Trinity P3 EMEA Marketing Management Consultancy EMEA’s Post

This week on the Managing Marketing Podcast, host Ellie Angell talks with Blaine Callard, the CEO at Freedom Furniture Australia, about perceptions of marketing from a CEO, what marketing teams need to do to influence the C-Suite, the power of modelling and what to do (and what not to do) when trying to implement it; the importance of properly understanding AI, whoever you are in a business; and the challenges and opportunities inherent in working with agencies, good and bad.

This week on the Managing Marketing Podcast, host Ellie Angell talks with Blaine Callard, the CEO at Freedom Furniture Australia, about perceptions of marketing from a CEO, what marketing teams need to do to influence the C-Suite, the power of modelling and what to do (and what not to do) when trying to implement it; the importance of properly understanding AI, whoever you are in a business; and the challenges and opportunities inherent in working with agencies, good and bad.

This week on the Managing Marketing Podcast, host Ellie Angell talks with Blaine Callard, the CEO at Freedom Furniture Australia, about perceptions of marketing from a CEO, what marketing teams need to do to influence the C-Suite, the power of modelling and what to do (and what not to do) when trying to implement it; the importance of properly understanding AI, whoever you are in a business; and the challenges and opportunities inherent in working with agencies, good and bad.

This week on the Managing Marketing Podcast, host Ellie Angell talks with Blaine Callard, the CEO at Freedom Furniture Australia, about perceptions of marketing from a CEO, what marketing teams need to do to influence the C-Suite, the power of modelling and what to do (and what not to do) when trying to implement it; the importance of properly understanding AI, whoever you are in a business; and the challenges and opportunities inherent in working with agencies, good and bad.

This week on the Managing Marketing Podcast, host Ellie Angell talks with Blaine Callard, the CEO at Freedom Furniture, about perceptions of marketing from a CEO, what marketing teams need to do to influence the C-Suite, the power of modelling and what to do (and what not to do) when trying to implement it; the importance of properly understanding AI, whoever you are in a business; and the challenges and opportunities inherent in working with agencies, good and bad.

I dig the CRAFT approach to AI prompting that Nicholas Holland from HubSpot referenced on the Marketing Against the Grain podcast. 𝗖ontext 𝗥ole 𝗔ctions 𝗙ormat 𝗧arget As LLMs become smarter, I’m confident that we'll have to do less of this. However, for now, this is a simple framework to consider in multimodal content development. #ai #creativeoperations #marketing https://lnkd.in/ghfjN3mi

On this #InternationalPodcastDay, I thought this was a very fitting post. 🚀After 20+ years in marketing, I’ve seen a lot of MarTech tools come and go, but Google’s #NotebookLM is a total game-changer! 🎧🧠 It turns your written content into a podcast—how cool is that? 🤯 Sure, it might need a bit of polishing, and the voices in the free version are likely shared across users, but the possibilities are HUGE! For real - I just asked AI to analyze the Upland BA Insight website and then it gave me the rundown in podcast form. 🎙️🙌 💡 If you haven't already, it's time to jump on the AI bandwagon marketers! What AI tools are you using to level up your marketing game? #AItools #NotebookLM #NextGenMarketing #MarketingInnovation #PodcastAI #DigitalMarketing #MarketingTech

🎙Join me as I sit down with Sami-Mulhern, a Digital Marketing Strategist and Co-Founder of H & E Marketing Solutions. In this engaging discussion, Sammi shares her expertise on navigating the landscape of authentic marketing in the age of AI. From crafting compelling content to leveraging AI tools for efficient repurposing, Sammy offers practical advice for businesses looking to thrive in the digital realm. Get ready to gain valuable insights and elevate your marketing strategy! Listen to the full podcast episode now: 🔗https://bit.ly/3W0RTH8 #DigitalMarketing #Authenticity #AIInsights

Our #NotebookLM Experience and Podcast: We are always exploring ways to enhance our marketing strategies. This week, we've been trying Google's #NotebookLM; it's been eye-opening. Key takeaways: - AI can grasp and convey complex concepts with minimal input (even though it can't get our name right ... its 'SYN da SEE' 😊 ) - The potential for personalized content at scale is enormous - We will continue integrating AI to amplify human creativity, not replace it - Continue with AI for initial research and content creation, allowing our team to focus on refinement, personalization, and optimization. - Marketing and Business Development will be a powerful blend of human insight and AI capability. This is clearly a work in progress. If you want to know how we are refining our prompts to achieve a more beneficial outcome, feel free to reach out. What's your take on AI in business development and marketing? How are you leveraging this technology in your business? #AIMarketing #InnovationInTech #FutureOfContent #SYNDESI #innovation #technology #marketing

What do "headless" and "composable" mean for marketing teams delivering digital experiences? Listen to this excerpt from John Schneider of Chameleon Collective in our latest podcast, The Marketing AI SparkCast, where he breaks down these concepts. Aby Varma hosts John and Mark Demeny of Yext as they discuss the impact of AI on content management systems (#CMS) and digital experience platforms (#DXP). They explore topics like personalization, automation, efficiency in digital experiences, the future of AI-native products, emerging market trends, and implications for agencies and in-house marketing and digital teams. Podcast links to Spotify, Apple, YouTube, and iHeart are in the comments. Sure! Here are some suggested hashtags for your post: #HeadlessCMS #ComposableArchitecture #DigitalExperience #MarketingTech #AIinMarketing #ContentManagement #DigitalTransformation #MarketingInnovation #AIMarketing #MarketingAI