Harley Piercy

Did you know that account-based marketing (ABM) can lead to a 171% lift in annual contract value? Read Merkle's guide to achieve #ABM success & drive real business results: https://bit.ly/465z5cN

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Curious about how a clean room operates? Check out this demo to experience the capabilities of the LiveRamp Clean Room powered by Habu! Learn how you can run straightforward queries, generate comprehensive reports, and consolidate data from all channels seamlessly—all without any coding required.

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Email marketing’s potential often outshines paid media, but are you measuring its full impact? Discover how a performance-driven #CRM approach can maximize #ROI and elevate your strategy by focusing on data, testing, and streamlined content in Merkle's blog: https://bit.ly/3TSPZ9s

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Why is video the future of #B2B marketing? 📈 Merkle's Sonya Hand and other execs reveal how video is helping brands break through the noise and connect with decision-makers in new ways. Explore the full discussion in The Drum: https://bit.ly/3XdzgPf

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Is your intent data strategy truly giving you a competitive edge? Our new eBook, "The Deprecation of Third-Party Intent," explores the limitations of common data sources and the necessity of diversifying your approach. Discover how to move beyond false positives and bidstream issues to gain actionable insights. #B2BMarketing #IntentData #CompetitiveAdvantage

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Questions: 1. Are your GTM ambitions matched by the performance of your sellers? 2. How do you bring speed, scale and efficiency while also reducing costs? 3. Is it time to re-write the old playbook?

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The key to making your direct mail a success is really understanding who your ideal customer is by using Anchor’s profiling and predictive modeling methods. Get started today with a FREE detailed report of your data health with information that ensures deliverability of your marketing to the right audience! https://bit.ly/3RAmrfN If you’d like more information, contact us at (800) 452-2357. #dataquality #customerprofiling #datamodeling #datahygiene #dataenrichment #dataanalysis

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Want to learn how analytics & AI can elevate your customer decisioning? Read Merkle's blog for actionable insights and stay ahead of the competition: https://bit.ly/3XIeiZ7

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Check out Salesforce Global Alliance leader Steve Corfield's WSJ article where he dives into the role of partner ecosystems in the AI era! Discover actionable ways businesses can harness this power to unlock AI's full potential and get insights from our partners Accenture and Deloitte.

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Ready to update your consumer data strategy on Snowflake? Exciting news: Anchor has just launched on the Snowflake Marketplace! We are offering Snowflake Users - 10,000 free consumer email addresses for one-time testing. Claim your free test data here - https://hubs.ly/Q02R8j2N0 Choose Anchor on Snowflake for complete control and security over your cleansed and accurate data. It’s easy to get started and we’re here to guide you - 631-306-9244. Don't miss this opportunity to elevate your data strategy with Anchor on Snowflake! #emailappend #qualitydata #datahygiene #dataenrichment #snowflakeintegration #consumeremails #anchorsnowflake #emailmarketing

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Afternoon all ☀️ How to unlock the power data! 🔓 Heather Anding, Zeta's VP of Strategic Consulting, shares insights on identifying the most valuable customer attributes. Data access and activation remains a challenge for most marketers and was a hot topic for us at last weeks RetailJam and Advanced Email Conference events Here we look at how to sift through overwhelming data and enhance your digital programs with clear, measurable marketing objectives. #cdp #esp #zetaglobal

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Intero Digital's research report was featured in Search Engine Land Take a peek at the data we uncovered and learn key trends transforming #DigitalMarketing: https://lnkd.in/gysJ6PDe

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Make your media network a front-runner!🏃 LiveRamp's eBook is like a playbook for winning the race. Discover 20 ways to outpace the competition with smarter targeting, better measurement, and next-level innovation.

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Ready to transform your customer experiences with data and AI? Join our webinar on June 5th to uncover 4 use cases to elevate your customer relationships. Hear from Salesforce's data experts—Erez Akiva and Jake Koeneman—and discover strategies to boost productivity, customer satisfaction, conversion rates, and more. Share with your network!

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Are you running search campaigns across the globe? #GenAI can help with optimization and localization. Learn more in this blog post from Merkle: https://bit.ly/3Y1YYXl

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