About a year ago I made one content decision that has since saved me hours of wasted productivity. I no longer worry about how a post will perform. I've stopped trying to game the system, looking at trends or trending topics. Instead, I imagine I'm in an ongoing conversation with my ideal client. What do they need to hear from me or my colleagues to help them get through the day? Now, everything I create has the intent and purpose of being in conversation with my audience. Granted, it's often a one-sided conversation, but that's no different from when I created TV for decades. It's useful information that I find interesting and want to share with others. Operating from this lens allows me to create more content more frequently. And based on how this community keeps growing, I think you like it too. Listen to the full conversation with Shelley Goldstein (@shelleygoldstein) and our Hot Takes series on our blog: mcewenmedia.ca/blog. #media #coaching #entrepreneur #marketing
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How important is social media for your business? Here’s what I do: Standing out from the crowd is getting harder every day. It feels like everybody is building their brand online, But most people are only thinking short-term. I prefer to think about content as a long-term game: More opportunities to be seen. More control over how I’m perceived. More time connecting with the right people. Plus, I just love creating content. Writing and sharing come naturally to me so it’s a good fit. But there are a lot more benefits to creating a long term content strategy. Myself and other Forbes Coaches Council Members recently contributed to an article: “15 Goals A Long-Term Content Strategy Can Help Entrepreneurs Achieve” We outlined some of the benefits of taking a long term approach to your content. You can check out the full article at the link in the comments below. — #forbes #content #strategy #entrepreneur
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A blog is a powerful way to share your expertise and connect with your audience! Thinking about starting a blog? 👇🏻 Don’t forget these tips: 1. Understand Your Audience: Know who you're writing for and what they care about. 2. Check Out the Competition: See what’s already out there and find ways to stand out. 3. Choose Your Topics: Pick subjects that resonate with your audience and align with your expertise. 4. Customize the Look: Make it visually appealing and consistent with your brand. 5. Write Your First Post: Share something valuable and keep it authentic! 6. Share with Your Audience: Let everyone know about your blog and how your posts can benefit them! Ready to dive in? Blogging can be a game-changer for your business! 💻✨ If you already have one, share it with us in the comments!! #activ8Inc #smallbusinesssupport #smallbusinessbc #smallbusinessvancouver #blog #entrepreneur #branding #businessconsulting #marketingstrategy #britishcolumbia #smallbusinesscanada #blogpost #blogger #instablog #bloglife #socialmediamarketing
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Whether you're just starting out or have been on this journey for a while, your story matters. Share your experiences, triumphs, and challenges below. 🎉✨ Don't forget to tag a fellow entrepreneur you admire and invite them to join the conversation. Together, we can support each other, learn from one another, and explore exciting opportunities for collaboration. 🤝 Your story could inspire someone else to take their next big leap—so don't hesitate to share! 💫 💕Love these designs?! Do you need virtual assistance or social media marketing service for creating content, managing a website, writing email copy, editing videos, managing your podcast, and more? - Learn more about Affordable Marketing with Cara Wray and I and book a non sales-y call to see if you are a good fit! Connect Here: https://lnkd.in/gnCesQkY #virtualassistantservices #virtualassistantforhire #virtualassistance #socialmediamarketing #socialmediamarketingtips #socialmediamanagement #socialmediaagency #socialmediamanager #femaleentrepreneur #femaleentrepreneurs #entrepreneurlife
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Here are 5 content ideas you can post this week that can attract clients. Whether you doubt you have enough to say with your social media content or maybe you don't believe you have enough expertise to create valuable content, I promise this hack today can be the start of something great for your business AND your mindset. Pick one content idea from this list, create a short piece of content... AND post it. Yes, like actually publish it. It doesn't have to be video! It can be something you write or a picture with a caption... just get started with something! Messy, immediate action is better than stewing in your self-limiting beliefs for another minute longer while people miss out on what you have to offer. P.S. If you struggle with perfectionistic tendencies or have self-doubt when making social media content, let's be friends. I can help. P.P.S. Comment "10" for some content-creator-friendly mindset support: 10 Self-Coaching Questions to Silence Self-Doubt, straight to your inbox. #womeninleadership #entrepreneurship #worklifebalance #personaldevelopment #businessgrowth #womenempowerment #careerdevelopment #leadershipdevelopment #professionalwomen #networking #wfhmom #thehollyhibbard
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Tomorrow my team and I start our major social media content release plan and I’m excited but also a little scared… Over the past several months I’ve probably recorded over 200 videos, written tens of thousands of words, and hosted 15+ podcast style interviews with some pretty remarkable guests. My team has been nudging me to start scheduling these posts to go out regularly instead of just accumulating content in our Google drive because they know I have this fear which leads to procrastination and they want this stuff to be seen! But tomorrow that procrastination stops and we are following a plan which will have me sharing videos, graphics and written posts at a rate I’ve never done before on multiple platforms. I know I’ll get over this fear by doing it, but I’m sharing this because I know I’m not the only one that is afraid of judgment, has a little impostor syndrome, or simply a fear of truly being yourself online. I get it. It’s real. And starting tomorrow I’m feeling the fear and doing it anyway. Thanks in advance for your support. #entrepreneurship #socialmediamarketing #businessowner
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Are you wondering why your content is not getting greater interaction, views, likes, etc? Matt Lerner did some research and came to a conclusion that is both reassuring and realistic. Basically posts of any format do poorly. His data set dataset showed that • 75% of all posts got fewer than 100 likes • 25% got more than 1,000 • 0.45% got more than 10,000 Is there good news? A little bit. Images with text tend to outperform, though 75% of all posts get fewer than 100 likes. No avoiding this conclusion: "Quality content eats format for breakfast, lunch and dinner." Write useful and good content and people are more likely to engage with it. (and add a picture) Follow Matt Lerner for really interesting content. #ZCL #Moonshot #Business #Linkedin #Entrepreneur
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𝗕𝗜𝗚 𝗡𝗘𝗪𝗦 𝗱𝗿𝗼𝗽𝗽𝗶𝗻𝗴 𝘁𝗼𝗺𝗼𝗿𝗿𝗼𝘄!!!!! If you’ve been struggling to get 𝘃𝗶𝘀𝗶𝗯𝗹𝗲 𝗼𝗻 𝘃𝗶𝗱𝗲𝗼 or feel like your content isn’t making the impact you know it 𝘴𝘩𝘰𝘶𝘭𝘥 or 𝘤𝘰𝘶𝘭𝘥, this is for you. Since I launched a 90-day YouTube and LinkedIn challenge with the goal of hitting a combined 10k followers by the end of the year, the response has been 𝗢𝗩𝗘𝗥𝗪𝗛𝗘𝗟𝗠𝗜𝗡𝗚. People keep asking me - How can I participate beyond subscribing to your channel (link in comments if you haven't already!) Tomorrow, I’ll be dropping a video to walk you through the exact steps you need to take part in this free challenge to grow your visibility and brand with video on the top platforms of 2024. 𝗡𝗼 𝘀𝘁𝗿𝗶𝗻𝗴𝘀 𝗮𝘁𝘁𝗮𝗰𝗵𝗲𝗱. 𝗡𝗼 𝘀𝗮𝗹𝗲𝘀 𝗽𝗶𝘁𝗰𝗵. 𝘐 𝘫𝘶𝘴𝘵 𝘸𝘢𝘯𝘵 𝘺𝘰𝘶 𝘵𝘰 𝘴𝘵𝘢𝘳𝘵 𝘱𝘰𝘴𝘵𝘪𝘯𝘨 𝘷𝘪𝘥𝘦𝘰𝘴!! 𝗝𝗨𝗦𝗧 𝗦𝗧𝗔𝗥𝗧. And… there’s more. I’ve got 𝗼𝗻𝗲 𝗺𝗼𝗿𝗲 𝗲𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 for you launching tomorrow that will help you elevate your video game even further—perfect for business owners who want to look, feel, and sound like experts on camera. Stay tuned—your visibility breakthrough is coming. 𝘈𝘳𝘦 𝘺𝘰𝘶 𝘳𝘦𝘢𝘥𝘺 𝘧𝘰𝘳 𝘪𝘵?? Let me know in the comments below or hit the link to subscribe so you don't miss a video! #videomarketing #visibleonvideo #businessdevelopment #entrepreneur
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## 🤯 30 Days of Content in 2 Hours? 🤯 **You heard that right!** 🤫 Learn my secret strategy for creating consistent content *without* sacrificing your life. ⏰ **Watch this short to discover:** * Why daily content matters (it's not just about posting!) * How to build authority and credibility 👑 * The key to attracting new followers organically 📈 **It's time to maximize your time and impact!** 🔥 #contentmarketing ## #contentcreation #timemanagement #entrepreneur #marketingtips #business #success #youtube #shorts #dailycontent #strategy
Daily Content: Build Authority & Drive Results
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