Cann’s Post

Hot topic 👉 CPG companies having their own physical locations. Will this trend become more prominent in the near future, or is there a limit to its expansion? Let's hear from David Schwartz of Conair LLC on its opportunities and potential ↓ Full webinar can be found in the first comment below. #businessintelligence #experience #consumergoods

Back Profit Margin and Front Profit Margin, these are profitability metrics ever CPG distributor manager or sales manager should know Understanding the distinction between front profit and back profit margins is essential for distributors and sales managers to optimize revenue streams, manage profitability effectively, and leverage rebate programs and compensation incentives to drive performance and achieve business objectives. Have a productive week ahead #distributormanagement #salesmanagement #profitability #CPG

The challenges faced by fast-growth FMCG brands are diverse. But they often boil down to four key areas: → Growing sales → Cutting costs → Building the right team → Ensuring a seamless supply chain This is where YF steps in. When it comes to supply chain, we know it’s an area that many founders are not deeply familiar with, and where teams are often stretched thin. That’s why we offer tailored support to help you establish efficient, scalable operations. Whether you need help with specific projects or want to outsource entire elements—or even the whole supply chain—YF are here to take that burden off your shoulders. This allows you to focus on what you do best: ↳ Driving sales and marketing your brand. Our goal is to ensure that your products not only make it onto the shelf but thrive there. Ready to build the robust operations your brand needs to grow? Let YF be your partner in innovation and success. https://lnkd.in/eSMSNd4F

Patrick Gibbons, Founding Member and President of The Emerson Group talks about Emerson Logistics , the supply chain & logistics division of the Emerson Group and shares 2 minutes of wisdom about the considerations all brands must think about regarding thier supply chain efficiency. 1. Modern CPG Supply Chain professionals must contend with answering the direct to consumer portion of their business and balance that supply chain path with their brick and mortar strategy. Do we outsource the DTC solution? Do I comingle the storage of cases and eaches in my current supply chain facility? If I outsource how much will it cost? Will the vendor we selected be in business in 12 months? If I stay within my current facility, will we lose focus on the Brick and Mortar business? How do we up skill the staff to fulfill DTC? Am I geographically located in a place to support both a DTC and a B&M network?   2. How do I deliver to B&M in today’s heightened OTIF/delivery compliance environment from our retail trading partners. There is so much to consider. In our inflationary environment it’s difficult for Brands, Retailers and most importantly consumers to absorb price increases. While keeping this in mind we must also find the best solutions to deliver to retailers On Time and In Full. Going with a simple lane by lane bid process is not enough when taking into account today’s retailer prescriptive mandates. There is so much more to consider. The reputation of the carrier first and foremost. Cost to serve, Quality of service. Within the carriers’ capabilities there can be a large quality variance from lane to lane. This requires supply chain professionals to be very diligent, analyzing down to a granular level when selecting a carrier. OTIF fines and compliance fees must be considered when putting together the transportation network #logistics #supplychain #cpgindustry

Standing room only as Jo Murray and Stephanie Green present at this years Diversity & Inclusion in Grocery Live! __________________________________________________________________ ✅ ✅ Transform your commercial outcomes with capability and consulting support from Total Negotiation Group. With a global footprint and a wealth of experience across category and channel, revenue growth management, customer planning, selling and negotiation, we are the trusted partner of the world’s largest FMCG manufacturers. Find out why our partners trust us by contacting one of our experts today at [email protected]✅ ✅

We live in an era where product options are endless when it comes to consumer products. The chief problem of endless product options is the sheer number of changeovers needed in a given production cycle. Each changeover stops the line, which not only creates downtime, it also increases the risk of startup issues that affect production efficiency. CPG manufacturers need a way not only to predict and schedule downtime efficiently but also to monitor production post changeover to ensure maximum value stream efficiency. Find Out How Other CPG Manufacturers are Maximizing Value Stream Efficiency. #ProductionOptimization #CPG #ProductionEfficiency #Manufacturing #Efficiency #changeover #valuestream

It's tough sometimes running a sales or marketing team. In our experience, sales and marketing leaders often experience… ❗ Chasing targets without a clear plan of how to make it happen ❗Internal silos creating disconnects, different demands, and a lack of information to make the right decisions ❗ A team that is too busy doing the day-to-day to be able to think and act more strategically ❗Difficulty in demonstrating results and ROI ❗ Increasing retail demands Not a good place to be - and while most leaders are adept at making things happen despite this pressure, if left unchecked, this can lead to: 🔴Losing market share 🔴Reliance on short term deals and promotions to hit the numbers 🔴 Escalating retail investment costs and more waste 🔴Feeling trapped in short term solutions 🔴Worried that the business’ performance will reflect badly on them Perhaps you can relate? Thankfully, we solve these issue (and are proud to have worked with over 250 brands to date). For instance, instead of the above, our clients now experience: 🔷 The Coca-Cola Company – increased penetration in the supermarket channel by 15% and re-allocated trade investment to increase profitability 🔷 Sony drove over US$100 million of extra sales and actually reduced their total marketing spend at the same time 🔷 Danone – grew sales by 40% without increasing their retail spend 🔷 Philips Lighting – increased their share of the lighting market through new consumer and shopper penetrate driving strategies As a reminder of my last post, we’re looking for 4 #salesandmarketing leaders who want to drive #brandpenetration by at least 10% in 2025. So if that’s of interest, DM me the word ‘GROWTH’ and I’ll gladly share some more details Cheers Mike

Shelf conditions, inventory along with planogram integrity are so important to meet the needs of todays consumers. Pensa and Acosta can help you achieve your goals

This is a leading strategic global partnership unlocking huge opportunities for brands to leapfrog their competitors and transform their field sales deployments in the US and the UK 🚀🤘🏻 #brands #salesenablement #sales #digitaltransformation #imageanalytics

Key Account Managers, Category Managers, Sales representatives 👨💼… Do you manage your promotional budget with retailers in Excel? This post is for you 💡. Find out just how difficult 😣 it can be to manage your data in Excel...  And the good news is, there's a way out! 🙌 #retail #retailinnovation #CPG #innovation #technology