Yusra K.’s Post

View profile for Yusra K., graphic

Director of Data Protection & Privacy @ Pixalate | Data Privacy Expertise

As part of our continuing research in the #dataprotection and #privacy arena, Pixalate's latest research report aims to provide app users an insight into how easily accessible and shareable their personal data can be when using mobile apps. Pixalate's recently released report focuses on the #Google Play Store and underscores concerning statistics about mobile apps that offer open programmatic advertising; over 12,000 mobile apps downloadable from the Google Play Store do not have detected privacy policies yet share users' personal data in the #advertising bid stream. What's more alarming is that these apps have accumulated over 4 Billion estimated user downloads till date, as per our most recent investigations. Download Pixalate's latest report and gain a detailed understanding on the topic here: https://lnkd.in/eXuyFd_E We have also produced an equivalent research report focusing exclusively on #Apple App Store-hosted mobile apps, downloadable here: https://pixal.at/3Uu5y7W

Open Programmatic Ads & No Detected Privacy Policy Benchmarks - Apple App Store

Open Programmatic Ads & No Detected Privacy Policy Benchmarks - Apple App Store

pixalate.com

To view or add a comment, sign in

Explore topics