Vixen Digital

On Friday, we celebrated our 2024 Christmas social—and what a night it was!🎄 The festivities began with some classic Christmas games, including the rare chance to throw things at our agency director Sean Carroll and a Secret Santa by the “fire.” From there, we enjoyed a festive lunch and danced the night away just around the corner at The Mesmerist. A big thank you to our amazing office manager-turned-festive-gamesmaster, Maria Bromage, for organising such a brilliant evening! Maggie Carroll Emina Demiri Sophie Hartley Jordan Paul Alex Keith Valentina Nicola #digitalmarketingagency #christmasparty

Q4 might be packed with Black Friday, Christmas, and year-end goals, but it's also a time to celebrate some incredible milestones on our team! 🎉 Amid the festive frenzy, we want to take a moment to congratulate and thank these wonderful team members for their dedication and hard work: 🦊 Maria Bromage, our brilliant Office Manager, reached her first anniversary in October! 🦊 Jordan Paul, our Paid Media Executive, celebrated his first year with us in November. 🦊 Valentina Nicola, our Digital Marketing Executive, marks an incredible three years with Vixen this month! 🦊 Alex Keith, our Digital Marketing Manager, celebrates two fantastic years at Vixen today. A huge thank you to each of you for all you do and for being part of what makes Vixen such a great place! We’re very lucky to have you.

Missed Episode 32 of SEOs Getting Coffee? Consider this your sign to catch up! Adam Lee shares his golden insights into building a custom site for mobile marketplace Mozillion, which is packed with lessons on SEO-first strategies, UX, and scalability. Watch now on YouTube or Spotify! 👇 YouTube: https://lnkd.in/e9NrhSeE Spotify: https://lnkd.in/e-igSgRR

Exciting News! Our Head of Digital Marketing, Emina Demiri, has contributed to Majestic (Majestic.com)'s SEO in 2025, where 106 of the world’s top SEOs share their actionable tips for the future of SEO. Join the live book launch at 12pm (UK time) TODAY on YouTube to hear additional insights from contributors and industry leaders, including Jack Chambers-Ward, who will be co-hosting from 1pm-2pm and joined by Emina alongside other incredible SEOs from 1:30pm. 👉 Tune in to the launch livestream: https://lnkd.in/eBhXHavA 👉 Grab your copy here: https://lnkd.in/ePygydZN #SEO #SEOIn2025

Custom vs. off-the-shelf platforms—what’s the better choice? For Adam Lee, CTO of Mozillion, building a custom platform in Laravel unlocked endless possibilities for backend customisation—perfect for a unique mobile marketplace. But with customisation can come with integration challenges, especially when it comes to integrations like payment gateways. Curious how Adam overcame these hurdles and built a platform that competes with industry giants? Catch the full episode now on YouTube or Spotify!👇 YouTube: https://lnkd.in/e9NrhSeE Spotify: https://lnkd.in/e-igSgRR #seopodcast #seotips #seosgettingcoffee

Oh hey, Emina Demiri in Sitebulb's Top 10 Best Performing Articles of 2024! 👀 If you missed Emina's article "Ink to Code: Technical SEO for News Sites", you can check it out here: https://lnkd.in/eufhG45c Congratulations to Emina and the other brilliant writers!

Episode 32 of SEOs Getting Coffee with Adam Lee, Founder and Digital Consultant at No Pork Pies and CTO at Mozillion, is now live! In this episode, Adam, Sean Carroll and Emina Demiri dive into the custom vs. off-the-shelf e-commerce solutions debate, covering: 💡 The SEO benefits of custom builds 💡 How to decide the right approach for your business 💡 Overcoming common challenges like integrations in custom builds 💡 Lessons from Adam’s experience with Mozillion, which ranks alongside major players like Apple themselves and Currys for terms like "iPhone 13" Whether you’re team custom or team off-the-shelf, you’ll walk away with valuable takeaways! Tune in now on YouTube or Spotify 👇 YouTube: https://lnkd.in/e9NrhSeE Spotify: https://lnkd.in/e-igSgRR #seosgettingcoffee #seopodcast #ecommerceseo

Ever debated whether a custom-built platform or an off-the-shelf solution is right for your #eCommerce business? In the upcoming episode of SEOs Getting Coffee, Sean Carroll, Emina Demiri, and Adam Lee—a digital marketing and technology consultant—dive into this very question. From tackling integration headaches to uncovering the SEO perks of clean, custom-built code, Adam shares invaluable insights drawn from his dual roles at No Pork Pies and Mozillion. Here’s what they cover: ✅ How to choose between custom and off-the-shelf platforms ✅ Overcoming integration challenges with custom builds ✅ The SEO advantages of clean, custom-built platforms ✅ Balancing scalability with flexibility ...and so much more! Make sure you’re subscribed on Spotify and YouTube so you don’t miss a thing: YouTube 👉 https://lnkd.in/em34pkaT Spotify 👉 https://lnkd.in/dYi7RKAB #seosgettingcoffee #seopodcast #ecommerceseo

🎙 SEOs Getting Coffee - Episode 32 is coming soon! This time, Sean and Emina had the pleasure of chatting with Adam Lee from No Pork Pies, a digital marketing and technology consultant with a wealth of experience in marketplace and eCommerce businesses. From crafting clean code to overcoming the challenges of custom builds, Adam shares incredible insights from his work at No Pork Pies and Mozillion. Get ready for discussions around: 🚀 Is SEO-first design the secret to standing out in competitive markets? 🚀 How to weigh the benefits of custom vs. off-the-shelf platforms. 🚀 Lessons learned from building one of the UK's slickest mobile marketplaces. Plus, so much more! Adam’s honest, no-nonsense approach (much like the story behind his agency's name!) is packed with practical advice for businesses of all sizes. Subscribe to our Spotify and YouTube channels so you don’t miss out! YouTube 👉 https://lnkd.in/em34pkaT Spotify 👉 https://lnkd.in/dYi7RKAB #seopodcast #seosgettingcoffee

Without sounding like a broken record... 😅 If you’ve noticed your Meta ad performance dipping and haven’t increased your budgets, don’t panic just yet... Here’s what’s happening: This screenshot from a client’s campaign shows a 37% increase in CPMs (cost-per-thousand impressions) since October. While the rise might look small at first glance, it means showing your ads is 37% more expensive at the moment. This increase will naturally impact your ad efficiency and performance. To stay competitive, you may need to increase budgets and ensure only your top-performing ads are running. Before panicking and changing your entire strategy, check your CPM trends. Go to the campaign, click 'View Charts,' and filter by CPM. If you can see a rise too, it’s likely due to increased competition during this high-demand season. Fingers crossed we see CPMs start dropping again after Black Friday weekend! 👀