Kristina Georgieva CMktr MCIM

Our Copywriter, Hayley, shares her top tip for writing copy that converts ✍️ Creating content that speaks directly to your audience’s needs and interests builds trust and engagement, driving better results for your marketing efforts 📈 Want more expert guidance? Discover how a content marketing strategy can transform your business. Call 80/20 Digital today on 03 9042 0714 or visit our website: https://bit.ly/3xjm6Hr #digitalmarketing #8020digital #digitalmarketingagency #melbournedigitalagency #socialmediamarketing #seo #onlinemarketing #writingtips #copywriting #knowyouraudience #contentwriting

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The B2B Marketing UK Agencies Benchmarking Report 2024 is out! We’ve been ranked 25th in the top UK B2B marketing agencies list, up from 29th in 2023, plus sit in the top 10 for PR specialists and demand generation specialists, and top 15 for brand specialists. The report ranks agencies on each unique specialism, so it’s great to see ourselves sitting amongst such good company. Also in the report, you can hear from our CEO, Ben Fox, on pages 34 - 35 discussing B2B brands’ quest for the holy trinity in agency partnerships, and get to know us a bit better in our agency profile on pages 59 - 60. Download the report here: https://ow.ly/OnWV50SpYQW #UKABMR #B2BAgencies #B2BReport

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How can single-industry comms agencies thrive in a niche? 🤔 With over 21,000 PR agencies in the UK, competition for talent and clients is fierce. So how do independent, single-industry agencies stand out and succeed against the creative giants that do it all? In our latest podcast, we dive deep into this with Ravi Vijh, MD of Bastion – the UK’s top video games comms agency, which is on an incredible growth journey. From launching new divisions to hiring passionate people, Bastion is a shining example of how a focused approach can yield extraordinary results. 🙌 Tune in as we explore how a single-industry focus helps Bastion accelerate growth, foster diversity, and attract top talent in a competitive landscape. It's a must-listen for any agency looking to thrive in a single-industry niche! 🎙️Full episode available on Spotify - https://lnkd.in/g6uRNvWz #videogames #videogamescomms #publicrelations #pragency

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Exploring the dynamics of online searches! 🌐 Our latest video sheds light on Google's enduring reliability in generating a consistent stream of leads, particularly in the UK market. Discover how Leadly can assist you in achieving your digital marketing objectives.

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Ready to boost your Google Ads performance? 📈 💰 💥 Our PPC expert Nathan takes you through a step-by-step Google Ads audit to help you maximise every pound spent. Uncover hidden opportunities, refine strategies, and stay ahead of the competition. https://lnkd.in/er6YMWkW #PPC #GoogleAds #PaidMedia #PPCAudit #DigitalMarketing

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Discover Top Digital Marketing Opportunities in the UK! ♠️ Looking to break into digital marketing or advance your career in the UK?Our latest blog covers key companies actively hiring in London, high-demand roles, skill requirements, and exclusive tips on landing your next position. Whether you're a newcomer or a seasoned marketer, this guide is packed with insights for your job search. Explore the full guide to unlock the path to your dream job! 👉 Read the full artical at: https://lnkd.in/dxQ6PPqm Our latest guide dives into: 1: Companies in London hiring now 2: High-demand digital marketing roles 3: Skills and experience these companies seek 4: Insider tips for acing your applications and interviews Whether you’re new to the industry or a seasoned pro, this guide has insights to set you up for success. 👉 Link to the artical: https://lnkd.in/dxQ6PPqm #DigitalMarketingJobs #CareerGrowth #MarketingCareers #UKJobs #JobSearchTips

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Always good to see Velocity in the B2B Marketing UK Agency Benchmarking Report! This year we placed #34 overall, #21 for Content Marketing and Thought Leadership Specialists and #17 for World’s Largest B2B Marketing Agencies. The categories in benchmark reports like this are always an interesting reflection of how the market thinks about marketing. Last year’s report split out agencies into 4 groups. This year there are 9. Is that because stakeholders are hunting for specialist solutions to more specific problems? (Do you go to an ABM shop for your ABM programs, a brand shop for your identity, and so on?). There’s a lot of talk about convergence between qualities like brand and demand gen at the moment (not least from us). It’ll be interesting to see whether those specialisms deepen or diversify in the next 12 months — and how future benchmark reports might describe brand and performance as a shared discipline. https://lnkd.in/eNs8kDBU

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Did you know that 56% of marketers are worried about burning out in their current role, according to research from the Chartered Institute of Marketing? Find out more and catch up on 5 interesting stats that you need to start your week here: https://lnkd.in/enUYh8tq

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🇬🇧 Calling all UK based Marketing Procurement professionals... It's your last chance to have your say in the ISBA x RightSpend's 2024 survey, exploring the future of agency management and remuneration in the UK. With topics including AI and MarTech, it's your opportunity to contribute and get access to the full findings which will give you and your Marketing Procurement team insight into what's to come for agency compensation. Participate now: https://hubs.la/Q02MJFw30 The survey closes this week. If you're not UK based, but would still like a copy of the report, comment below! #marketingprocurement #ISBAsurvey #UKMarketingProcurement

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‼️Attention! Calling all London based #SEO folks whose passion is all about #Content, I’m hiring the #2 to an proven CMO in a profitable (multimillion pound turnover), growing SaaS company. If you’ve thrived in an agency with #B2B #SaaS clients but want to focus on just one brand making significant impact, check out this job’s details below! Apply using the link below 🤗 #SaaSjobs #SEOjobs #Contentjobs #Content #hiring #Londonjobs

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Digital Promotion for Business - a new FREE online course that now has funding in many areas. This course covers many areas including creating digital content, measuring digital campaigns, understanding social media and online reputation management. #DigitalMarketing #DigitalPromotion #NewCourse #OnlineCourse #StartToday

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💭Struggling to make your direct mail campaigns relevant to your local market? 💭Not sure when you should be sending your direct mail? 💭Finding it hard to keep your content relevant with market insights? Download our latest guide below to find out how you can level-up your direct mail campaigns👇 https://lnkd.in/dmyFfgct

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It's here! Get ahead of the game and discover the Top 50 UK B2B Marketing Agencies for 2025! 👀👇 Don't let your business get left behind! 🚀 Are you looking to elevate your business with the best marketing strategies tailored to you and your brand? 🌟 Make early moves and check out our ultimate list of the top 50 UK B2B marketing agencies for 2025! These industry leaders are setting new standards in innovation, creativity, and results.   🔗 Explore the ultimate list: https://lnkd.in/etkum29j   #B2BMarketing #MarketingAgencies #TopMarketingAgencies

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In order for UK brands to achieve success online, they must utilise content marketing. Content marketing can help your brand stand out in a noisy marketplace, captivate your target audience, and demonstrate your expertise. Content market trends are constantly changing, so it can be hard to keep pace. It is important to adopt UK-specific strategies in order to engage a British audience, so what are the best ways to do this? This post will look at the content marketing trends in the UK making waves in 2024. #DigitallyUnique #SEO #Agencies #Marketing #ContentWriting #Bloggeroutreach #NicheEdits #WebContent #LinkBuilding #B2B

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Did you know… over 1.5 million UK websites use Google Analytics?* Since Google removed access to Universal Analytics, marketers have had to adopt GA4 💥 Join our next webinar to learn how to navigate this transition and maximise GA4’s core reports to boost your business performance. We uncover: 🚀 The Key Features and Differences from Universal Analytics 🔍 How to Track Traffic Sources and Optimise Your Digital Strategies ✅ Techniques to Set Up & Analyse Your Conversions to Boost Revenue 💪 Strategies to Improve User Loyalty and Lifetime Value Save your seat today 👇 https://hubs.li/Q02JHJwx0 #googleanalytics #GA4 #digitalmarketing *Source - Analyzify

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Google Ads vs Social Media Advertising: Navigating the Digital Ad Landscape 🌟 Is Google AdWords or Social PPC Advertising Right for Your UK Based Brand? The digital advertising landscape in the UK offers businesses a plethora of options to promote their products and services. 🚀 In this article, we delve into the comparison between Google Ads PPC and Social Media Advertising, highlighting key differences, account structures, main KPIs, missed opportunities, and the value of Google Adwords. Whether you're looking to drive conversions with precise targeting or build brand awareness through creative formats, understanding the right advertising platform for your business is crucial. 💡 Let's explore the nuances of each platform to help you make an informed decision for your Google PPC marketing strategy in the UK market.

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