Check out our recent success story with ▶ Playio | GNA Company, a top-grossing play-to-earn platform in Korea. 💪 Our challenge? Acquire engaged users who will generate revenue for Playio by playing games. By leveraging contextual signals like app category, placement category, and bundle loyalty, we managed to achieve: - 2.5x campaign scaling within 3 months - 73% CPI reduction within 3 months - 3x ROAS D14 growth by week 3 The full case study: https://bit.ly/47ptQFl
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Revolutionizing Web3 Gaming with Trikon As Web3 gaming expands, discoverability becomes a critical challenge. Trikon is at the forefront, integrating players from indie enthusiasts to top influencers like Dr. Disrespect, driving a transformative gaming experience. 🕹Enhancing Social Interactions: 🎮 Our strategy focuses on enriching player interactions within games. 🎮 We aim to increase discoverability and community engagement. 🎮 By merging Web2 familiarity with Web3 innovation, we offer immersive experiences that resonate with gamers. 🕹Innovative Tools for Players: 🎮 The Trikon Smart Wallet simplifies your gaming experience. 🎮 It enhances security and eases interaction with Web3 games, streamlining your gaming activities. Ready to change the game?
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Roblox's new Party feature offers unique opportunities for advertisers and marketers engaging in in-game advertising. Here's how it may affect your strategies: 📈 Increased Engagement & Longer Playtime: More time spent playing = more exposure for your ads. 🫂 Targeted Group Advertising: Organize sponsored events, tournaments, and interactive brand experiences that appeal to groups and increase brand recall. 🎙️ Voice Chat Integration: Leverage audio ad features to naturally integrate your brand into player conversations. Ready to step up your in-game advertising strategy? Let's build unforgettable experiences for gamers! #Roblox #InGameAdvertising #BrandEngagement #MarketingInnovation #VoiceChatAds #TargetedAdvertising #DigitalMarketing #AdvertisingStrategy #InteractiveAds #BrandAwareness #NEO #NEOTech
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🌟 Unlock the Power of Social Gaming and Sweepstakes! 🌟 Social gaming is more than just fun and games—it's a thriving space for engagement, innovation, and growth. In my blog, we dive deep into the world of sweepstakes in social gaming and how they’re reshaping the way players interact with platforms. 🎮💡 📢 Why should you care? 🌐 Enhanced User Engagement: Learn how sweepstakes create excitement and keep users coming back. 🏆 Incentives Done Right: Explore how these tools boost retention and foster a loyal player base. 🚀 Monetization Potential: Discover strategies to grow revenue while keeping your audience entertained. At Fazi Company, we’re passionate about staying ahead in this dynamic industry. Dive into the article to see how these strategies can level up your gaming platform! 👉 Read the full blog here: https://lnkd.in/dcjcUWps #SocialGaming #Sweepstakes #InnovationInGaming #FaziCompany
The Rise of Social Gaming and Sweepstakes Promotions | Fazi Company
https://fazicompany.com
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👀 Get a sneak peek into the state of mobile gaming 2023 on iOS in India, Indonesia, Malaysia, Philippines, Vietnam, Singapore through our new report "Bending it like APAC" in cooperation with Newton. What is inside: 🎮 Downloads & Revenue data on the top titles; 🎮 Top advertisers in the region; 🎮 Retention benchmarks and much more. Explore the data via the link ⤵ https://lnkd.in/egSeJgiR #mobilegaming #mobileanalytics
State of mobile gaming in Southeast Asia and India in 2023
apptica.com
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𝑫𝒊𝒔𝒄𝒐𝒓𝒅'𝒔 𝑺𝒑𝒐𝒏𝒔𝒐𝒓𝒆𝒅 𝑸𝒖𝒆𝒔𝒕𝒔: 𝑨 𝑴𝒂𝒕𝒄𝒉 𝑴𝒂𝒅𝒆 𝒊𝒏 𝑮𝒂𝒎𝒆𝒓 𝑯𝒆𝒂𝒗𝒆𝒏? For gaming brands, reaching the right audience can be a battle royale. 𝐄𝐧𝐭𝐞𝐫 𝐃𝐢𝐬𝐜𝐨𝐫𝐝 𝐒𝐩𝐨𝐧𝐬𝐨𝐫𝐞𝐝 𝐐𝐮𝐞𝐬𝐭𝐬 – a fresh contender in the advertising arena. But is it the ultimate champion for brands seeking gamer glory? Let's explore the unique landscape of Discord and see if Sponsored Quests can truly level up brand engagement. https://lnkd.in/gcgwAPSB
Discord's Sponsored Quests: A Match Made in Gamer Heaven?
wizenco.com
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🎮 Unlocking the Power of Games in Consumer Purchase Journey🛍️ From introducing new brands to inspiring purchases and fostering brand loyalty, mobile gaming advertising consistently outperforms other media channels. Here's how: 🔍 Awareness: Games captivate general and hard-to-reach audiences, driving brand discovery and recognition. 💡 Research & Consideration: Interactive and engaging ads inspire product consideration and exploration. 🛒 Purchase: From click-through rates to conversions, mobile gaming advertising fuels sales and conversions. 🔄 Loyalty & Advocacy: Building brand loyalty and advocacy, games create long-term relationships with consumers. Mobile gaming advertising isn't just about entertainment—it's a strategic tool shaping consumer behavior at every stage of the purchase journey. Let's connect! https://admazing.co/#cta #MobileGaming #DigitalMedia #DigitalAdvertising #Admazing #MediaStrategy
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Every once in a while you get to do things that blur the line between fun and work. This was one of those things. This was such a great event put together by the 1047 Games team, Blue Coast Productions, and Gamesight. Honored to play a part in this massive production! Check out the Gameplay reveal and keep an eye out for more. Splitgate 2 is doing big things! https://lnkd.in/erwXd5cq #influencermarketing #influencermarketingagency #gaming #contentcreators
Congratulations to our friends at 1047 Games on their recent gameplay reveal trailer for Splitgate 2! 🎉 Gamesight had the distinct privilege of partnering with 1047 Games for this incredible IRL influencer activation. We curated a group of talented and dynamic content creators to participate in this opportunity by leveraging our vast database of over 111 million gaming creators. A huge thanks to the 1047 team and Blue Coast Productions for putting together a stellar production and trusting us as partners as well as the Creators for being such professionals. 👉 Check out the Gameplay Reveal here: https://lnkd.in/erwXd5cq #Splitgate2 #GameMarketing #InfluencerMarketing
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Mobile gaming has transformed from a simple pastime to a global phenomenon. With advanced design techniques, diverse audience targeting, and powerful programming languages, games like PUBG MOBILE Esports, @Candy Crush Saga, and @Among Us have set benchmarks for innovation. At TechXpert, we believe the future of mobile gaming lies in blending creativity with cutting-edge technology. What’s your favorite mobile game, and how do you see gaming evolving? Let us know in the comments below! #MobileGaming #TechInnovation #GameDevelopment #TechXpert #FutureOfGaming #GamingTrends
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"Harmonizing Monetization: Building a Strong Hybrid Model" As highlighted in the Gamesforum Mobile Games Challenges Report 2024, rising user acquisition costs are making it harder for publishers to maximize revenue like usual. In response, many are expanding their portfolios to include more casual and midcore games while honing in on audience segmentation based on lifetime value and ideal revenue splits. 💰 Sofia Gilyazova, Director of Ad Monetization at Zynga, points out: "A key strategy is prioritizing rewarded videos for users less likely to spend, while tailoring the in-game experience to enhance engagement." This shift requires closer collaboration between product and ad monetization teams with game developers. By working together, they can design ad placements that not only drive revenue but also enrich the overall user experience. 👉🏻 At Unleashd, we partner with your team to develop and seamlessly integrate a subscription model that fits your game. Reach out to us to learn how we can help you optimize your approach! Link to full report: https://lnkd.in/dv54GEiR #monetization #report #subscription #gamingindustry
Gamesforum Intelligence: Mobile Games UA & Ad Mon Challenges Report 2024
globalgamesforum.com
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Did you know? 👇 In the past year alone the mobile gaming industry grew with over 15,000+ gaming apps (AppsFlyer). Generating $107.3 billion in revenue (Sensor Tower), highlighting the importance of user acquisition strategies across various platforms. 👉 Despite these impressive numbers it continues to meet one of the main problems - increased cost and privacy restrictions, following the release of ATT and Google’s privacy updates. This is where Monetize SDK steps in. Solving these issues with a three-step integration that connects dApps to the BlockGames Network for audience monetization. Players earn rewards for engagement, referrals, and in-game achievements, creating a viral growth loop that benefits both the game and its users. This approach not only improves UA but also fosters deeper engagement by allowing games to use first-party data for more precise targeting.
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