Martha Connolly’s Post

Can you win by being the cheapest option? (AKA playing the race to the bottom) I don't think you can, at least long term. Back at HubSpot I saw it time and time again. A partner going from zero to Platinum or Diamond WICKED fast. They did this via free or cheap onboarding then using HubSpot reps demand to grow their partner status FAST. The funny part is there always seemed to be a new partner that would enter the scene and "steal" their demand. I think there is a time and place for cheap or free onboarding but it cannot be your only strategy or you will go bye bye. More on this later.

I got kicked out of the HubSpot partner program part 2 In this video I pulled out all of the receipts and documented the timelines of exactly what happened to lead up to this. Ultimately I’m writing it off as one giant misunderstanding of intentions. And the CloseDr team and their focus hasn’t changed along the way: build the best sales processes. If HubSpot is a player in that market that can help us do so, we’re going to continue to use it. Watch here: Why I Got KICKED OUT of HubSpot Partner Program - Part 2 https://lnkd.in/gyFse4xU Disclaimer: the opinions reflected are my own

📣📣📣 Calling all HubSpot Reps! 📣📣📣 ➡️ This isn't one of our "send you a ridiculous Rob Jones parody video" moments, but we think you'll like this anyways. We've revamped our Guided Onboarding product from RevPartners. And we need your help to get the word out. Want to close more deals? Want your FRIENDS to close more deals? How does P-Club sound? ➡️ Freakin' great, we're guessing. Think of our Guided Onboarding as your new secret weapon for accelerating Sales, Marketing, and Service Hub deals. 🚀 Provide hands on training for your customers. Get them ROI, ASAP. (We're talking life-changing stuff here). Check it all out: https://lnkd.in/gBAMvEfZ Let's do this. 🔥

🌟 Ever wondered what exactly I do at HubSpot? You wouldn’t be the only one! The truth is that every single day is completely different. But let me give you some insight into the role of Partner Readiness, where advocating for our partners is at the core of everything we do! 🚀 My team sits in our Partner Program team under our wonderful leader Angela O'Dowd. We have many roles but a key one is raising the Voice of our partners. We collaborate closely with our incredible partners through platforms like the Partner Advisory Council and Partner Pulse Survey run by Audrey del Rosario where their insights directly influence how we evolve together across various critical areas. But that's just the start—we actively engage with partners through roundtable discussions and one-to-one interviews to truly understand their challenges and aspirations. These insights are invaluable as they steer our continuous efforts to enhance what we do and ensure we're always advocating for our customers by having the best Hubspot partners. Handling challenges is a reality and another key responsibility. Whether it's addressing concerns from partners or customers, maintaining our standards and trust is paramount. Monica Rodriguez navigates these challenges with integrity, upholding our commitment to excellence. Working alongside our Partner Ops team. Beyond being reactive, we are proactive catalysts for change. We drive cross-functional projects aimed at enriching the partner experience, and streamlining processes, and are focused on driving mutual success. We also serve as a reliable resource for our teams, providing strategic insights and support on partner-centric initiatives. One of my favourite things to do, on a personal level, is working with our partners to see around corners, see the opportunities and plan for their future success in our ecosystem. In essence, we are all about championing our partners, listening intently to their feedback, and focusing on initiatives that make a real impact. Together, we're helping shape a dynamic ecosystem for the future. That's what fuels my passion every single day at HubSpot and at least explain some of what I do! 🌟 #PartnerAdvocate #HubSpotLife #BehindTheScenes

Last year Bluleadz was so close... Got second in partner of the year out of ~2k North America HubSpot partners. Curious why? Happy to chat through what your interest is within your evaluation or use of HubSpot. However, we did cross the threshold as the most reviewed partner in the entire ecosystem. Come check out the work we do if you have been interested in getting more out of your HubSpot or are thinking of making a switch. #hubspot #hubspotpartner #hubspotcrm #hubspotagency

Set 2 Close blew my mind 🤯 🤯 1) 150 deals in 65 days. 2) From Platinum to Diamond in ~60 days. This is why we do what we do at Supered⚡. this is the dream. to unlock potential. That's why we say: Our mission is to make the next generation of Elite HubSpot partners. - We organize around that mission - We build provide around that mission - We deploy assets around that mission And it's only going to be more obvious. We now have ~125 partners. Next year we are going to spend LOTs of time + effort investing in our partners. Things that are coming: - Partner Program + Perks ⚡ - Partner Exclusive Swag 👕 - Partner MDFs 💰 - + More stay awesome & never, EVER stop believing -matt Question: What are the things you wished you had in a partner program?

What do you do when you’ve made a mistake that you’re worried has ruined everything? Don't worry, we've got you at the HubSpot Admin HUG. Right Kyle Jepson?! 🍦 Come join Kevin MacDonald from the HubSpot Support team to learn how you can turn your whoops into woohoo moments We'll be solving common issues In HubSpot at 11am ET.

This is a celebration and a question. First, question. How do people using HubSpot reflect their pipeline revenue with easy exit terms like a 30-day out? Since HubSpot just automatically converts it to an annualized contract value, how are you addressing this? Second, celebration. We officially closed $1M in contract values within the first year of Scrappy ABM existing. Again, I know this isn't real because our clients can cancel at any point with a 30-day or 60-day notice. That said, as long as we are delivering, there is a very real world where we are officially a $1M business 15 days before hitting that 1-year mark of launching the LLC. Which I think is pretty neat :) P.S. Invoiced revenue is a better measure for success given the contract terms we run with, but still wild to see HubSpot showing $1M as closed won 🧡 💚

It's another HubSpot Hacks Formula Friday! 🎉 Want to track/report on annual revenue by company? Use this calculated property and and workflow combo to roll up your deal amounts into company properties! Here's how it works: 1️⃣ Create a company property for each year you want to roll up deal revenue 2️⃣ Create a deal drop-down property for "closed won year" 3️⃣ Create a workflow that fills in the revenue year when a deal is closed won. Make sure re-enrollment is on in case close dates change or the deal falls off after onboarding and ends up being lost! Tag anyone who might find this useful and (since I'm running out of ideas) make any formula requests down in the comments 👇 Happy HubSpotting! #HubSpotHacks Simple Strat #HubSpot

There's a reason a lot of HubSpotters (and partners) go dark during the summer months leading up to INBOUND. It's a lot to plan and execute. There are ups, downs and lots of pivots, but the work is all worth it in the end, because when we step through those doors at the Convention Center -- the INBOUND energy takes over. We get to reconnect with customers, partners and coworkers we haven't seen in months (or years). If you're a HubSpot Partner attending, I’d love to connect with you in person! I’ll be hanging out at the Partner Hub, an awesome space onsite where you can: - Network with fellow partners 🧑🤝🧑 - Take a break and recharge ⚡ - Grab time with me (and our team) to discuss all things HubSpot and the future of the ecosystem 🚀 Or find me at Partner Day. We've got a stacked lineup -- it's going to rock 🤘 Drop a comment if you'll be there and want to meet up. Or if you can't make it, reach out and we can catch up virtually before end of year – I’m looking forward to seeing you there!