Marine Peyramaure

Amidst global uncertainty, the EU faces a productivity crisis. As Mario Draghi highlighted, US productivity is now 20% higher than the EU's, and our share of global GDP is shrinking. 📉 The new EU mandate has a crucial task: revitalize Europe's competitiveness. One promising path is AI-driven innovation. AI could add €1.2 trillion to our economy and bring widespread benefits, but we need to adapt. 💡 Let's not miss out on this opportunity. The EU has the potential to be a global leader in AI, driving competitiveness and creating a brighter future for all Europeans. 🚀 Read more about Google's approach to rebuild competitiveness in Europe, alongside innovation with AI in the op ed by Matt Brittin published in L'Echo.

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🌟 Insightful clarifications from Yannick Bolloré, Chairman and CEO of Havas and Chairman of the Vivendi Board, as he addressed an analyst's question about the spin-off project during Havas’ Capital Markets Day in London! 🌍📈 Here’s a snapshot of the key points discussed: ➡️ Spin-off strategy: This transformational move is designed to offset the conglomerate discount and unlock significant value for all shareholders, enabling each business to focus on growth, visibility, and leadership. ➡️ CANAL+ Group planned listing in London: With English-speaking stakeholders and London’s role as a global financial hub, this step will pave the way for a potential dual listing in Johannesburg. ➡️ Louis Hachette Group listing on Euronext Growth (Paris): A logical choice to align with Lagardère’s presence on Euronext Paris while benefiting from a simplified yet regulated framework. ➡️ Havas planned listing in Amsterdam: A strategic move to protect its unique assets—talent and client relationships—against hostile takeovers. Governance measures, including a strong independent voice, will ensure transparency and alignment with shareholder interests. Yannick couldn’t speak on behalf of the Bolloré Group but reminded to the audience that they said they have no intention to launch a takeover on Vivendi, as evidenced by their share reduction to stay below the legal threshold. The dialogue will continue with all the stakeholders. Transparency can only increase value all round. The different companies to be split have a bright future. And here is the short video of his remarks : https://lnkd.in/ePQi_crk Arnaud de Puyfontaine Charlotte Rambaud Tiphaine Armand Charles Fleming Audrey Arnoux Jean-Louis Erneux Solange Maulini Nathalie Pellet xavier Le Roy Emilie Pietrini Amandine Ferre #Leadership #Strategy #Growth #CapitalMarketsDay #Vivendi

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Great article from Sabine Terrey about the role of women in the tech sector and #cybersecurity in particular. #cybersecurity and #AI are booming with incredibly interesting jobs across all functions of an enterprise.

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🎉 Today, the CANAL+ and MultiChoice Group Groups published a joint circular to MultiChoice's shareholders, marking an important milestone in the transaction. This relates to the mandatory offer issued by the CANAL+ Group to acquire the shares in MultiChoice that it does not already own, at a purchase price of ZAR 125.00 per share. The Circular includes the report of the Independent Expert, himself appointed by MultiChoice's Independent Counsel, who ruled that the CANAL+ Group's offer was fair and reasonable. The Independent Board has therefore recommended the offer to MultiChoice's shareholders. Maxime Saada, Chairman of the Management Board of CANAL+ Group, said: "By combining the size, complementary geographies and content portfolios of our two companies, we will create a media group with a presence on 3 continents and strong local roots. Our goal is to create a local champion that can compete and collaborate with the global giants of the media industry. This new package, serving powerful local stories and captivating sports, would help support creative and local ecosystems and ensure their long-term success." The CANAL+ Group will continue to work constructively with the MultiChoice Group. Together, we are in the process of evaluating and finalizing the potential structure for licensed activities that would ensure compliance with applicable foreign control limitations, while maintaining the same levels of B-B BEE (Broad-Based Black Economic Empowerment) standards, a set of regulations applicable in South Africa aimed at reducing inequalities for the benefit of historically disadvantaged groups of the South African population https://lnkd.in/e76itwcA).

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Just back from last Thursday's Rendez-Vous de Casablanca de l'Assurance 🔥 I had the pleasure of discussing the potential impact of artificial intelligence on business models in the insurance sector. Alongside esteemed co-panelists, Dario Focarelli from ANIA, Isabelle Antoine from AXA France, and Charles Lepillier from Capit Consulting, we delved into innovative strategies for integrating AI into insurance. At Odaptos, we see AI not just as a tool for process optimization, but as a crucial means to deeply understand user needs and behaviors. This perspective is already being embraced by several of our clients in the insurance industry, who are using our technology to place users at the center of their services. The transformation is underway, and AI is at the heart of this revolution, offering unprecedented opportunities to customize insurance products and enhance user experience. Thanks to Salaheddine A. and the Rendez-Vous de Casablanca de l'Assurance for this great event. Don’t hesitate to reach out in the comment section to discuss how you think AI can revolutionize your approach and create more user-centered solutions. 🔥 #AI #Insurance #Innovation #UserExperience #ProductDesign

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top ces tips Canva !

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🚴‍ Visibility in traffic is essential. The results of our survey make it clear that cycling accidents are often linked to poor lighting. This is what prompted us to run our "Be Bright, Use your Light" campaign, which raises awareness among cyclists to better protect themselves in traffic.  And we're not just doing it on our own - we've enlisted the help of our brokers too. We're providing customised posters to hang in their offices as well as a variety of campaign materials for their website and social media. Together, we make sure people are aware of the dangers and that they are bright and visible on the road. 💡  Want more tips on how to cycle safely? Take a look at our website: ➡️ https://lnkd.in/d54wk4Eb  #supporterofyourlife #bebrightuseyourlight AG Insurance

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Opening session of Paris Retail Week 2024 in Porte de Versailles with the presentation of the key trends of #retail by COMEXPOSIUM and Havas Group Among the key ideas : ✔️A global context based of uncertainty and economic crisis (decline of purchase power...) ✔️The main issues of retailers : first, economics context ; then, geopolitical crisis and finally, the integration of new technologies ✔️Diversification (76%), higher prices (72%) are among the key assets in face of this situation ✔️With 35%, the marketplace model is developing ✔️The main transformations to do, according to retailers : diversification of products, customer centric strategy... ✔️Orientation of budget to digital investments is the first goal of retailers... ✔️... Who also want to invest in artificial intelligence (AI) to prepare the future : 79% of retailers think that AI will transform commerce ✔️Social content also appears like a key trend for the future of retail 🎤 In addition, an interesting announcement : a partnership between National Retail Federation and Paris Retail Week to expand the event in France and Europe => Next year, Paris Retail Week will be branded "NRF Europe" 🚀 #payments #innovation Arnaud Gallet Vincent Mayet PARTELYA CONSULTING European Women Payments Network (EWPN) AEFI Asociación Española de FinTech e InsurTech AFIP - FinTech and InsurTech Portugal CLUB ITALIE-FRANCE AFTE Finance Mag The PAYTECH Book Portuguese Women in Tech Merchant Payments Ecosystem

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📢 Towards a More Sustainable Digital Future in France, here a resume of an interesting guide dedicated to #DSI made by Fruggr by Digital4Better: 74% of French companies are moving towards responsible digital practices. 40% of the population still lacks full digital autonomy. By 2025, 50% of CIOs will integrate sustainability criteria. 💡 Learn how responsible IT can reduce your environmental footprint and boost efficiency. 📩 Interested in the full French guide? DM me or Digital4Better for more information! #SustainableIT #DigitalTransformation #GreenIT #France

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Need an up-to-date overview of the credit insurance market ? ✅ Just run through the 2024 edition of the annual masterpiece put together by the AU Group’s team… ✅ …and short after discuss it lively with our brokers in France or abroad to figure out the impacts on your credit management and adapt your credit insurance policies and trade receivables financing programs accordingly

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🦁 Cannes Lions International Festival of Creativity : Placing the issue of #sustainability at the heart of the conversation about the future of #digital #marketing is obviously crucial ! 🌿 Just back from the main global summit for professionals in creative communications, advertising, and related fields, where I attended a fantastic event about Digital marketing & sustainability organized by Google. 💡 Many insights for THE GOOD ADVERTISING PROJECT from these great panels involving industry leaders as Céline Craipeau from Jellyfish, and associations working on Impact like Ad Net Zero represented by Matt Bourn or the Global Alliance for Responsible Media (Robert Rakowitz) ! On the one hand, advertising & marketing significantly shape consumer buying habits. On the other hand, consumers increasingly seek environmentally conscious brands. Companies that back their words with tangible sustainability actions can gain #consumer #trust. Thus every company should consider that even small steps add up to big changes over time ! For instance, prioritizing quality over quantity in content of course reduces energy consumption related to digital ads. But quality content & precise targeting go hand in hand ! This is a good illustration of why sustainable development must rely on #innovation too. 🙏 Great thanks to Matt Brittin & Michael Todd for this invitation and to all speakers for sharing their vision. #DigitalMarketing #ResponsibleAdvertising #Sustainability #Privacy

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A Journey to a Greener Future. Unlock the full potential of your corporate social responsibility efforts and achieve greater returns on investment.

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🎂 𝟮 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗖𝗵𝗮𝘁𝗚𝗣𝗧 🎂 “𝘞𝘦 𝘢𝘭𝘸𝘢𝘺𝘴 𝘰𝘷𝘦𝘳𝘦𝘴𝘵𝘪𝘮𝘢𝘵𝘦 𝘵𝘩𝘦 𝘤𝘩𝘢𝘯𝘨𝘦 𝘪𝘯 𝘵𝘩𝘦 𝘯𝘦𝘹𝘵 2 𝘺𝘦𝘢𝘳𝘴 𝘢𝘯𝘥 𝘶𝘯𝘥𝘦𝘳𝘦𝘴𝘵𝘪𝘮𝘢𝘵𝘦 𝘵𝘩𝘦 𝘤𝘩𝘢𝘯𝘨𝘦 𝘵𝘩𝘢𝘵 𝘸𝘪𝘭𝘭 𝘰𝘤𝘤𝘶𝘳 𝘪𝘯 𝘵𝘩𝘦 𝘯𝘦𝘹𝘵 10 𝘺𝘦𝘢𝘳𝘴” Thank you La Libre Eco & Pierre-François Lovens for the nice 𝘦𝘯𝘵𝘳𝘦𝘵𝘪𝘦𝘯. 🤖 GenAI is truly transformative for the marketing and creative industry, 🚀 Publicis Groupe is making significant investments to solidify its leadership position for GenAI in advertising, 😏 After 2 years, there is a normal stage of disillusionment and frustration, 📈 It's now perfect timing to invest AI strategically, planning with clear objectives, starting from the business need, not from the Tech, 🧠 That requires human brains, expertise, work, efforts, time, money, etc., 🤩 Not only looking for productivity, but also better adding value to the work/ better quality. -quote by Bill Gates.

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So much goes into earning press coverage. Some tips from an expert.

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