Taylor Lagace

Challenges may seem insurmountable, but with dedication and the right strategy, the impossible becomes achievable. At ASTRAnomicals, we turn your digital marketing dreams into reality by boosting visibility and attracting more customers. Let's reach for the stars together! 🌌 "It always seems impossible until it's done." - Nelson Mandela To learn more visit our website www.astranomicals.com #MondayMotivation #ASTRAnomicals #SEOExcellence #DigitalGrowth #DigitalMarketingAgency #MarketingBeyondOrdinary

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Clear, consistent reporting helps CMOs and CFOs stay on the same page. When marketing metrics are translated into financial outcomes, CFOs can see the real impact of their investment. Ways to create transparency: Standardize Reporting Cadence: Regularly share updates on key metrics that impact the bottom line. Highlight Financial Implications: Show how customer acquisition, retention, and campaign performance link back to revenue or cost savings. This transparency isn’t just about accountability—it fosters trust and shared ownership of growth.

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Are you looking to get more clients for your local business? ⠀ You can try flyers, billboards, letters, TV commercials, and even customer reviews. But most of the time you end up wasting 92% of your advertising budget. ⠀ Why? ⠀ This type of advertising is outdated and slow. And it gets ignored Every. Single. Time. ⠀ So, the best move you can do now is use Meta Ads. ⠀ This FREE guide will show you... ⠀ "4 Simple Steps to Easily Attract More Clients Using Meta Ads" ⠀ Download it here: https://lnkd.in/grJT9dJM Social Impact Hub

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You’re Gonna Need a Bigger Funnel Over the summer I had an opportunity to speak at the Denver Digital Summit to room full of digital marketers from various industries (b2b, b2c, and b2b2c). My talk was about 5 strategic marketing principles that will strengthen your marketing, and put your organization on the path towards healthy, sustainable marketing. I titled the presentation “You’re Gonna Need a Bigger Funnel”, and received a lot of positive feedback about the topic. Since then, we’ve broken down the 5 major principles of the presentation into helpful clips here. Check it out! https://lnkd.in/gbxCjn4x #berelentlesslyhelpful, #marketing, #leadership, #strategy

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📈 Data is key in the eCommerce world! 🤓 Learn about the power of data-driven marketing at our imminent eCommerce CRO Webinar on May 30th at 1:00 PM EST! Explore how to leverage data insights to create targeted campaigns & captivate your audience for increased sales! Get practical tips from our expert panel - John Kuefler, Director of Web Strategy & Project Management & Partner at LimeLight Marketing LLC, David Abraham, Chief Executive Officer at Bluesoft Design, and Martina Prencipe, Buy with Prime Representative. Register now and elevate your marketing game 👉https://lnkd.in/dfYptQXc  #datadrivenmarketing #webinar #eCommercemarketing #conversionrateoptimization

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The impact of brand messaging on customer acquisition. https://lnkd.in/e_vddeeS "A well-crafted brand messaging strategy can help differentiate a company from its competitors, build trust with customers, and drive conversions. However, it's important to avoid common mistakes such as not understanding the target audience, being too generic or inconsistent, or being too sales-focused." So well said! #brandmessaging #marketing #customeracquisition

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🔍 Exploring the #CMO Landscape: #TraditionalCMO vs. #FractionalCMO Did you know that businesses can save up to 60% in costs by opting for a fractional CMO over a traditional full-time executive? This statistic underscores a growing trend among companies seeking strategic marketing leadership without the hefty price tag. And that's not it. There is more! 👉 Flexibility and Cost-Effectiveness: Fractional CMO: Engaged part-time, offering expertise without full-time salary and benefits. Perfect for companies needing strategic input but not daily oversight. Traditional CMO: Full-time, with high salary and benefits. Best for larger companies needing constant strategic leadership. 👉 Immediate Impact: Fractional CMO: Implements strategies quickly for fast improvements. Traditional CMO: May take longer due to broader role scope. 👉 Fresh Perspective: Fractional CMO: Brings diverse experiences and objective viewpoints from multiple companies. Traditional CMO: Offers deep insights into company culture but might be limited by internal politics. ❓But who should consider a Fractional CMO? 1️⃣ Startups and Growing Businesses: Those needing flexible and cost-effective strategic expertise. 2️⃣ Companies with Budget Constraints: Looking for high-level marketing leadership without the full-time commitment. 3️⃣ Businesses with Specific Needs: Short-term projects or strategic initiatives can benefit from a fractional CMO's specialized expertise. 4️⃣ Organizations with Strong Internal Teams: Needing strategic direction without a full-time executive. Ultimately, the choice between a traditional and fractional CMO depends on your company's stage of growth, budget, and specific marketing needs. Whether you're a startup or an established enterprise, aligning your marketing leadership with your strategic goals is key to driving success. Curious to learn more about the benefits of a fractional CMO and how they can transform your business? Check out the full blog post linked in the comments! 🔗 #FractionalCMO #MarketingLeadership #B2BMarketing #StrategicGrowth #MarketingWithVG #Marketing101 #MarketingTips

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Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses Share this on social: Discover how to leverage data to create personalized experiences, optimize campaigns, and drive results for your small business in our latest article. https://lnkd.in/eHRKzFFs #LifeatCox #AskMeHowToGrowBusinessWithCoxMedia Read More

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I recently sat down with Christopher Rack (CEO at pharosIQ) for his B2Boring Podcast where we talked about how to win big with #ABM. We delve into advanced strategies in Account-Based Marketing (ABM) that drive success with high-value accounts. We discussed the evolution of ABM from a traditional sales and marketing tactic to a comprehensive #GTM strategy that prioritizes personal relevance and deep customer understanding. I shared actionable insights on how to effectively differentiate between ABM software and strategy, the importance of a tailored, quality-over-quantity approach, and the critical role a robust post-sale ABM strategy plays in maximizing customer retention and lifetime value. You can listen to the podcast here: https://lnkd.in/eZbT4Xy3 For additional insights on #ABM and winning big (especially with existing accounts), you may also want to check out the ABM Done Right Podcast with Nancy Carlyle Harlan: https://lnkd.in/emHUNYH7

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Would you like to increase your business conversions like this auto repair shop did? 🚗🔧 Download our FREE success story and discover how we achieved: ✅ Increased appointments for oil changes and brake services ✅ Over 300 conversions with Google Ads ✅ Optimized advertising investment and reduced cost per conversion Learn about our tactics: - Precise targeting - Effective retargeting - A/B testing that delivered impressive results Don't miss the opportunity to apply these strategies to your business! 💡 Download now and transform your digital strategy |

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The latest episode of REI Marketing Secrets is now live! Don't miss my conversation with Jim Pfeifer, where we dive into his journey and success as a passive investor.

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Ali Babul and I’s top 5 tips for networking at educational shows, events, and conferences. Wrapping up our last day here at the event BDSS event here in Hawaii. Solid event for Amazon sellers with a lot of actionable content for sellers and agencies. Educational shows are a bit of a challenge network and acquire new business, but not impossible. Our Trellis team met with roughly 40 sellers and agencies, garnering interest from half with 15 wanting to see demos of our product! Here are my tips to maximize networking and new business acquisition at conventions and events- 1.) Divide & Conquer 2.) Be personable and actually CARE. 3.) Avoid the “cliques” at all costs. 4.) Sit with strangers whenever possible and engage and add value. (Even if not about your product) 5.) Know your product and have a solid elevator pitch and hook. What am I missing?!

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Here are ten golden commandments to guide you in composing riveting emails that compel investors both to read and engage Read the full article: Craft a Riveting Email Pitch: 10 Rules to Woo Investors ▸ https://lttr.ai/AR8WR #InvestorOutreach #CraftCompelling #FocusedEmails #GarnerResponses #Crowdfunding #Startengine #Equitycrowdfunding #Wefunder #EntrepreneurSWarChest #TenGoldenCommandments #crowdfunding #startengine #equitycrowdfunding #wefunder

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