Integrating Prebid into the Connected TV environment presents unique challenges due to the diverse range of device standards and formats. Tailored solutions are key for seamless implementation and optimal performance. #Prebid #CTV #Programmatic #AdTech #ConnectedTV #AdvertisingSolutions #TechInnovation #DigitalAdvertising #CTVChallenges #TailoredSolutions #Rediads Rediads.com
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Our Direct Access program for #CTV: ✅ Less Ad Waste ✅ Higher Bid Win Rates ✅ Lower CPMs That's a win-win.
Launching our Direct Access program last year was a no-brainer... By removing non-value-adding parties from media buying on #cookieless channels like #CTV, our customers save money and see higher bid win rates. Hear Tim Vanderhook tell it in his own words. Want to learn more about Connected TV advertising? Register for our hosted event "CTV: Accelerating Performance Throughout the Customer Journey," taking place at the Nasdaq Marketsite this Wednesday, 10/30/24. Register to learn more. viantinc.com/ctvevent/ #FounderMode #StreamingAudio #AdTech #DSP #DigitalAdvertising #Programmatic #SupplyPathOptimization
Direct Access — Streamline Your Buying Power
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Check out our latest tutorial, Chapter 9: mastering the Hide/Show Channels settings! Learn how to easily customize your TV experience by hiding duplicate, ATSC1, or broadband channels. Whether you're simplifying your channel lineup or optimizing for NextGenTV, this tutorial has you covered. Watch now to unlock the full potential of your ZapperBox! Don't miss out—click the link to dive in: https://zurl.co/IoPA #ZapperBox #TVSetting #NextGenTV #TVTech #TVChannelSetting
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Streamline Your MPEG-2 TS Delivery to Local and Global Affiliates & Partners with CloudStitch Attention #Broadcast #Media #Engineers! Tired of point-to-point delivery struggles and economic headaches? We've transformed the distribution complexity that keeps you up at night into a nimble software solution focused on essential needs and minimizing costs. Currently using satellite, SRT, or dedicated solutions to transport hundreds of MPEG-2 TS video channels and feeds to multiple affiliates and partners? CloudStitch boasts lower latency than satellite and surpasses basic SRT gateways. It's a scalable, cloud-based solution built for efficient point-to-multipoint delivery, leveraging enhanced HTTP capabilities to ensure resilient distribution on private or open networks. Here's how CloudStitch alleviates your distribution headaches: ► Complements your existing SRT workflows for ingestion, enabling efficient point-to-multipoint delivery to numerous locations while maintaining broadcast quality. ► Simplified Operations: Automatic data repair, failover, and recovery ensure smooth, reliable content distribution at scale, even with latencies exceeding 2 seconds. ► Reduced Complexity: Manage access and monitor all feeds from a single, centralized platform, or integrate seamlessly with your existing monitoring system. ► Cost-Effective: Leverage your preferred cloud and CDN infrastructure for local and global reach at an optimized price. While CloudStitch isn't ideal for mission-critical channels requiring top-tier reliability and sub-second latency, like live sports broadcasts, it excels for most other content. We're in the final stages of testing and inviting you to be among the first to experience CloudStitch firsthand! See how it can streamline your broadcast operations. Simply send us a message via #LinkedIn and we'll get you set up. 🔗 #ATSC #ATSC3 #Broadcasting #cabletv #CDN #CloudStitch #CTV #DVB #ISP #IPTV #FAST #LLHLS #LowLatencyHLS #mediadistribution #mediatech #MPEG #MPEG2 #MPEG2TS #MVPD #vMVPD #NAB #NextGenBroadcast #NextGenTV #OTT #PayTV #SMPTE #SRT #Streaming #Streamingmedia #Television #TV #TVChannel #video #videotransport
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🔴 Our panelists explore the burgeoning opportunities and challenges focusing on migration of linear ad-sales, evolving landscape of FAST and AVOD. (TVREV | FreeWheel | A+E Networks | PREMION | Whip Media | Cadent) #nyctvweek #fasttv #avod #connectedtv
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With the "to be announced" operating system from Tradedesk, the CTV OS market is getting pretty saturated. Apart from OEMs there's also Titan OS, who are trying to get their place under the sun. Will there be enough space for all the OSs? It's not unlikely Apple will decide sooner or later to enter the TV market releasing a "proper" Apple TV, given they already have their own TV OS and set-top box (link to fresh article in the first comment). 2025 will definitely be a year of CTV - this is becoming even more interesting than the demise of 3p cookies. #adtech #ctv #programmatic
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Learn about what a DSP is and the intricacies of programmatic in CTV on the View TV Network. Our system, ADX, offers an integrated direct route to DSPs when you run your channel. Explore more at viewtvx.com #programmatic #addressable #dsp #ssp #ctv #connectedtv #fastchannels Get in touch.
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A moment of silence for the Content Delivery Summit – usually the CDN technology-focused warm-up act for the Streaming Media conference – now deemed surplus to requirements under new government on the show’s return to New York City. Over two and a half days of sessions at Streaming Media NYC 2024, Faultline found just one nod to the CDN legacy, in a panel on the future of content delivery where we accosted A+E Networks on the state of its multi-CDN set-up. 👉🏻 Read the full report here NO PAYWALL! https://lnkd.in/dfjGtx3 // CDNs dead on arrival at #StreamingMediaNYC2024 // Roku back on crack with #TVOS domination fantasies // Will #MediaOverQuick rule over #contribution and #livedistribution? // Perceptual quality king #VMAF struggles for live, Synamedia steps in // Virgin Media O2 attacks steep #FAST learning curve to stall churn // #OTTVideo - Microsoft clings onto Netflix #adtech stack by skin of its teeth // Double-edged sword for #SMNYC debates, as #CTV and #mobile trade blows // Zattoo claims know-how with reduced #D2C division, taps Bitmovin player // #AngaCom2024 making distribution greener // Anga Com brags record attendance, connectivity shift evident // InCoax Networks AB lights up #MoCA for European #MDU complex // #Wireless - #Video benefits from #5G / #machinelearning matrimony // Worth Noting in #OTTVideo News, Deals, Launches and Products #paytv #broadcast #ott #streaming #broadband #cdn #contentdelivery #digitalmedia #digitalentertainment #entertainmentindustry #svod #avod #adtech #sportstech Analysis from Tommy Flanagan, Quentin Vidberg, Rafi Cohen
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Opensignal have released their Mobile Network Experience report. They're the independent global standard for analysing consumers' connectivity experiences. Key findings: #EE users have the most reliable mobile experience in the UK. #O2 wins the Coverage Experience award. EE users have the best experience when streaming. EE’s customers are able to connect to #5G in more places more often. EE users see the fastest overall speeds. https://lnkd.in/ehcqqUK4 #UKHousing
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𝗦𝗔𝗩𝗘 𝗧𝗛𝗘 𝗗𝗔𝗧𝗘: 𝟭𝟴.𝟬𝟰 & 𝟬𝟮.𝟬𝟱.𝟮𝟬𝟮𝟰: 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 𝗼𝗻 "𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗠𝗲𝗱𝗶𝗮 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝘆" ✍ 3GPP is kicking off a Feasibility Study on Advanced Media Delivery in the context of potential improvements and extensions involving, among others, 👉 Common Client #Metadata 👉 Common Server-and Network-Assisted #Streaming 👉 Multi-#CDN and Multi-Access #Media #Delivery 👉 Modem Usage #Optimized #Media #Streaming 👉 #DRM and Conditional Access 👉 In-session #Unicast Repair for #MBS Object Distribution 👉 MBS User Service and #Delivery #Protocols for #eMBMS 👉 Selected MBMS Functionalities not supported in MBS 👉 #DASH/ #HLS Interoperability 👉 Further harmonization of #RTC and Streaming for Advanced Media Delivery 👉 Improved #QoS support 👉 Impacts and opportunities of #QUIC for segmented content delivery. 🤓 In addition, issues coming from the implementation of specifications under the 5G-MAG Reference Tools (developer.5g-mag.com) are also expected to be shared. Qualcomm Dolby Laboratories China Mobile International Limited AT&T TIM Comcast Ateme Orange Samsung Electronics NTT DOCOMO BBC ZTE Corporation SWR European Broadcasting Union (EBU) Rohde & Schwarz China Unicom Huawei Ericsson Tencent InterDigital, Inc. Sony Europe Lenovo Xiaomi Technology WI Rapporter: Thomas Stockhammer & Iraj Sodagar 👉 All details: https://lnkd.in/dx-Mki5X
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Learn about what a DSP is and the intricacies of programmatic in CTV on the View TV Network. Our system, ADX, offers an integrated direct route to DSPs when you run your channel. Explore more at viewtvx.com #programmatic #addressable #dsp #ssp #ctv #connectedtv #fastchannels Get in touch.
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