Focusing on features & functions during discovery? Don't. It's (obviously) not effective. But 👩🏻🏫 Krysten Conner knows it's not usually the sales reps' fault. Sales reps are often taught to ask leading questions that force the prospect to admit to needs that they don't really have. Instead, teach your sales reps business acumen and get them to guide an open conversation—not a trap. Krysten shared her thoughts with Chip House in the latest episode of Insightly's podcast 👇
A must-watch episode for sellers who want to refine their discovery process! Thanks for joining Closing Time, 👩🏻🏫 Krysten Conner!
I love that Krysten calls this out – reps are more than likely following the guidance and/or script that their leaders or enablement team provide them.
Love this. Its been a very very long time I have seen anyone absolutely ace the discovery call or process ( where questions are more around their business acumen and not on a product/feature ) .
Emotions drive decisions, so lead calls with your heart as well as your head UserGems 💎
Better questions = better experience for both Buyers and sellers!
Appreciate the repost UserGems 💎
Catch the whole episode: https://www.youtube.com/watch?v=cUTUUZ2eiFM