Tom Wark

Take our quiz and read Dairy Foods' online exclusive article to learn what government agencies are doing about bird flu.

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I love it when this happens—client Grote Company's thought leadership piece, 𝘖𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘖𝘶𝘵𝘸𝘦𝘪𝘨𝘩 𝘗𝘪𝘵𝘧𝘢𝘭𝘭𝘴 𝘧𝘰𝘳 𝘍𝘰𝘰𝘥 𝘗𝘳𝘰𝘤𝘦𝘴𝘴𝘰𝘳𝘴, was featured in the June issue of Food Industry Executive. Then, it made it into the publication's Top 5 Articles of the Month as the second most-read article in June. That resulted in a 𝘴𝘦𝘤𝘰𝘯𝘥 article. This is an example of taking owned content (a blog post published on your site) and repurposing it by turning it into earned media using a PR approach through media relations (pitching it as editorial content). This means the piece gets much more visibility. More members of your potential audience will see and read the content. And, it links back to the company's site, potentially driving traffic. The link to the article is in the comments. #manufacturingPR #manufacturingmarketing #thoughtleadership #PRtips

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Love this list of 2025 food trend predictions from the Specialty Food Association. 👉 Girl Dinner 2.0: New innovations in snacks. 👉 Instant Global Gratification: Convenient formats of global flavors. 👉 Yes, Chef: proliferation of cheffy kits for the home cook. 👉 Functional Foods, Natural Enhancements: Expansion of foods with benefits. 👉 Chili Cornucopia: Growing diversity of chili peppers. 👉 Vivacious Vinegars: Broad spectrum of vinegars and vinegar condiments. 👉 Gimme (Some) Sugar: More interest in real sugar, honey and syrup. 👉 Oil-based Hot Sauces: Riffs on traditional chili crisps and salsa machas. 👉 Black Garlic: Moving from fine dining to speciality snacks. 👉 Lavender: A favorite floral in beverages, confectionery, preserves and more. 👉 Flavored Cheeses: Getting fancier and more global. #food #trends #foodtrends #beverage https://lnkd.in/gfCExvPh

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In the April 23 issue of Food Business News read about The J.M. Smucker Co. capitalizing on consumers eating at home, Mary's Gone Crackers, Inc. adding capacity, and #fiber and #protein increasing GLP-1 in the body.

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Political discourse this year about food price inflation has been anything but thoughtful, even though concern about the issue opened the door to potentially constructive discussions, according to Milling & Baking News Editor Josh Sosland. He cites an analysis by the American Enterprise Institute suggesting that neither candidate paints an accurate picture of what has transpired. “Both candidates’ claims about the causes of higher food prices should be viewed with some skepticism, as their discussions largely ignore how the COVID-19 pandemic affected food supply chains and production costs,” economists and AEI senior fellows Joseph Glauber and Vincent Smith explained in “Food Price Inflation and the 2024 Presidential Election.” What's more, Sosland said, "Price gouging legislation proposed by Harris and increased tariffs proposed by Trump are not the answers, and the food industry will need its voice heard to advocate for effective economic policies moving forward." Milling & Baking News Josh Sosland https://lnkd.in/gmh3SdT4

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A big thumbs-up to Leslie Sarasin, president and CEO of FMI-The Food Industry Association, for her call to apply common sense in addressing the myriad factors behind food inflation. "Food prices have become a frequent talking point in the campaign rhetoric of both political parties during this presidential election cycle," she said in a recent post for FMI's Voice of the Food Industry blog. "While it has been encouraging to see inflation cool in recent months, it’s been equally frustrating that the current political dialogue has lacked an in-depth, meaningful discussion of the economic subtleties and nuances that influence the real cost of food in America or practical solutions to address longstanding supply chain issues. This perspective does little to improve economic conditions for families across the country." The realistic view is that elevated food pricing has many causes, touching many areas, and playing the blame game won't solve anything, Sarasin explained. "When discussing solutions to the challenges affecting the price of food on grocery store shelves, our conversations must remain grounded in facts and verifiable data, rather than rhetoric," she said. "Rather than pointing fingers and proposing impractical policy solutions that could create more issues than it solves for both consumers and a food industry already operating on razor-thin margins, the most effective way to provide affordable food for American families is to tackle the key drivers of food price volatility." And how! FMI- The Food Industry Association https://lnkd.in/edQpXhAZ

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👉Wine Importers Left in Limbo 🚨 The USDA’s suspension of organic wine imports is putting wine importers of record in a tough spot. Without clear direction or a plan, these businesses are facing delays and financial strain as they await guidance. This failed program has left the industry hanging at a critical time. 😡🍷 #WineIndustry #OrganicWine #ImportersInLimbo Read more here: US Shuts Down Organic Wine Imports https://lnkd.in/ecywHX42

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I love to see innovation in the produce category, which I saw first-hand at the recent International Fresh Produce Association's Global Produce and Floral Show. Here's a look at 10 produce trends for 2025 from The Packer. 🍒 Food as medicine: fruits/vegetables and preventive health 🥫 Simplicity with a side of affordability: simple, affordable meal and snack solutions 🥑 Produce's leading role in the Ozempic era: delivering high satiety, low calories 🫐 The conscious consumer: increased demand for health, sustainability and ethical sourcing 🥬 Sustainable, eco-friendly packaging: demand for reduced waste and environmentally responsible practices 🥒 Social media driving new usages: fueling creative ways to use produce 🍄‍🟫 Value-added timesavers: pre-cut, pre-washed and ready-to-cook 🍓 Growing demand for organic: mainstream consumer preference 🍌 Bananas as an inflationary budget stretcher: convenient, economical and nutrient-rich 🥭 Glamour in the produce aisle: the rise of luxury fruit, including specialty mangos and pineapple, especially from Melissa's Produce #food #trends #produce https://lnkd.in/gpaN5g9J

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Thanks, Charles Passy, for including Birdie's Pimento Cheese and Tam's Sweets in your MarketWatch article "7 trends to watch in the food world — from freeze-dried candy to mushroom coffee.' Read here:

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Everyone knows the GLP-1 drugs, like Ozempic, are coming for the food industry. So we talked to flavor expert, and food industry consultant Barb Stuckey about what the big players will do in response. What are the new flavors, new food concepts, and new portion sizes that will win back users of these drugs? Fascinating conversation. https://lnkd.in/ezm9NYrf

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Stabilization appears to be the theme for food and bev in the coming year rather than growth, according to this story by Keith Nunes on Circana's latest projections. #bakingindustry #foodandbeverage

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🍻🍚🌾 Learn how malted #rice could become another tool for the #beer brewing industry on the latest Food, Farms & Forests podcast episode. Listen here: https://lnkd.in/ghGcjB6h Scott Lafontaine, flavor chemist and assistant professor in the food science department, is 'hop'timistic that their research shows many benefits in the brewing and agricultural industries. As climate change and rising costs threaten barley, this novel research shows how malted rice could provide a viable alternative. For consumers, malted rice beer offers a gluten-free option and a variety of unique flavor profiles. And since Arkansas produces about half of the rice in the U.S., local brewers can leverage a domestic agricultural product and present local farmers with another economic opportunity. Arkansas Agricultural Experiment Station #FoodFarmsForests #FFFPodcast #BeerBrewing #MaltedRice #GlutenFree #LocalBrewers #UniqueFlavors #RiceBeer #ArkansasAg #Barley #RiceFarming #LocalBeer #Arkansas #Agriculture #ArkansasAgriculture #AgResearch #Research #AgInnovation #ArkansasAg #SouthernAgResearch #FoodScience #Food #FoodResearch #FoodInnovation #AgFoodInnovation #ArkansasFood

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An interesting idea from SmartBrief Food & Beverage: Do you have food and beverage industry insights to share? SmartBrief publishes original articles about food and beverage news and trends on our Latest Articles page. Submitting guest posts is a great way to share your perspective and strengthen your credibility. 📝 Details below: ⬇

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The "Three Steps to a Financially Healthy Winery" webinar is designed for winery owners, managers, and anyone responsible for the financial health of their winery. Whether you're an owner juggling multiple roles, a manager tasked with overseeing finances, or simply someone looking to improve your understanding of winery financials, this webinar is for you. QB Winery Solutions https://lnkd.in/gmk8emk3

We’re not in Kansas anymore. Dorothy Gale — of Wizard of Oz fame — could use this refrain for today’s craft beer business. As the demand for craft beer ebbs, while the costs of doing business increase, breweries are overhauling their business models by offloading production equipment, closing locations, and sharing production equipment, ingredient orders, and sales and marketing duties with fellow breweries. Shouldn’t they have been doing this all along? Or did pride get in the way? My pride is as deep as the pockets in my Levi’s. “Beer, it’s the best damn drink in the world.” — Jack Nicholson #Beer #CraftBeer #NonAlcoholicBeer #Cider #RTD #Microbreweries #Pubs #Taprooms #Brewpubs #ConsumerBehavior #BrandAwareness #EmergingTrends #BusinessIntelligence #ArtificialIntelligence #AI #DeepLearning ✦✦✦ Stephen Carter King Chief of Growth and Marketing and Strategy, Beer Market Analyst and Beerconomy CEO • Thought Catalyst • Advisor • Sherpa • Speaker • sharing beer market trends, insights, forecasts + data • Publisher of The Beerconomist “The best beers are ones we drink with friends.” — Beerconomy Digital Coming Soon: Beerconomy Pro

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Better safe than sorry! Check out my newest article on signs that could indicate your chicken has gone bad. #foodsafety

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Craft breweries bloomed, and boomed, by providing drinkers with unique tastes and senses of place. Upstart breweries filled warehouses and former factories with gleaming brew kettles, proof that beer was made right here, by friendly neighborhood folks, not like those commodity lagers made elsewhere anonymously. As demand for craft beer spiked throughout the 2010s, breweries expanded to slake drinkers’ seemingly endless thirst for IPAs. “We all just ramped up production and bought tanks,” says Kieran Farrell, an owner and director of operations of Gun Hill Brewing, which opened in New York City in 2014. “In hindsight it was a mistake.” As demand for craft beer ebbs while the costs of doing business increase, breweries are overhauling their business models by offloading production equipment, closing locations, and sharing production equipment, ingredient orders, and even sales and marketing duties with fellow breweries. For VinePair, I take a deep look at how breweries are banding together to better safeguard their futures. #craftbeer #beerindustry #beer

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