Marianne Smith FCIM

What's BC24 all about? Since announcing my new position yesterday, I’ve had a lot of the same questions come my way, so let’s clear them up: 👉 Have I left Curo? 👉 What’s BC24 all about? 👉 What’s the plan for the new business? Here’s the scoop: No, I haven’t left Curo—we’re still delivering top-tier PPC results. BC24 is an addition, not a replacement. BC24 is the holding company for the acquisitions we’ll be making, where we’ll bring them all under one roof. More details to follow, but for now, we’re focused on acquiring UK-based digital and performance marketing agencies with: ✅ A track record of profitability ✅ A strong management or second-tier team ✅ The potential to scale with the right support If you're an agency owner thinking about an exit, feel free to reach out. And if you’ve got more questions, just drop me a message!

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I'm just 24 pages in to Antonia Wade’s book Transforming the B2B Buyer Journey and I have to say it's an absolute must-read for anyone who wants to understand how PR and marketing can truly drive business growth. 🎯 All I can say is I won't be passing this book on. Every page is entirely covered in my scribbles! Why does this book stand out? 🤔 Her book showcases clear thinking, practical examples and is eloquent writing 🖋️ Every page offers new insights with a practical roadmap to transform marketing into a strategic growth engine. The emphasis on how earned media and marketing create a multiplier effect is especially relevant for building standout B2B brands. And It perfectly mirrors our Pathway approach to comms strategy. For CMOs and sales leaders in tech this is one book you really DO need to read. Has anyone else picked this up? I’d love to hear your thoughts 📚👇 #PublicRelations #Marketing #Business

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7 Lead Generation Challenges businesses face and what to do about it Recently, I wrote an article for the Small Business Research + Enterprise Centre on this topic which I'm passionate about 👉👉👉https://lnkd.in/e5ckNn2V Have a read and if this resonates with you, the link in the comments below can well be the answer to your lead generation woes 🎯🎯🎯🎯🎯🎯🎯🎯🎯🎯 Joyce runs MarketingTech, which helps businesses generate, measure and analyse early stage leads that will help you convert to customers. We deliver results through SEO, LinkedIn and Mobile Technology We're the creator of LeadTracker, a platform and channel agnostic leads tracking software that helps you track, measure and analyse your lead generation activities so that you/your team will make data driven decisions on your marketing. LeadTracker is the only leads tracking software you'll need. Curious? 📧 Subscribe to our LinkedIn Newsletter here https://lnkd.in/etubJSrF #leadgeneration #leadtracking #leadtracker #marketingroi

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Looking to boost your business's lead generation efforts? The Marketing Centre's Lead Generation Pulse Check will help you gain valuable insights and actionable tips to enhance your lead generation strategies.. Start now > https://bit.ly/4aVSBdr #themarketingcentre #LeadGeneration

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Looking to boost your business's lead generation efforts? The Marketing Centre's Lead Generation Pulse Check will help you gain valuable insights and actionable tips to enhance your lead generation strategies.. Start now > https://bit.ly/4aVSBKt #themarketingcentre #LeadGeneration

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I was asked on a networking call recently for some top tips for people when telemarketing and one of my tips is to listen more than you talk. Yes you need to start the call but look to engage the lead by asking open-ended questions and genuinely listening to their responses. This helps build rapport and if you understand their challenges, needs, and goals, you can tailor your call accordingly. What top tip can you share? #TheTelemarketingService #LeadGeneration #Telemarketing #Listen #TopTip

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Need a Doncaster Web Design Partner? Discover 5 tips for small businesses choosing the perfect web design agency. Learn more about how to find the right partner for your needs. https://lnkd.in/eBCXgNSD

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Check out the latest @pdxmindshare mention on @BizJournalTrust: Expert EOY advice: 12 December ‘to-dos’ for every business https://ow.ly/p3Na50UkoLJ #annualplanning #strategicplanning #businessplanning

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Build a really valuable list. If targeting a narrow focus of businesses and roles within organisations, specialist contact information often needs to be sourced from more than one place. The extra research takes time. This is time well spent because the end result is immensely valuable to a business. Managing Directors aren’t always our best contact. Often our best point of contact is a Practice Manager, Head of Facilities, Finance, Operations or Human Resources. These roles don’t automatically come up on a data search. It’s well-worth giving some thought to the investment needed into this research before embarking on a lead generation and marketing project. All the information is out there. However, it is usually scattered around. “You can have data without information, but you cannot have information without data.” – Daniel Keys Moran. Thank you for reading. Have a great week! #LeadGeneration #MarketingStrategy #DataManagement

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Our latest digital best practice article is up on our website today. 👉 Read the full article to learn why SEO is best left to professionals. https://lnkd.in/exVhWr8w At Thrive Online Group UK, we specialize in crafting tailored SEO strategies that deliver results. From technical audits to engaging content, we combine art and science to drive sustainable growth for your business. If you're serious about leveraging SEO to grow your brand, let’s chat! 🌟 #SEOExperts #DigitalMarketingStrategy #ContentMarketing #SEOStrategy #SearchEngineOptimization #BusinessGrowth #TechnicalSEO #DigitalSuccess #MarketingInsights #seo #thriveonlinegroupuk

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Join us for a client case study focused webinar to learn how to convert 'Shop Local' demand into increased local spend. In just 30 minutes, you'll gain valuable insights from 5 UK place management case studies. Don't miss out, register now: https://lnkd.in/db3fF4yP #ShopLocal #PlaceManagement #Webinar #CaseStudies

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For estate agents, local SEO will help get your brand to customers in your area. In my latest article at #TheNegotiator I look at local vs standard SEO and how to capture this market. You can read it here: https://lnkd.in/emqXqGjZ #estateagents #seo

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It makes good business sense to make your business visible to local customers in all the localities where you want to be seen. Work with ClimbHigh SEO because #ItsGreatToBeOnTop... of searches and summits. Last year's ranking factors survey for local digital marketing will soon be supplanted by the next round up. We pay close attention so that you don't have to worry about it. Read more 👉 https://bit.ly/3WxgykY #localseo #searchengineoptimisation #googlebusinessprofile #seotips

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Exciting new service at Clewer Communications, ‘Get Clew’d Up Power Hours’ 🙌 3 hours to get you smashing your own social media 👏 What’s involved? ⭐️ 1 - Ask (what are you trying to achieve?) ⭐️ 2 - Audit (let’s take a look what you’ve been doing) ⭐️ 3 - Advise (let’s make some changes and get you better results) Who’s interested? Let’s have a chat 💬 #socialmedia #marketing

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It’s Friday, and the SME News Southern Enterprise Awards 2024 winners have been announced 🎉 Sneak peak here: https://lnkd.in/efk5psDU While the backlinks and authority scores are a nice touch for my website (SEO loves a good press release), the real win is continuing to make an impact for the people I work with 🙌🏽 Also, what better excuse to finally reuse those photos from earlier this year when I went bold for a glossy front cover? #businessmagazine #firstedition 👩🏼‍💻 That vibrant green suit hasn’t seen daylight since—but hey, it’s Friday, and it’s about time it had another moment! 💚✨ Let’s be honest, though: juggling business ownership, SEMrush stats, keywords, and everything else can feel like a full-time workout for your brain 🤦🏼‍♀️. So yes, a bit of Friday validation is always welcome. Fellow business owners, how do you manage it all? Do you use SEMrush? How’s your authority score or backlinks galore? You know, just another plate we spin 😅 Here’s to the unsung heroes of the internet—backlinks, articles, and authority scores—for helping us all stay seen and connected. #SEO #BusinessOwnerLife #SouthernEnterpriseAwards2024 #Backlinks #pressrelease #media #keywords #education #awards SME News I am More Academy

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