🚀 Search 'n Digest #12 is Live! This week's newsletter includes updates, resources, and exclusive opportunities for the digital marketing community. Here's what you’ll find: 🎄 Seasonal Highlights: 🥂 There are only four spots left for the intimate Search 'n Stuff Christmas Dinner at The Counter Soho on December 12. Don’t miss this festive evening with excellent connections! 🎉 The final ever #SearchNorwich Christmas Special is happening on December 4—SEO quiz, industry talks, and more! 🎙️ Upcoming Podcast Growth Meetup: Date: January 15, 2025 Location: Linden House, Hammersmith, London Featuring four expert speakers sharing actionable insights on podcast KPIs, growth, and monetisation. Drinks and snacks are included! 📚 Exclusive Resources: A recap of Google Ads updates from 2024. Curated SEO Black Friday deals to supercharge your strategy. A practical guide to KeyBERT clustering for efficient keyword research. 🌟 Looking Ahead: Join PPC Live #15 in February for expert talks on AI, GA4, and analytics—complete with free food and drinks! 🔗 Subscribe now and stay ahead in the digital marketing world! [Subscribe on LinkedIn https://lnkd.in/eBJfqEfc] ✨ Featured professionals, communities and companies: Emina Demiri, Emre Onar, Jo Cameron, Sarah McDowell, Google, SEOFOMO, MLforSEO, #SearchNorwich, Gokce Yesilbas, 🐻 Russell McAthy, Baris Asa
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🎤 More: https://lnkd.in/gpTrinbE The Late Night Internet Marketing Podcast #MarketingTips #OnlineBusiness #AffiliateMarketing #EmailMarketing #OnlineMarketingPodcast 🚀 Is SEO Really Outdated or More Crucial Than Ever? 🤔 Think SEO is a thing of the past? Think again! In this short, we dive into why SEO is more essential now than ever before. Did you know that 68% of online experiences begin with a search engine? By optimizing your content, you're tapping into audiences actively searching for your offerings. It's not about shady hacks—it's about smart strategies that evolve. Investing in SEO wisely can reduce long-term ad costs and drive sustainable traffic, bringing in fresh leads month after month. Still skeptical? Drop your questions in the comments, and let's chat about how SEO can transform your business game! 💬🔍 #SEO #DigitalMarketing #BusinessGrowth #OrganicTraffic
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What’s the secret to dramatic traffic growth and improved conversions in Ecommerce? Simple, it’s speed – site speed. Leo Griffin dives deep into why a fast website is a game changer for both user experience and SEO in the latest episode of Ecommerce Toolbox: Expert Perspectives. Leo reveals to our host, Kailin Noivo how Hanesbrands Inc. launched some of the fastest websites on the internet, dramatically reducing bounce rates and improving organic traffic. He also shares how Google uses site speed as a key factor in their search algorithms. Faster sites deliver better experiences, and that leads to higher conversions and better ROI on marketing spend. If you’re serious about boosting your Ecommerce performance, speed is something you can’t afford to overlook. Apple Podcast: https://bit.ly/4fTJ5tG Spotify: https://bit.ly/4fY3sG3 YouTube: https://lnkd.in/gWfz-m_G #ecommerce #siteperformance #SEO #marketing #conversionoptimization
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Are you relying too heavily on Google organic search for your business? Digital marketing expert Barb Davis warns that could be a risky strategy in the years ahead. On this week’s Top Five Podcast episode, Barb shared her top 5 SEO tips. First, she recommends refreshing your old blog posts to keep content fresh and engaging. Secondly, she advises claiming and optimizing your free Google Business Profile to appear in local search results. Barb also emphasizes the importance of expanding your digital footprint beyond just Google search. As AI-driven search continues to evolve, she says "If you're solely dependent on Google organic search, then you're going to be missing out in the next couple of years." Other tips include optimizing page titles and descriptions for better click-through rates, as well as using Google Search Console to identify ranking opportunities on the second page of results. As a tech nerd myself, this refresher course was an important one to remind myself of the benefits of keeping SEO up to date and current, as it can be a useful tool in getting engagement. Have a listen and share below which tip resonated the most with you, and how you plan on implementing it. #futureofwork #excellenceproject #raelbricker #futureofculture #businessexcellence #excellence #smallsteps EP: https://lnkd.in/gv5GKETU
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Are you relying too heavily on Google organic search for your business? Digital marketing expert Barb Davis warns that could be a risky strategy in the years ahead. On this week’s Top Five Podcast episode, Barb shared her top 5 SEO tips. First, she recommends refreshing your old blog posts to keep content fresh and engaging. Secondly, she advises claiming and optimizing your free Google Business Profile to appear in local search results. Barb also emphasizes the importance of expanding your digital footprint beyond just Google search. As AI-driven search continues to evolve, she says "If you're solely dependent on Google organic search, then you're going to be missing out in the next couple of years." Other tips include optimizing page titles and descriptions for better click-through rates, as well as using Google Search Console to identify ranking opportunities on the second page of results. As a tech nerd myself, this refresher course was an important one to remind myself of the benefits of keeping SEO up to date and current, as it can be a useful tool in getting engagement. Have a listen and share below which tip resonated the most with you, and how you plan on implementing it. #futureofwork #excellenceproject #raelbricker #futureofculture #businessexcellence #excellence #smallsteps EP: https://lnkd.in/gv5GKETU
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Have you ever wondered what your website's linking domains 🔗 look like? Here is a quick snapshot of our website https://playinc.online according to Moz Free Domain Authority Checker. Our biggest loss of linking domains was September 19th. Our biggest gain of linking domains was September 7th. What's the key takeaway from this graph? ➡️ The fastest key opener to getting your domain discovered across other domain properties is to anchor text and hyperlink your domain/URL (uniform resource locator) when you publish your podcast (as a guest or host) across multiple third-party domains and podcast directories. ➡️ This is why our podcast, We Don't PLAY is gaining links daily because we publish between daily to weekly shows | https://lnkd.in/er2PRPbD Why is this important? ➡️ Just like brand affiliation and partnerships are vital for projected success, your website connected to other domains over time, improving your domain and page authority (including Listen Score) contextually with the right meta tags, alt tags, and header tags, eventually search engines like Google, Microsoft, You.com, Yandex, and others will start to pay attention to your links. How do you get this done? ➡️ Comment the word "SEO" below and I'll DM you more information with the direct link. P.S. If you want to skip the line, join our community and get more SEO tips like this in your inbox 📥 | https://lnkd.in/eSXwphyB How do you check for your linking domains? #SEO
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👀 Is Your Website Really Mobile-Friendly? 🌐📱 Find Out NOW! 🚀 Hey CEOs and Directors! Ever felt overwhelmed by where to start with marketing? 🤔 You're not alone, and I've got you covered! 🎙️ This snippet from today's podcast, 'Is Your Website Really Mobile-Friendly? Plus, AI-Powered Commerce Search & Essential Website Tools,' dives into an absolute game-changer: A/B testing! 🎧 🔍 Want to boost conversions instantly? 🌐💻 A/B testing is your golden ticket! 📈 Imagine tweaking your landing page for a Google or meta campaign and seeing a massive difference. 💥💯 ⚙️ With tools like Optimizely, Hotjar, Unbounce, AB Tasty, Convert, and Chameleon, you can start optimizing based on your traffic and budget. 🛠️💪 💡 Not sure where to begin? Just Google "A/B testing optimization tools" and start exploring! 🤓✨ This snippet is just a taste. For the full podcast, check the link in the comments! 🎧👇 Let's get the debate rolling on LinkedIn: What's your go-to tool for A/B testing? Share your experiences! 👇🔥 #JonnyRossFractionalCMO #WebsiteOptimization #ABTesting #DigitalMarketing [Link to full podcast in the comments]
Boost Conversions Instantly!
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🚨 The amazing Crystal W. had me on her show to talk about Kixely, and our ability to #PredictSEO Rankings 🚨 => Using Machine Learning to predict SEO outcomes => How to use data to identify business opportunities => Importance of Keywords Targeting, Keyword Difficult Scores, and Topical Clusters Give it a listen:
Best SEO Podcast | Simple And Smart Seo Show
simpleandsmartseo.com
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Few SEO tips from Neil Patel! If you generate content - worth a peek!
Did Google wipe out your SEO results this year? 👀 I got the scoop on fixing your site on fixing your site SEO from @neilpatel & @ericosiu on the Marketing School podcast! From brand queries to LinkedIn strategies, it’s time to rethink your approach. 🔥 Check it out! #SEOstrategy #DigitalMarketing #AgencyGrowthHacks #MarketingTips #B2BMarketing NP Digital Leveling Up with Eric Siu https://hubs.la/Q02VjkXt0
When I Asked Neil Patel and Eric Siu the Tough Questions
blog.orangemarketing.com
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Are you relying too heavily on Google organic search for your business? Digital marketing expert Barb Davis warns that could be a risky strategy in the years ahead. On this week’s Top Five Podcast episode, Barb shared her top 5 SEO tips. First, she recommends refreshing your old blog posts to keep content fresh and engaging. Secondly, she advises claiming and optimizing your free Google Business Profile to appear in local search results. Barb also emphasizes the importance of expanding your digital footprint beyond just Google search. As AI-driven search continues to evolve, she says "If you're solely dependent on Google organic search, then you're going to be missing out in the next couple of years." Other tips include optimizing page titles and descriptions for better click-through rates, as well as using Google Search Console to identify ranking opportunities on the second page of results. As a tech nerd myself, this refresher course was an important one to remind myself of the benefits of keeping SEO up to date and current, as it can be a useful tool in getting engagement. Have a listen and share below which tip resonated the most with you, and how you plan on implementing it. #futureofwork #excellenceproject #raelbricker #futureofculture #businessexcellence #excellence #smallsteps EP: https://lnkd.in/gYB6NqEv
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Some innovators in PPC During my career in PPC/Google Ads Which is still relative short I have seen people changing the industry! And I have had some great influences from the start. All these people make the market better and we can learn a lot from them. Some examples: Bob Meijer & Miles McNair: started making courses and gaining big networks on LinkedIn. Isaac Rudansky : one of the first courses I bought together with the one from Kirk Williams. 🛰️ Yoann FERRAND: I think Yoann was the first creator with a big newsletter. Without him I maybe never started a newsletter. Marketing O'Clock: one of the podcasts that made me aware of all the news. Ed Leake: must be one of the first ones with an awesome template and product. PPCChat Roundup Podcast: one of the platforms that I check a lot for news items #PPCChat (Julie Friedman Bacchini) together with Barry Schwartz and Search Engine Land. Frederik Boysen: first person that sponsored me. Bram Van der Hallen: first person that I saw in PPC which such a big network. Now I’m active relative short in PPC and this is just my opinion and the names that would come up directly. Let me know which people I’m missing because there are so many contributing in this industry! #PPC #Ads #GoogleAds
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