners can easily follow. As Adele Rogers, our Learning Designer here at #CXNinjas, explains: ❝ It’s not just about having all the information in one place. If partners can’t see how it fits together, they can’t apply it effectively. We need to guide them through the learning journey, step by step, so they feel confident. That’s where structure makes all the difference. When training is clear and easy to follow, they actually retain it and use it. ❞ For instance, in one of our recent projects, partners were given a lot of dense training material but still couldn’t build the platform they were expected to sell. We restructured the training into bite-sized microlearning modules, each with clear, actionable steps. Suddenly, it all clicked, and they were able to apply what they’d learned right away. And the impact was almost immediate. Think your partners could benefit from a more structured approach? We’d love to help. #InstructionalDesign #Microlearning #CXTraining #eLearning
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𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝘁𝗵𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁 𝗲𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻—𝗶𝘁’𝘀 𝗮 𝗱𝗶𝗿𝗲𝗰𝘁 𝗳𝘂𝗻𝗰𝘁𝗶𝗼𝗻 𝗼𝗳 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 𝗮𝗻𝗱 𝗿𝗲𝘁𝗮𝗶𝗻𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀. Through education, you’re not just informing; you’re driving adoption, which is at the heart of customer success! Success for your customers means more than just a product—they need workshops, presentations, documentation, and more. But what happens if your team lacks these skills? Adoption can stagnate or, worse, fail altogether. 💡 Education isn’t confined to a classroom. It’s access to: • Documentation • Knowledge base articles • Webinars • Workshops 𝗧𝗵𝗮𝘁’𝘀 𝘄𝗵𝘆 𝗺𝘆 𝗗𝗮𝘁𝗮 𝗟𝗶𝘁𝗲𝗿𝗮𝗰𝘆 𝗧𝗿𝗮𝗶𝗻-𝘁𝗵𝗲-𝗧𝗿𝗮𝗶𝗻𝗲𝗿 𝗰𝗼𝘂𝗿𝘀𝗲 𝗶𝘀𝗻’𝘁 𝗷𝘂𝘀𝘁 𝗳𝗼𝗿 𝗮𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗲𝗱𝘂𝗰𝗮𝘁𝗼𝗿𝘀; 𝗶𝘁’𝘀 𝗳𝗼𝗿 𝗮𝗻𝘆𝗼𝗻𝗲 𝗮𝘁 𝘁𝗵𝗲 𝗶𝗻𝘁𝗲𝗿𝘀𝗲𝗰𝘁𝗶𝗼𝗻 𝗼𝗳 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝘀𝘂𝗰𝗰𝗲𝘀𝘀, 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗮𝗱𝗼𝗽𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝗱𝗮𝘁𝗮. Whether you’re communicating complex concepts to internal teams or external clients, this course equips you with the tools to simplify insights, lead dynamic discussions, engage diverse audiences, and deliver impactful presentations. Every single touchpoint where learning happens matters. 𝗕𝗲 𝘁𝗵𝗲 𝗲𝗱𝘂𝗰𝗮𝘁𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗱𝗶𝗱𝗻’𝘁 𝗸𝗻𝗼𝘄 𝘁𝗵𝗲𝘆 𝗻𝗲𝗲𝗱𝗲𝗱. 🎓🚀 Fall cohort still has openings—see more at https://lnkd.in/ecfkd6ss #CustomerSuccess #Education #TrainTheTrainer #CustomerRetention #Adoption #CustomerExperience #Learning #Workshops
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Education is one of the best ways to inspire and empower growth in your organization. By asking your team to stretch and providing them with the opportunity to do so, you're asking them to stretch themselves. An educational playbook empowers teams to increase adoption rates by providing an easy-to-engage strategic plan for teaching their team how to use new technology. Think of a playbook as a road map that creates access and equips team members with high-value education. Let’s chat if you’re ready to harness the power of education and use it to 2x or 3x your business. #PaulGigliotti
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How one education leader made it much easier to show impact 👇 I loved what one Roundtable participant shared last week about measuring impact: Start as simple as possible. Yes, we want to measure ROI. Yes, we want to get more sophisticated with it over time. But we also need to show value EARLIER. This is how they did that: - Instead of wrestling through the definition of a "trained user", they made it simple: If they take anything whatsoever in the education ecosystem - Instead of trying to find a specific timeframe for the learner to implement what they learned, they chose "within a few weeks of engaging with education" Then they looked at how this changed product usage. So: If someone has taken anything from our education ecosystem, what changes about how they use the product in the weeks following that engagement? Are they using the product more frequently? More features across the product? I'm a huge fan of starting small like this to show early wins and communicate progress while you work toward more sophisticated reporting. Hope this helps on your journey! #CustomerEducation #CustomerTraining #CustomerMarketing
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Any organisation offering or looking to offer online training to an external audience should watch my conversation with Laura Lee-Gibbs of digital learning consultancy Learnfox. We covered: · In terms of online training, what are the different types of external audience? · The three pillars of People, Content and Technology that you need to consider · The importance of a needs analysis · How to get started on your customer education project and much more! https://lnkd.in/eBNie4i5 #customereducation #onlinetraining #lms
Why companies educating external audiences need to think like a Product Manager!
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