Jeremie Vaught

Level Up Your Marketing Game: Data-Driven Strategies for Small Businesses Share this on social: Discover how to leverage data to create personalized experiences, optimize campaigns, and drive results for your small business in our latest article. https://lnkd.in/eHRKzFFs #LifeatCox #AskMeHowToGrowBusinessWithCoxMedia Read More

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Marketers Vastly Understate The Sales Effect Of Creative And Significantly Overestimate The Impact Of Targeting Per Advertiser Perceptions and NCSolutions: * System1Group Chief Customer Officer Jon Evans says, “Creative is the number one factor in explaining the performance of your advertising, and yet most marketers still don’t realize it. That means that those who focus on getting the creative right have a huge competitive advantage.” * Andrew Tindall, System1’s SVP of Global Creative & Media Partnerships, asserts, “We need to be bold, unapologetically say no to things to get time to make better ads, and partner with the right agencies the bring the talent, tools, and knowledge to make work that works.” * Les Binet and Sarah Carter caution, “Don’t target too narrowly. It may be efficient, but it’s rarely effective. Tight targeting means low sales and profits.” Via the link below, executive summary, video explainer, and deck.

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Step into the future of retail with @SamsungUS innovative solutions! See how FastSensor's insights transform shoppers' journeys, dramatically increasing basket size and profits. Embrace the change and tailor real-time experiences for your customers with Samsung. Contact Bubble Cloud/ Bubble Social Media Marketing for more details. #RetailRevolution #SamsungInnovation

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Looking to bring more customers right to your doorstep? Discover the power of geofencing and attract local foot traffic like never before. Learn how this innovative marketing strategy to target potential customers within a specific geographic area can increase your store visits. Read more here: https://lnkd.in/etW7MUde #GeofencingMarketing #LocalMarketing #TargetedAdvertising #DigitalStrategy

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We post to remind companies the marketing foundations and strategies for success. If you have a large amount of marketing dollars being spent digitally, check out this article by us. You might find a nugget or two that can help you look at your campaign differently.

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🔊 Get ready for some marketing wisdom! With this throwback episode of the Always Be Testing podcast, join me and Chase Mohseni, the CMO of Heatmap.com 🔥, as we share insights on: 🔨 building connections,  🧘‍♂️ trusting instincts and 📣 mastering surround sound marketing. Discover how to create a delightful customer experience, understand the importance of personal relationships, and unlock the secrets of long-term business success. #AlwaysBeTesting #B2BSaaS #DTC #ECommerce #PerformanceMarketing Watch here 👉 https://lnkd.in/ejBfHmat

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Printing Impressions interview about our Who's Mailing What! acquisition, its industry impact, and the role of AI in transforming direct mail marketing! Watch: https://zurl.co/nufi 🚀 #mail #print #omnichannel #marketing #technology #ai #data

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While cookies are phasing out, retail media is ramping up to provide alternative opportunities to reach target audiences. (84%) US marketers said they are more likely to invest in retail media. #firstpartydata #retailmedia #nonendemicadvertising #advertising #adplatforms https://lnkd.in/gANqzZ85

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Looking to elevate your marketing performance game? If you're ready to transform your strategy, I encourage you to connect with Ather. DM him or reach out at [email protected] to get started!

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Google Ads is designed to optimize your spend, not drive store traffic. Do you know how your co-op dollars are performing. Watch the latest installment of Dan Davies, Channel Detective as he takes on auto-optimized campaigns. #ownbrandtolocal

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The holiday shopping season presents an annual but unique opportunity for brands and agencies to engage with an eager and motivated audience. By planning early, leveraging data, and incorporating an omnichannel strategy, media marketers can effectively reach holiday shoppers and drive meaningful results. Read more in our latest blog post! #mediaplanning #mediabuying

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We’ve helped our clients generate over $55 million in ad revenue and $22 million in email revenue in the past year. One area that’s been a major driver of this success is conversion rate optimization (CRO)—particularly for aftermarket auto parts brands. 🚗🔧 Here’s why CRO is vital in this space 👉 Most shoppers looking for auto parts know exactly what they need. They’re not browsing; they’re hunting for specific parts, like a turbocharger or ignition coil. That means your site needs to get them from search to checkout as efficiently as possible. How can you optimize for that? Simplify your navigation 👉 Customers should be able to search by vehicle make, model, and year without too many clicks. The less effort it takes for them to find their part, the higher your conversion rate. Use clear, detailed product descriptions 👉 Buyers of auto parts often know the technical specs they need. Ensure your product pages include these details. Be clear about compatibility, installation instructions, and what’s included. The more transparency, the fewer returns. Leverage trust signals 👉This industry can be tricky with so many third-party sellers. Show customer reviews, warranties, and clear return policies upfront. A buyer of a $300 exhaust system wants assurance that they’re purchasing from a reputable brand. Offer live chat or quick support 👉 Adding a real-time support option—especially for technical queries—can help answer questions that stop customers from completing their purchases. Remember 👉 CRO isn’t just about attracting traffic. It’s about turning that traffic into loyal customers. So before you pump more money into ads, make sure your site is optimized for conversions.

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Join BrightEdge on Wednesday, May 29 as our subject matter experts unravel the mysteries behind organic traffic fluctuations. Learn to discern between ranking shifts and changes in search demand, and get early access to new research that unveils the driving forces behind traffic changes by industry! #seo #ai #sge #searchengineoptimization Register here: https://lnkd.in/eE8nzTak Get ready to take your SEO game to new heights!

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🚀 Need a little boost to hit those year-end goals!? Check out these tips and tools! #BusinessLeadership #SecondNewYear #GrowthStrategy #BrandOptimization #LeadershipMindset #YearEndGoals #Business #Goals #Strategy #Growth #StartUp #CRM #Data #LastQuarter #Leader #Leadership #Website #Marketing #digitalMarketing #MedTech #Innovation #AI #Technology #CEO #COO #CMO #Brand

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