Chad Johnson

Chad Johnson Chad Johnson is an influencer

Launching Your Sales on LinkedIn | Founder of the CREATE Sales Method | LinkedIn Top Voice | Let's Connect, Click the Link Below 👇

Dallas-Fort Worth Metroplex
8K followers 500+ connections

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Best Life Ventures, LLC

About

I help you ditch the soul-sucking cold-calling and emailing cycle, break free from constant anxiety and stress, and help you build a sustainable pipeline of qualified buyers who are interested in buying from you.

I developed the CREATE Sales Method to equip sales professionals with the skills to maximize their visibility, connect with and engage their target audience at scale, and increase sales through this platform.

I built this model while overseeing nationwide sales teams in corporate America. Elevating sales divisions that relied on half of the cold outreach of their peers while consistently generating 2-3X the revenue.

The devil is in the data. The buyer's journey has completely changed, with 75% of B2B buyers turning to social media to inform their purchasing decisions and 50% utilizing LinkedIn as their most trusted source.

Today, connecting with new potential customers depends on your LinkedIn presence. Prospecting has dramatically changed, and the skillsets are no longer activity-based but engagement-based.

I deeply understand the LinkedIn platform and its latest changes and updates, which allows me to guide sales professionals in establishing compelling profiles and developing opportunity-generating content strategies.

I partner with sales professionals and leaders, sales teams, and business owners to provide the most effective methods for attracting, connecting, and engaging new customers.

It's about meeting customers where they are in a personal and meaningful way that resonates with them.

People who work with me experience:

- Continuous pipeline growth and stability
- Generate more qualified leads with less time spent vetting prospects
- Create more opportunities with high conversion rates
- Build strong relationships and professional networks that consistently provide referrals
- Increased sales values from initial purchase through customer life.

Doing what you've always done no longer provides you with what you've always gotten; it offers less.

Let's talk about what you're experiencing and where you'd like to go.

Ready to take your sales to the next level?

DM me, or schedule a call with me: https://calendly.com/chadjohnson856/15-minute-chad

Let's start the journey to grow your sales performance together.

Services

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Articles by Chad

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Contributions

Activity

Experience

  • Founder of the CREATE Sales Method/VP of Sales

    Best Life Ventures, LLC

    - Present 2 years 9 months

    Dallas-Fort Worth Metroplex

    • Limitless Pipeline builder
    • Providing effective prospecting strategies and techniques that exponentially grow your current opportunity pipeline.
    • Coaching, training, and empowering sales professionals, sales teams, and business owners.
    • Effective targeting and connection with your ICP that garner conversations with highly qualified buyers.
    • Custom-developed programs for your business are available.
    • Develop sales training materials and resources, including prospecting…

    • Limitless Pipeline builder
    • Providing effective prospecting strategies and techniques that exponentially grow your current opportunity pipeline.
    • Coaching, training, and empowering sales professionals, sales teams, and business owners.
    • Effective targeting and connection with your ICP that garner conversations with highly qualified buyers.
    • Custom-developed programs for your business are available.
    • Develop sales training materials and resources, including prospecting strategy/DM/Email/Calling techniques, playbooks, and leader guides.
    • Execute training and enablement programs that address identified areas for improvement.

  • Cox Automotive Inc. Graphic

    Director, Inside Sales and Business Development

    Cox Automotive Inc.

    - 5 years 1 month

    Dallas/Fort Worth Area

    Leading and inspiring high performing tech sales teams with Autotrader, Kelley Blue Book, Xtime and Dealer.com brands in digital advertising and marketing, managed services, SaaS, BPO, inventory management, digital retailing, supply chain, and AI data with total P&L responsibility.

    • Lead teams nationwide diverse in geography, product set and function including remote, hybrid and office-based teams.
    • 5 direct reporting managers with staff of 60+ at capacity. 40 million ARR P&L…

    Leading and inspiring high performing tech sales teams with Autotrader, Kelley Blue Book, Xtime and Dealer.com brands in digital advertising and marketing, managed services, SaaS, BPO, inventory management, digital retailing, supply chain, and AI data with total P&L responsibility.

    • Lead teams nationwide diverse in geography, product set and function including remote, hybrid and office-based teams.
    • 5 direct reporting managers with staff of 60+ at capacity. 40 million ARR P&L responsibility.
    • Revenue grew from 20 to 40 million ARR in just over 4 years during which time annual lost business rate decreased from 5.3% to 2.4%.
    • Received President’s Club Award in 2019.
    • Focused on people development resulting in 40% of staff being promoted to senior sales and leadership roles throughout the organization over a 5-year period. Maintained a less than 5% attrition annually.
    • Successfully modeled, designed, staffed, and scaled two first of their kind teams for both strategic growth and new product offerings. This included developing training, processes, playbooks, communications, internal and client facing support areas, compensation, budgeting, establishing benchmarks with correlating revenue goals and KPI’s.
    • Established sales goals and targets, outlined territories, scaled staffing,
    • Identified key drivers of success for current sales channels and determined where the next incremental dollars of investment should be directed to drive future growth.
    • Built strong relationships within the Finance, Marketing, Communications, IT, Sales Enablement, Training, Product Development and Project Management teams.

  • T-Mobile Graphic

    Senior Manager, Business Markets

    T-Mobile

    - 2 years 9 months

    Frisco, TX

    Appointed to mentor field BDR team with 8 direct/18 indirect reports to sell over 500 activations with equipment per month and maximize growth. Coached C-Suite sales acumen.

    • Work with Business Development Managers selling wireless data and voice solutions to mid-market business customers located in the South Central Region.
    • Engage team to proactively sell products and services to existing accounts and gain new business through prospecting, cold-calling, networking and generating…

    Appointed to mentor field BDR team with 8 direct/18 indirect reports to sell over 500 activations with equipment per month and maximize growth. Coached C-Suite sales acumen.

    • Work with Business Development Managers selling wireless data and voice solutions to mid-market business customers located in the South Central Region.
    • Engage team to proactively sell products and services to existing accounts and gain new business through prospecting, cold-calling, networking and generating leads and referrals.
    • Ensure all Business Development Managers meet and exceed sales, operational, and performance objectives by providing training, development and coaching.
    • Coach C-Suite sales acumen.

  • Douglass Media Group

    Douglass Media Group

    6 years 2 months

    • Regional Sales Director

      Douglass Media Group

      - 4 years 11 months

      Dallas/Fort Worth Area

      Successfully transitioned, trained and realigned staff to move from a print based company into a fully integrated digital media company. Aligned inside and outside sales departments. For over a decade the region averaged over 10% revenue growth annually and doubled revenues in just over 6 years.

    • Regional Market Manager

      Douglass Media Group

      - 1 year 4 months

      Dallas/Fort Worth Area

      Total P&L accountability for $10M region. Responsible for managing and directing sales managers, inside and outside sales departments, strategic planning decisions, establishing annual budgets, determining staffing needs, setting goals, maximizing employee development, developing sales training, compensation plans, increasing revenue and improving profitability. Earned the prestigious Spotlight Award for outstanding achievement in 2008.

Education

Licenses & Certifications

Volunteer Experience

  • Chairman of the Board

    CANEY/SOLDIER CREEK V.F.D.

    - 3 years 1 month

    Disaster and Humanitarian Relief

    An elected position responsible for managing and directing the board to operate, fund, staff and equip a volunteer fire department. Work hand in hand with a membership based community for the safety and protection of the citizens and property of Kingston, OK. Chair meetings, create strategic plans, annual budgets, initiate contracts, acquire necessary equipment and ensure compliance with Oklahoma regulations and guidelines.

Skills

Publications

  • Do You Have Access?

    Spearpoint Solutions

    In this article, I share how building a professional network will lessen your need for cold prospecting and elevate your sales results.

    See publication

  • Instead of Prospecting, Start Dating

    Spearpoint Solutions

    Right now, prospecting for B2B sales can be very challenging.

    Getting the attention of the right people has become more challenging than ever.

    My newest article outlines the similarities between prospecting and one of life's most coveted relationship-building activities.

    At the heart of the matter, every relationship begins with three key events:

    1. Meeting a stranger
    2. Identifying interests in common
    3. Establishing a reason to interact again

    I hope…

    Right now, prospecting for B2B sales can be very challenging.

    Getting the attention of the right people has become more challenging than ever.

    My newest article outlines the similarities between prospecting and one of life's most coveted relationship-building activities.

    At the heart of the matter, every relationship begins with three key events:

    1. Meeting a stranger
    2. Identifying interests in common
    3. Establishing a reason to interact again

    I hope you enjoy the perspective and view prospecting more personally.

    See publication

  • Hone Your Rapport Building Skills

    Spearpoint Solutions

    Any good doctor will tell you that prescription before diagnosis is malpractice. Presenting a product or solution without first building a solid rapport is the same.

    See publication

  • Seven Questions Great Leaders Always Ask

    Spearpoint Solutions

    Great leaders are not afraid to ask tough questions of themselves or others. They understand the importance of being honest with their teams and how the correct questions may inspire helpful responses while also exposing barriers to business progress. They are also aware that they must continually look ahead rather than back at their past successes.

    Other authors
    See publication

Courses

  • Emotional IQ in the workplace

    -

  • High impact Presentations

    -

  • Innermetrix

    -

  • Performance Management

    -

  • Sales Advantage

    -

  • The 7 Habits of Highly Effective People

    -

  • The Power of Intention

    -

Honors & Awards

  • 2019 President's Club Winner - Top Director of Sales for Cox Automotive Dealer Sales

    Tim McKinley, CSO and Sandy Schwartz, President

    The President's Club Award is given to the top 5% of Sales Representatives, Sales Managers and Sales Directors in total every year. There is only 1 Sales Director award annually. The top 5% overall are selected based on overall attainment to goal for the year, and is across many brands including Auto Trader, Kelley Blue Book, vAuto, Vin Solutions, DealerTrack and Xtime to name a few.

  • Elected Chairman of the Board for the Caney/Soldier V.F.D.

    -

  • Spotlight Award

    Douglass Media Group

    Highest award for achievement possible in the organization.

  • Sales Talk Champion

    Dale Carnegie - Sales Advantage

    At the end of the 3 month course a sales competition occurs and I won out of approximately 50 finalists.

Languages

  • German

    -

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