Scott Folkins’ Post

In the culinary industry, transparency is key. 🗝️🍽️ A simple yet often overlooked aspect? The online menu. A digital presence isn't just about having a website; it's about showcasing what you've got. No menu, no pictures means no business from savvy customers like us. Let's discuss the undeniable link between effective marketing and culinary success. #IndustryInsights #CulinaryMarketing #TransparencyIsKey Stoy Hall, CFP® Kristina Hall Kelsey Mead

When we work with beverage brands at East Coast Canning, we focus on communicating a brand story and creating an experience through packaging that aligns with the history and true essence of the brand as much as its future goals. If you've recently launched a new beverage brand, consistency in your marketing from the get-go will help you find your identity and build recall faster. I'm interested to hear your views - is there a brand you think does consistency really well in its content and messaging? Btw, for more beverage marketing tips and tricks (some of which even established brands may want to consider more deeply), check out this blog on Beverage Master: https://lnkd.in/g_YJKnMG #beveragemarketing #brandstorytelling #tips

Successful restaurants know it’s not just about the food or drink., It’s about why you do what you do. What’s your passion? What’s your purpose? If you can showcase your values and your story, you can turn customers into loyal advocates who will choose your brand time and time again. Here's 4 tips on how you can elevate your restaurant’s impact through storytelling: 👉 Share Your “Why” 👉 Highlight Sustainability & Ethics 👉 Make It Personal 👉 Create a “Brand Ritual” Slide "Left" to learn more. It’s time to elevate your brand! Go beyond what’s on the menu and start sharing your story. Build a brand that’s more than just a meal, make it a narrative that resonates. --- PS: If you want the same for your restaurant, comment 'Stories,' and I'll help you scale your business. #RestaurantMarketing #RestaurantBranding #StorytellingForBusiness #FoodBusinessGrowth

Let’s get real about consistency. It’s the secret sauce, the rhythm to your blues, the butter to your biscuit. Consistency in branding, posting, and engaging isn’t about being predictable; it’s about being reliable. Like that old diner where you know the pie is always gonna be good. How do you stay consistent in your efforts while keeping things fresh and exciting? #ConsistencyIsKey #ReliableBrand

All right, so sit back, relax, grab your favorite beverage, and we are going to walk through the secrets of marketing success for your service business in 2024. Read more 👉 https://lttr.ai/ASsJu #ServiceBasedBusiness #PersonalBranding #InvisibleToInvinciblePodcast

For restaurants — it's time to rethink local marketing! 💡 Chef Adam Lamb shares excellent advice for restaurants right now. The key takeaway? Lean into authenticity. Don't be afraid to show your personality with fun, playful marketing tactics. People are drawn to authenticity. Listen to the full episode: ➡️ https://hubs.ly/Q02TFLNG0 What's one way you could inject more authenticity into your brand? #RestaurantMarketing #AuthenticBranding #LocalMarketing #LocalAdvertising #LocalMarketingPodcast

Food Branding and Marketing Video for an Irish Client 🍴🎥 This project is designed to highlight the artistry, authenticity, and passion behind food preparation and presentation for your client in Ireland. Using storytelling techniques and captivating visuals, the video will not only showcase the dishes but also connect viewers emotionally with the brand's mission to deliver exceptional food experiences. Key Focus Areas: Visual Appeal: Slow-motion shots of ingredients, vibrant plating, and the cooking process. Focus on freshness, quality, and creativity. Brand Storytelling: Share the unique journey and philosophy of the brand. Emphasize the connection between food, culture, and community. Call-to-Actions: Encourage viewers to explore the menu, visit the restaurant, or order Highlight local influences in the cuisine to resonate with the audience. Suggested Tags: #FoodBranding 🍲 #MarketingIreland 📣 #VisualStorytelling 🎬 #FoodDesignVideo 🍴 #CreativeMarketing 💡 #BrandAwareness 🌟 #FoodLovers 😋 #Redissolution For more details and collaboration, explore services at Redissolution! Let me know if you need script assistance or specific details for the video. 😊

Whenever I discuss wine promotion with my colleagues in marketing, I emphasize one crucial point: to promote wine effectively, you need to learn more about it. Wine is not a casual product. It carries a story, a heritage, and an experience - and to truly communicate its value, we must go beyond the technical details. Yes, knowing what’s inside the bottle is vital. But it’s equally important to understand how it resonates with people. Why does it make them smile? What emotions or memories does it evoke? At the end of the day, we are selling more than just wine. We’re offering emotions, experiences, and moments of connection. Technical sheets? They’re for us, the professionals. For the consumer, it’s all about how the wine feels. Our storytelling should reflect that.

Creating value isn’t just about the product itself, but how it’s presented. This simple dish shows how thoughtful presentation can elevate even the most ordinary meal, making it more appealing and valuable. In today’s market, where experience often trumps price, small details like these can make a big difference. It’s a reminder that in both food and business, the way you package and present your offerings can turn something simple into something extraordinary.

At Properganda Marketing, we believe a successful marketing strategy is like a perfectly cooked steak—it’s all about the right ingredients, timing, and execution. Just as you can’t rush a good steak, a winning marketing campaign requires careful planning, expert preparation, and patience to achieve the best results. A great steak starts with quality meat, seasoned just right and cooked to perfection. Similarly, our marketing strategies are built on a foundation of strong branding, tailored messaging, and innovative approaches that resonate with your audience. The attention to detail, precision, and understanding of what makes a steak memorable is the same focus we bring to elevating your brand. At the end of the day, both leave you satisfied and wanting more. If you’re ready to serve your business with top-tier results, we’re here to fire up the grill and make sure your brand sizzles in the market. #BusinessStrategy #MarketingStrategy #BrandBuilding #CustomerSatisfaction #MarketingSuccess #DigitalMarketing #LeadGeneration #GrowthMarketing #QualityMatters #PrecisionExecution #PropergandaMarketing