Spark Novus

💥 Our recent Marketing AI Pulse event was a huge success, showcasing the power of community and the momentum AI is bringing to the marketing world! With a packed room and only standing space left, the energy was sky-high as marketing professionals gathered to dive deep into the future of marketing and AI. 🔧 Jessica Hreha from Jasper kicked off with an impactful session on AI adoption and scaling, offering insights that left everyone motivated to bring AI into their strategies in a bigger way. 📚 Amanda Cameron from Google made AI accessible to all, from newcomers to experts, sparking fresh ideas that resonated across the room. 🤝 Sherry Heyl from Amplified Concepts led a hands-on workshop focused on human-centered AI, prompting lively discussions on keeping innovation grounded in empathy. 📊 Srikanth Konda from Sparity reshaped our understanding of analytics, showing how AI allows us to “talk to our data” and uncover insights that guide smarter decisions. 🎥 Piyush Saggi of Parmonic wrapped up with an exciting dive into AI-driven creativity in video, sharing innovative approaches to elevate storytelling. A huge thank you to everyone who attended and brought their enthusiasm and ideas. Thank you to our sponsors: Atlanta Tech Park, Sparity, Spark Novus The connections made and insights shared today are a powerful reminder of what’s possible when a community comes together to shape the future of marketing. And we really appreciate our organizers, community ambassadors and friends for supporting this amazing event: Nashlee Young Madeline Dufresne Julie Price Teri Marks Shilpi Sharma Suchet Konda Emma Husk Aby Varma See you at the next event on January 23! RSVP here https://lnkd.in/e7NKQP-H 🌟 #MarketingAI #Innovation #Community #CMO #MarketingAI #Marketing

When it comes to the rise of AI, we are still at the very beginning of the story. No one really knows anything. We are all still figuring it out. There is still the opportunity to do things that have never been done before. So you need to think like a pioneer, not a power user. #ai #leadership #innovation

Hey, Atlanta! Join 100 marketers and ✨𝗶𝗴𝗻𝗶𝘁𝗲 𝘆𝗼𝘂𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝗽𝗮𝗿𝗸✨ with the power of AI! We’re very proud to sponsor Marketing AI Pulse Community's upcoming event on Nov 7 at Atlanta Tech Park – an afternoon designed to challenge norms, spark fresh ideas, and redefine the role of marketing with AI. 🎟️ Join us for insights, connections, and a fresh take on the future of marketing! RSVP here: https://lnkd.in/eXRtmTam 🚀 Our very own Aby Varma welcomes these innovators to the stage: 🌠 Jessica Hreha, Jasper 🌠 Amanda Cameron, Google 🌠 Sherry Heyl, Amplified Concepts 🌠 Matt Cyr, Loop AI Agency 🌠 Srikanth Konda, Sparity 🌠 Piyush Saggi, Parmonic Thanks to the other sponsors as well Sparity and Atlanta Tech Park. #MarketingAI #AIMarketing #CMO #AtlantaMarketing

For my first-ever post on LinkedIn, I’m excited to announce that as of today, Agentforce — our complete AI system for enterprises built on the Salesforce platform — is available for all of our customers. Easy to set up with a few clicks and a simple description of the job you want done, Agentforce is ushering in a new era of AI abundance and limitless workforces that will augment every employee, build deeper customer relationships and drive extraordinary growth and profitability. Many enterprises are caught in a pointless cycle of AI experimentation with LLMs and copilots that leads to costly failures or proof-of-concept projects with no path to scale. With Agentforce, you don’t have to DIY your AI! As part of Salesforce’s trusted and fully customizable platform, Agentforce seamlessly integrates enterprise data, metadata, AI models, workflows, security and applications. No costly model training, data management, hyperscalers or AI engineers needed! Going beyond Copilot and chatbots, Agentforce agents don’t just answer questions or surface insights—they autonomously execute actions, like resolving customer cases, qualifying sales leads, and optimizing marketing campaigns. Companies like OpenTable, Saks, and Wiley are already using Agentforce today to extend their employees, expand their workforce, and improve customer experiences. This is what AI was meant to be.

🎉 500 Followers! 🎉 So here’s to all of you for trusting us, and to the future of AI-powered marketing—where the possibilities are endless. 🙏 Hitting 500 followers isn’t just about numbers though—it’s a testament to the desire for learning at the intersection of AI, marketing, and human creativity. AI is transforming marketing in ways we couldn’t have imagined. It’s not just about automating tasks or crunching data. It’s about unlocking new possibilities, predicting trends, and creating smarter strategies that get ahead of the curve. But here’s the thing: AI is a tool. It’s not the magic bullet. The real impact still comes from how we use it—to experiment, to innovate, and to push boundaries. Cheers to the next 500 and beyond! 🚀 #MarketingAI #AIMarketing #CMO

Join us for the 2nd Marketing AI Pulse in-person event in Atlanta, where Jessica Hreha, a leading voice in AI marketing and Head of Marketing AI Strategy & Transformation at Jasper, will kick off the event.    With over 20 years of experience challenging conventional approaches, Jessica leads Jasper’s AI Transformation Office, collaborating with clients to develop and scale generative AI initiatives. Her work focuses on fostering AI literacy and responsible adoption within marketing teams, helping to build and implement strategic AI use cases. 𝗘𝘃𝗲𝗻𝘁 𝗗𝗲𝘁𝗮𝗶𝗹𝘀 Date: Thursday, November 7, 2024 Time: 2:00 PM – 5:00 PM EST Location: Atlanta Tech Park, Peachtree Corners, GA   Note, additional speakers and full agenda will be announced soon. 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿  Register now for this free event here: https://lnkd.in/eXRtmTam You can follow us the ATL Marketing AI Pulse Community on LinkedIn. We encourage you to share the event on your LinkedIn profile and spread the word to friends or colleagues in Atlanta who are passionate about marketing and AI.   𝗪𝗵𝗮𝘁 𝘁𝗼 𝗘𝘅𝗽𝗲𝗰𝘁 𝗮𝘁 𝘁𝗵𝗲 𝗘𝘃𝗲𝗻𝘁 Join a fun and engaging gathering of forward-thinking marketers eager to connect, learn, and explore the future of AI-powered marketing. It’s your opportunity to network and discover new strategies. Check out a few photos from the last event below (see full photo album here https://lnkd.in/e7qDHBTH). Special thanks to Nashlee Young and Madeline Dufresne for hosting the event. #MarketingAI #AIMarketing #AtlantaEvent #AIEvent #CMO #Marketing

When #AI can help you with a real time view of your commercial relationships. 👇👇👇

𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗶𝘀 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴—𝗹𝗮𝘀𝘁 𝘄𝗲𝗲𝗸’𝘀 The Future Crafters 𝗔𝗜 𝗦𝘆𝗺𝗽𝗼𝘀𝗶𝘂𝗺 𝗿𝗲𝗶𝗻𝗳𝗼𝗿𝗰𝗲𝗱 𝗵𝗼𝘄 𝘃𝗶𝘁𝗮𝗹 𝗶𝘁 𝗶𝘀 𝘁𝗼 𝗰𝗼𝗻𝗻𝗲𝗰𝘁 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿. It was packed with insights, stories, learning, laughter, and the kind of community spirit that makes these moments both fun and impactful. 🙌 𝗪𝗵𝗮𝘁 𝘀𝘁𝗼𝗼𝗱 𝗼𝘂𝘁 𝘁𝗼 𝗺𝗲 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁: (a) 𝗜𝘁'𝘀 𝘀𝘁𝗶𝗹𝗹 𝗮𝗹𝗹 𝗮𝗯𝗼𝘂𝘁 𝘃𝗮𝗹𝘂𝗲: While AI is changing the paradigm, let’s focus on using AI to solve real-world issues– not just AI for the sake of AI. (b) 𝗗𝗲𝘃𝗲𝗹𝗼𝗽 𝗔𝗜 𝗱𝗲𝘅𝘁𝗲𝗿𝗶𝘁𝘆: The more we use AI, the better we get at it. (c) 𝗔𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰𝗶𝘁𝘆 𝘄𝗶𝗹𝗹 𝘀𝗲𝘁 𝘂𝘀 𝗮𝗽𝗮𝗿𝘁: In a world shaped by AI, staying grounded in empathy and human connection will be the key factor that differentiates us and drives our success. A heartfelt thank you to our incredible speakers for sharing your knowledge and passion: Dapo Adeshiyan, Jay Amburkar, Amanda Cameron, Joe Oquist💡, and Kunal Grover. Your insights sparked meaningful conversations and left us all inspired! A huge shoutout to my friend, partner-in-crime, and co-organizer of the event, Shilpi Sharma—your ideas, collaboration, and positive energy make this journey so much more rewarding. Excited for what’s ahead! A special thanks to Kevin Jourdain, Emma Husk, Mariana Caliari, Improving, Spark Novus, and Innovation Nexus for making the event a huge success! Grateful to everyone who made it to the event 🙏 Let’s keep the momentum going! 🚀 #AI #AICommunity #TheFutureCrafters #FutureOfAI #CommunityMatters

Highly recommended for marketers starting their AI journey! #MarketingAI #AIMarketing

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗖𝗿𝗮𝗳𝘁𝗲𝗿𝘀: 𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗩𝗼𝗶𝗰𝗲𝘀 𝗶𝗻 𝗔𝗜 & 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 AI is reshaping our world, unlocking unprecedented opportunities for innovation. In every technology movement, there is always a special group of individuals – the believers, the evangelists, the trailblazers. For them, every challenge is a canvas for innovation, every problem a doorway to unprecedented solutions, and every obstacle an opportunity to think outside the box. Their foresight and boldness not only navigates the present but also shapes the future, turning the unknown into the extraordinary. These are the Future Crafters. These are the thought leaders using AI to drive business transformation and create a competitive edge in their industries. Join us at the Future Crafters AI Symposium this Thursday, October 3rd, from 3:30 – 7:30pm EDT at Improving Atlanta in Alpharetta to be part of the movement. Dapo Adeshiyan, Google Jay Amburkar, Accenture Aby Varma, Spark Novus Joe Oquist💡, Verizon Amanda Cameron, Google Kunal Grover, Global Payments Inc. Shilpi Sharma, Innovation Nexus Don’t miss out on this opportunity to connect, get inspired, and shape the future of business with AI. 👇 Event details and registration link in the comments. #FutureCrafters #AI #BusinessTransformation #Innovation #Leadership #AITransformation