James Fontaine

How can we make collision repair education more appealing to the next generation? Andrew Riggs at Bellingham Technical College has a solution: eliminate traditional classroom time and focus on hands-on lab activities. This approach not only engages students but also helps combat public misconceptions about the industry. Riggs also emphasizes the need for competitive pay and benefits to retain new talent. Find out more about these innovative teaching methods. #CollisionRepairEducation #NextGeneration #AutobodyNews

6

The Walk Around Podcast 🎙| JM&A Group Get ready for an empowering discussion! Join Liza Borches and Danelle Delgado, trailblazing women in the automotive industry, as they delve into their experiences. Learn how they excel in a traditionally male-led sector, boost team morale, and leverage mentorship to spark change. This episode is packed with practical tips for those leading the charge in the automotive world. 🎧 Listen in for an insightful session on leadership and team empowerment. Don't miss out!

21

Michigan dealership group takes branding to the skies with hot air balloon. Zeigler Automotive Group goes above and beyond to spread the word about their dealerships. Literally. Flying high above billboards and car lots, a hot air balloon emblazoned with the name of the Kalamazoo, Mich., dealership group dances through Midwest skies every summer. In an increasingly competitive market following the inventory shortage, Zeigler's balloon advertising strategy is to connect positive emotions with their brand, said Sam D'Arc, Zeigler's COO. "We buy from people that we trust and that we have an emotional connection with. That is what the balloon does," D'Arc said. "I have never seen someone watching a hot air balloon who doesn't have a smile on their face." The dealership group bought the custom balloon in 2021 for about $75,000 and it will last about 15 years, CEO Aaron Zeigler said. Pilot Derrick Jones flies it almost every weekend from May to October at dealership grand openings, balloon shows, charity events and more. Jones typically takes two passengers at a time for trips that last about an hour. Riders range from Zeigler staff to clients to members of the public who bid for the opportunity at charity auctions. Many people also post pictures of it on social media when they see it overhead. "It is singular in its ability to engage with communities," D'Arc said. Memorable marketing The balloon is a key piece of branding as the dealership group grows, Zeigler said. It added six stores last year, bringing its total to 41, and retailed 20,644 new vehicles. Zeigler ranks No. 45 on Automotive News' list of the top 150 dealership groups based in the U.S. Jones, who also is the director of Zeigler's Maserati, Alfa Romeo and Fiat dealerships in Grandville, Mich., sees firsthand how the balloon creates a "circle of brand and marketing," he said. "If people are thinking about the Zeigler balloon, they think of Derrick. And if they are looking for a car, I usually get a call, text or email saying: 'My uncle, my neighbor, my friend, my coworker is looking for a vehicle,' " Jones said. "People just don't forget about it — it's memorable." It is tricky to calculate any direct return on investment for the balloon, D'Arc said. But the auto group is counting on the balloon's unique ability to inspire joy, loyalty and brand awareness. "You cannot buy a bigger billboard," D'Arc said. "And it's traveling, so everyone who sees it is pointing it out to people." Team becomes crew Being a top performer at Ziegler could mean the chance to travel to the top of the skies. The dealership group uses balloon rides as an incentive for team members, Zeigler said. It is a rare opportunity for employees and their family members so it brings out people's competitive sides.

7

Heroes Of Manufacturing Celebrates Rapid Prototype and Manufacturing with Tracy Albers, CTO and President https://lnkd.in/ggG9-6F #industryleader #success #entrepreneur #podcast #podcasting #industrialtalk #industrial #industrialeducation #leadership #manufacturing #financial #supplychain

1

June is National Safety Month and focuses on all aspects of health and safety, inside and out of the workplace. Join us in remembering safety as a top priority within the RV Industry. According to the National Safety Council, nearly 13,000 American workers suffer an injury every day, each is preventable. The following is a list of safety topics to consider at work and in your own life. -"Work to Zero" Initiatives: adopting emerging technologies to eliminate workplace fatalities -Diversity, Equity, Inclusion, and Safety -Mental Health Support -Support for Those With Disabilities -Impairment and Fatigue Protocols -Workplace Violence Protocols -Safety Protocols to Prevent Slips, Trips, and Falls More information --> https://lnkd.in/gumecZZV

4

Did you know we have the Largest selection of Used vehicles under $20k in Lenawee county? Check out the link to see for yourself! https://lnkd.in/e2ku39bZ Make Today A #Hollyday

4

This is one of the biggest challenges in the automotive industry. We need more managerial training on leading. This is why I am starting webinars in my market for leaders to perfect the leadership side of the business.

5

Some areas of Michigan will see 60s today dropping to 30s by the end of the week. The best way to avoid running out of propane (and any extra fees) is by checking your tank’s propane level and ordering fuel based on the following recommendations: ☎️Will Call Customers: If you normally order on a ‘Will Call’ basis, please order a fill when your tank gauge reaches 30%. Ordering fuel is easy with our online customer portal. Simply log in or create your account, then click “Order Fuel”: https://lnkd.in/g6xq9p6H ☑️Auto-Fill Customers If you are enrolled in our Auto-Fill program and do not have The Crystal Flash Tank Monitoring System installed on your tank, please check-in with us if your tank gauge reaches 20%. While Crystal Flash has very good methods of estimating the amount of fuel in your tank, if you check in with us at 20%, we can double-check that a delivery is indeed planned and make adjustments to your individual usage rate. 💪If you are on the Auto-Fill program and you do have The Crystal Flash Tank Monitoring System installed on your tank, no additional action is needed, we’re keeping an eye on your level for you. Map from the National Weather Service in Grand Rapids. #Michigan ✋ #PropaneDelivery🤝

11

From Lot Parties 🎉 to Service Bays—Every Moment is Content. We often focus so much on the sale, that we forget the stories that create lasting connections. Every dealership has its unique behind-the-scenes moments that customers love to see. From rebranding efforts like P&W BMW rebrand to BMW Pittsburgh. Advisors and Techs meeting in the service bays. Even "lot parties” with the team. These authentic glimpses show the dedication and teamwork that make your dealership more than just a business. The best part? These moments can: Drive engagement. Build trust. Highlight your brand in ways traditional content can’t. So, the next time your team is prepping deliveries or having fun together… Hit That Red 🔴 Button. Let’s continue to evolve the customer and employee experience by showcasing our behind the scenes content. #automotiveindustry #dealership #video #videomarketing #content #video4victory

4

1 Comment

We're very proud to have sponsored Manufacturing Day with The Manufacturing Institute - MI on Oct. 4th! This day highlights the critical role manufacturing plays in our economy and the importance of empowering the workforce behind it. Read more about the importance of the holiday here - https://lnkd.in/ghVuAQnS #MFGDay2024 #WorkforceDevelopment #ManufacturingDay

15

Summer is the perfect season for RV adventures, but the sweltering heat can turn your dream vacation into an uncomfortable ordeal. Keeping your RV cool is essential for a pleasant journey, and with the right strategies, you can beat the heat and enjoy your travels. Here’s a comprehensive guide on how to keep your RV cool during the summer: https://lnkd.in/gp4gUGgk

1

Discover the reasons why T.A.C.T. Detroit stands out as the premier choice for effective mold remediation, from their innovative techniques to their customer-centric approach.

4

The Importance of Cooling System Service at Auto Rehab by: Bryan Beseler At Auto Rehab in Phoenix, AZ, we recognize that your vehicle’s cooling system is crucial for its performance and longevity. Designed to regulate engine temperature, prevent overheating, and ensure optimal efficiency, this system requires regular attention to avoid costly repairs and maintain smooth operation. Why Cooling System Service Matters? Your vehicle’s cooling system is made up of several critical components: the radiator, thermostat, water pump, and various hoses and pipes. These parts work together to keep your engine at a safe operating temperature. Without proper functioning, your vehicle risks overheating, which can lead to severe engine damage and expensive repairs. Signs You Need a Cooling System Service! 1. Overheating Engine: If your temperature gauge is running high, it’s a clear warning sign. 2. Low Coolant Level: Check your coolant level regularly. A low level could indicate a leak or another issue with the cooling system. 3. Visible Coolant Leaks: Puddles of coolant under your vehicle should be addressed as soon as possible. Why Choose Auto Rehab for Cooling System Service? At Auto Rehab, we emphasize the importance of regular cooling system maintenance for our Phoenix clients. Our expert technicians perform a thorough flush of your system, remove any blockages, and refill it with fresh coolant. This process eliminates rust, scale deposits, and ensures your coolant operates effectively. Benefits of Regular Cooling System Service • Extend Your Vehicle’s Lifespan: Preventing overheating and minimizing engine wear helps prolong your vehicle’s life. • Improve Engine Performance: Maintaining an optimal engine temperature enhances performance and efficiency. • Save on Repairs: Regular maintenance can prevent costly future repairs due to cooling system failures. We proudly use BG Products for our cooling system service. BG’s Cooling System Flush provides comprehensive cleaning and protection for your vehicle’s cooling system, offering more than just a standard service—it’s a revitalization for your engine. Premium Benefits of BG Products Cooling System Service • Restores Cooling System Function: Clears blockages and returns your system to peak performance. • Prevents Corrosion, Rust, and Sludge: BG’s formula combats harmful elements that could damage your cooling system. • Removes Rust and Debris: Efficiently cleans the system to ensure no harmful particles remain. • Protects Engine with Longer Coolant Life: High-quality coolant ensures extended life and better engine protection. • Prevents Unplanned and Costly Repairs: Regular maintenance with BG Products helps avoid surprise breakdowns and saves you money. • Reduces Chance of Overheating: A clean, efficient cooling system minimizes the risk of overheating, even in the scorching Phoenix heat.

3

🚙Used Car Managers🔥 🔥General Managers🚗 🚘Dealer Principals🔥 🔥Automotive Professionals🚖 This invaluable exchange from Kevin Deutsch and David Long is bursting with decades of experience compressed into 4 minutes of mic-dropping wisdom that can change your business and bottom line today.💰💵💲🤑 👀 in the comments for a link to full replay of Speed to Retail on David Long’s All Things Used Cars. You will thank me later.🔥🔥🔥 #automotive #autodealers #automotivemarketing #automotiveindustry #carbusiness #automotivesales #leadership #communication #newcarsales #usedcarsales #usedcardealerr

12

15 Comments