Republic of the Philippines

Department of Education
Regional Office IX, Zamboanga Peninsula

12
Zest for Progress
Z Peal of artnership

English
Quarter 2 – Module 3:

Presenting News Using Media

Name of Learner: ___________________________

Grade & Section: ___________________________
Name of School: ___________________________
 What I Need to Know
This module provides you with the necessary knowledge that will enable you to
get information particularly on news from different types of media. We live in a society
filled with various media outlets. However, many people have their preference on how
they get their news.

The module contains information that will enable you to compare and contrast
how one particular issue or news is presented through the different types of media
such as print, broadcast, and online.

After going through this module, you are expected to:

1. Distinguish the types of media platforms;
2. Compare and contrast how news is presented through the different types
of media; and
3. Show appreciation on the contents of the news through different types of
media

What’s In
Activity 1. Media Organization
Directions. Distinguish the slogans or mottos from each of the news organizations found inside
the box. Write your answers opposite to each slogan/motto.

ABS-CBN MANILA BULLETIN TV5

SOLAR ENTERTAINMENT GMA PHILIPPINE STAR
PHILIPPINE DAILY INQUIRER

1. In the Service of the Filipino -

2. Buong Puso Para sa Kapuso -
3. The Nation's Leading Newspaper -
4. Truth Shall Prevail -
5. Balanced News, Fearless Views -
6. Come home to ABC -
7. It's A Bright New World on RPN -

What’s New
Activity 2. News Consumption
Directions: Fill in the survey form to gather information about your views, behaviour, and
values relating to your news consumption.
1. What do you consider news?

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2. What kinds of news are most important to you?

3. Where do you get your news from? Please be as specific as possible for each relevant
category (names of shows, stations, websites, etc.
Television

Radio

Print (newspaper, magazine, etc.)

Internet

Directly from people

(family members, friends, co-workers. etc.

What is it

Different Types of Media

The goal of media is to convey an advertising message to the audience through
the most appropriate media channel for their product.

In general, you can classify media in three main categories.

Print Media
This type of news media used to be the only way of delivering information to the
public. For the generations of the 80s and 90s, print media was the only media of entertain.
People relied on newspapers and magazines to learn everything, from recipes and
entertainment news to important information about the country or the world. Print media
includes:
a) Newspapers – printed and distributed on a daily or weekly basis. They
include news related to sports, politics, technology, science, local news,
national news, international news, birth notices, as well as entertainment
news related to fashion, celebrities, and movies. Today’s parents grew up
with this type of printed media.
b) Magazines – printed on a weekly, monthly, quarterly, or annual basis. It
contains information about finance, food, lifestyle, fashion, sports, etc.

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 c) Books – focused on a particular topic or subject, giving the reader a chance to
spread their knowledge about their favorite topic.
d) Banners – used to advertise a company’s services and products, hung on
easily-noticed sights to attract people’s attention.
e) Billboards – huge advertisements created with the help of computers. Their
goal is to attract people passing by.
f) Brochures – a type of booklet that includes everything about one company – its
products, services, terms and conditions, contact details, address, etc. They are either
distributed with the newspapers, or hand over to people.
e) Flyers – used mostly by small companies due to the low cost of advertising.
They contain the basic information about a company, their name, logo, service or product,
and contact information, and they are distributed in public areas.

Broadcasting Media
Broadcasting media includes videos, audios, or written content that provides
important or entertaining information shared by different methods:

a) Television – in the past, there were a few channels sharing various types of
content, whereas now we have hundreds of TV channels to choose from. Each
channel delivers a different type of content, so you have a separate channel for
news, drama, movies, sports, animation, nature, travel, politics, cartoon, and
religion. It’s the number one broadcasting media due to its reach to the
audience.
b) Radio – uses radio waves to transmit entertaining, informative, and educative
content to the public. Due to its high reach to the audience, radio is widely used
for advertising products and services. Radio is one of the oldest means of
entertainment, and today people often hear it to find out the weather and traffic
while commuting.

c) Movies – film, motion picture, screenplay, moving picture, or movie has world-
wide reachability. It’s the best type of mass media to promote cultures and
spread social awareness. Movies have always played a huge part in the
entertainment world.

Internet Media
Nowadays, we are relying on the Internet to get the news a lot more often than the
traditional news sources. Websites provide information in the form of video, text, and audio.
We can even choose the way we want to receive the news. Types of Internet media
include:
•
a) Social networks or websites – including Facebook, Instagram, Twitter, YouTube,
b) Tumblr, LinkedIn, Snapchat, Quora, Reddit, Pinterest, etc. They are user-
friendly and widely used by people around the world. Although we can find any
news here, they may be misleading because of the lack of regulations on the
content shared.
c) Online forums - an online place where we can comment, message, or discuss a
particular topic. Forums allow us to share knowledge with other people with the
same interest. That’s why it’s regarded as the best platform to seek support and
assistance.
d) Podcast – a series of audios focused on a particular topic or theme. We can listen
to them on a computer or a mobile phone. It’s a platform that allows anyone to
share their knowledge and communicate with the world.

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 What’s More
Activity 3. Practice Makes Perfect
Directions. Read the three scripts below. Compare and contrast the three scripts using the
graphic organizer.

A. Radio Script sample

VOICE OVER (Cedreix): (Background Music Playing) Live from the news center STI College
Meycauayan. This is WZXX 103.7 News Radio. And now, for the headlines of today’s hottest
news.
ANCHOR 1 (Jay): For the National news, Country’s Dengue Cases,percentage down.
ANCHOR 2 (Khaira): Luzon news, Vietnamese high officials visit Dagupan City for risk
reduction.
ANCHOR 1 (A1): For today’s Visayas news update, 3500 trees planted in Siquijor.
ANCHOR 2 (A2): and for the Mindanao news update, Regional Invention Contests and
Exhibit’s winners, proclaimed!

A1: For the World’s Business news, Asian Stock Markets close lower!
A2: For the hottest World news updates, Japan reactors face ‘Stress Tests’.
A1: Twisters, flood feared in New Zealand.
A2: Russian boat sinks in Volga, Russia.
A1: For today’s local Entertainment news, Boxing champ and congressman Manny Pacquiao
realizes another dream.
A2: For the hottest Hollywood news, Katy Perry suffers from food poisoning.
A1: Selena Gomez beats Bieber on Billboard buzz-worthy ‘Social 50’ chart.
A2: Harry Potter and The Deathly Hallows shows today, is it In or Out?
A1:And for the Sport’s news, Hot Stags make it 3-for-3, Cubs crush Jr. Pirates,163-28

B. Online News

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C. Printed News

Start answering here…

What are the things that the

three media become different
from one another?

What are the things

that you think the
three media share
in common?

What are the things that

What are the things that the the three media become
three media become different different from one
from one another? another?

Activity 4. News at Home

Directions. Compare and contrast how news is presented through the different types of
media while you are at home. News information can be taken from a radio program or
watch a television program, online, and printed platforms.

1. Name of the program

Printed
Broadcast
Online

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2. What kind of information is taken from the types of media?
Printed
Broadcast
Online

3. What are the similarities on the information you get from the three types of media in terms
of the following:
Clarity
Completeness
Conciseness

4. How do the information different from the three types of media?

Clarity
Completeness
Conciseness

Activity 5. Nose for News

Directions. Interview three persons about the latest news they have listened to, read, and/or
watched. Ask them about the following questions then write down their answers using the
graphic organizer provided. You can add questions to make the interview rich and in-depth.

1. What news have you just listened to, read, and/or watched?

2. Were you able to verify the news from other media types or platforms?

3. If yes, what information has been added?

4. Which media type do you prefer the most? Online, printed, or broadcast?

5. How do you likely use these types of media in day-to-day activities?

Questions Interviewee 1 Interviewee 2 Interviewee 3

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 What I Have Learned
Essay Test
Directions: Write an essay about the role of the different types of media in getting access to
news and get updated with current events. Here is the rubrics below.
Read this rubric first…
4 6 8 10
Able to Able to demonstrate Able to demonstrate Able to
demonstrate basic partial some understanding demonstrate deep
level of understanding of on key ideas and understanding on
understanding on key ideas and concepts key ideas and
key ideas and concepts concepts
concepts
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Assessment
Directions. Identify the type of media. Encircle the letter of the correct answer.
1. What type of media do Philippine Star, Chalk Magazine, and coffee table belong?
a. broadcast b. printed c. online d. pre historic

2. What do you call a type of media that printed on a weekly, monthly, quarterly, or annual
basis?
a. newspaper b. brochure c. magazines d. banners

3. What do you call a type of media that use huge advertisements created with the help of
computers?
a. flyers b. brochures c. books d. billboards

4. What type of media that includes videos, audios, or written content that provides important
or entertaining information?
a. broadcast b. printed c. online d. pre historic

5. What type of media that contains series of audios focused on a particular topic or theme?
a. online forums b. Tumblr, LinkedIN C. Podcast d. Social networks

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References:
Mac, K. (2017, October 8). Radio broadcasting script (real news patrol).
https://www.slideshare.net/kathy_mac/radio-broadcasting-script-real-news-
patrol?from_action=save
Media Companies Philippines. (n.d.). Media Ownership Monitor. Retrieved September 4,
2020, from https://philippines.mom-rsf.org/en/owners/companies/

News Consumption Survey. (n.d.). Www.Surveymonkey.Com. Retrieved September 4,

2020, from https://www.surveymonkey.com/r/ZGGZNXZ

Development Team
Writer: Rodolf John T. Rodriguez
Division of Zamboanga Sibugay
Ipil, Zamboanga Sibugay
Editor/QA:
Reviewer: Evelyn F. Importante
OIC-CID Chief EPS
Illustrator:
Layout Artist:
Management Team:
Jerry C. Bokingkito
OIC-Assistant SDS
Raymond M. Salvador
OIC-Assistant SDS
Dr. Jeanelyn A. Aleman, CESE
OIC-Schools Division Superintendent

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My Final Farewell
And when the dark night wraps the graveyard
around With only the dead in their vigil to see
Farewell, dear Fatherland, clime of the sun
Break not my repose or the mystery profound
caress'd Pearl of the Orient seas, our Eden lost!,
Gladly now I go to give thee this faded life's And perchance thou mayst hear a sad hymn
best, And were it brighter, fresher, or more resound 'T is I, O my country, raising a song
unto thee.
blest
Still would I give it thee, nor count the cost.
And even my grave is remembered no
more Unmark'd by never a cross nor a
On the field of battle, 'mid the frenzy of fight,
stone
Others have given their lives, without doubt or
Let the plow sweep through it, the spade turn
heed; The place matters not-cypress or laurel or
it o'er That my ashes may carpet earthly floor,
lily white, Scaffold or open plain, combat or
Before into nothingness at last they are blown.
martyrdom's plight, T is ever the same, to serve
our home and country's need.
Then will oblivion bring to me no
care As over thy vales and
I die just when I see the dawn break,
plains I sweep;
Through the gloom of night, to herald the
Throbbing and cleansed in thy space and
day; And if color is lacking my blood thou
air With color and light, with song and
shalt take, Pour'd out at need for thy dear
lament I fare, Ever repeating the faith that I
sake
keep.
To dye with its crimson the waking ray.
My Fatherland ador'd, that sadness to my
My dreams, when life first opened to me,
sorrow lends
My dreams, when the hopes of youth beat high,
Beloved Filipinas, hear now my last good-by!
Were to see thy lov'd face, O gem of the Orient
I give thee all: parents and kindred and friends
sea From gloom and grief, from care and sorrow
For I go where no slave before the oppressor
free; No blush on thy brow, no tear in thine eye.
bends, Where faith can never kill, and God
reigns e'er on high!
Dream of my life, my living and burning
desire, All hail ! cries the soul that is now to
Farewell to you all, from my soul torn away,
take flight; All hail ! And sweet it is for thee to
Friends of my childhood in the home
expire ;
dispossessed ! Give thanks that I rest from the
To die for thy sake, that thou mayst aspire;
wearisome day !
And sleep in thy bosom eternity's long
Farewell to thee, too, sweet friend that
night.
lightened my way;
Beloved creatures all, farewell! In death there is
If over my grave some day thou seest
rest!
grow, In the grassy sod, a humble flower,
Draw it to thy lips and kiss my soul so,
While I may feel on my brow in the cold tomb
below The touch of thy tenderness, thy breath's
warm power.

Let the moon beam over me soft and

serene, Let the dawn shed over me its
radiant flashes, Let the wind with sad
lament over me keen ; And if on my cross a
bird should be seen,
Let it trill there its hymn of peace to my
ashes. Let the sun draw the vapors up to
the sky,
And heavenward in purity bear my tardy
protest Let some kind soul o 'er my untimely
fate sigh, And in the still evening a prayer be
lifted on high From thee, 0 my country, that in
(This is the 1911 translation by Charles
God I may rest.
Derbyshire of the Spanish original of José
Rizal's poem, Mi Ultimo Adiós)
Pray for all those that hapless have died,
For all who have suffered the unmeasur'd pain;
For our mothers that bitterly their woes have
cried,
For widows and orphans, for captives by torture
tried And then for thyself that redemption thou
mayst gain.