Fiorella Mastropierro

Boost IQ with EQ Brands are making the switch 💡 Traditional marketing had its time, but influencer campaigns are where the real connection happens! 📲💥 It's time to shift budgets and tap into the power of authentic engagement. Who's ready to take the leap? 🚀 #InfluencerMarketing #BrandGrowth #DigitalEvolution

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Our whitepaper 'Brandformance – Building Brand with a Performance Mindset' reveals exactly how to connect more effectively with your audience and maximise the value of every marketing pound spent 📈 Inside, you’ll discover:  ➡️ Real-world examples of successful #Brandformance campaigns with measurable impact. ➡️ Strategies for balancing brand awareness with performance-driven results. ➡️ Expert insights on optimising targeting and measurement. Don’t miss out on this essential guide for today’s marketers 👇 https://lnkd.in/eMbrBpaB #PerformanceMarketing #DigitalMarketing #BusinessGrowth #MarketingInnovation

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In today's fast-evolving market, traditional marketing strategies are becoming saturated. That's where B2B influencer marketing comes into play, offering a breath of fresh air with its ability to build brand credibility and target specific audiences effectively. A recent guide from Passionfroot reveals that 78% of B2B marketers find influencer marketing effective. The strategy allows businesses of all sizes to generate high-quality content with returns surpassing conventional channels. Key takeaways: - Increased Brand Credibility: Influencers lend their trusted voices to your brand, enhancing consumer trust and credibility. - Targeted Audience Reach: Connect directly with niche audiences through influencers who resonate with your market. - Cost-Effectiveness: Influencer marketing can fit any budget, providing a flexible and impactful marketing solution. Want to dive deeper into how B2B influencer marketing can transform your brand's outreach in 2024? Check out the full guide here: https://lnkd.in/dGpCQMjq

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5 Cheat Ways to Maximise Influencer Campaign Results for Your Brand 🚀 ✅ Fully understand your audience and the message you're promoting. Knowing their needs and desires is key to creating campaigns that truly resonate. This is the foundation on gaining the best results possible. ✅ Speak with other influencer marketing managers on weareqwerky.com who can lower the costs of the campaign to get the most tangible results and ensure you get the best results through cost effective negotiations. ✅ Select the most relevant influencers who can effectively speak to your ideal audience in a way that hits home to them but drives conversions. If you have spoken to an influencer marketing marketing manager then this is already selected for you! ✅ Define potential metrics you wish to achieve. For example, needing more website clicks means you would need to create a campaign on attractive seasonal offers/huge clearance sales. If it’s more purchases then you would need a campaign where you create problem-solving content that takes them from point A to point B with your products/services as the solution. ✅ Understand audience feedback and develop strategies from those. Use past results and reviews to guide you in addressing issues or questions in a way to attract them. Let’s get the ball rolling by contacting us at weareqwerky.com and get your campaigns from 0-100 without the back and forth emails ✨ #influencermarketing #influencer #marketing #marketingcampaign #campaigns #brandawareness #marketingtips #marketingstrategy #targetaudience

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Learn how to maximise your lead gen strategy with TikTok Ads and HubSpot 🚀 Led by HubSpot's Head of Marketing for Northern Europe, Laura Lane and TikTok's Nicholas O'Connor, Product Partnerships, you'll discover what's possible with TikTok Ads, all while: 🔍 Exploring best practices for TikTok lead generation - learn what works and what doesn't. 💡 Learning how to align your marketing efforts with seasonal trends and holidays to create impactful campaigns that resonate with your audience. Register via the link in the comments to join us on the 3rd of December at 3 pm GMT 🗓️

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Ready to outsmart your competition? 🎯 Whether you're aiming to outbid your rivals, refine your ad strategies, or explore new market opportunities, we've got the expert tips and tools you need to turn competitor insights into your competitive advantage. Learn more in the blog about how you can leverage AI-powered insights:👇 https://lnkd.in/eEmR_4Yb #competitoranalysis #paidsearch #genai #ppc #marketingstrategy

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Is your influencer strategy working effectively to drive growth? If you're exploring turbo-charging your brand's influencer strategy, or wondering what all the fuss is about, download Part 1: Understanding Influencer Marketing from the link in the comments. A month ago, we ran a Masterclass on Influencer Marketing with our portfolio marketing teams. As part of this, we teamed up with Brand Hackers to gather experience and research on implementing effective influencer strategies. We put together a 2-part guide, sharing what you need to know to create your brand's influencer marketing strategy. Together, we’ve spoken to experts from: ➔ Agencies across the marketing spectrum ➔ Brand teams (former CMOs and Heads of Marketing) ➔ Tech and data providers ...to gather their thoughts and views on what works, and what they wish they’d done differently. In Part 1: Understanding Influencer Marketing, we explore where advocacy fits into the bigger marketing picture and the different types of advocacy.

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Revolutionise Your Strategy with TikTok Shop! 💼 US brands, are you ready to tap into the power of TikTok? Discover how easy it is to set up your own TikTok Shop and reach millions of potential customers. Our guide breaks down the process, so you can start driving sales in no time. Dive into the details by clicking the link below! #TikTokForBusiness #USBrands https://lnkd.in/egzP4cwU

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🚀 Want to master Google Ads and drive real results for your business?  Our latest article, written by our account manager, breaks down everything for you—from choosing the right campaign type to monitoring performance. 🎯  If you're struggling with budgets, campaign types, or just figuring out where to start, this guide's got you covered—step by step.  Whether you’re just starting out or want to refine your current strategy, these tips will help you optimize like a pro. 💡  Check it out here and start scaling smarter! 👇  https://lnkd.in/dGeHMh95  #Inceptly #Advertising #GoogleAds #VideoAds #MarketingTips #DigitalAdvertising

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