Mohsin Abdul Razzaq’s Post

Check out Amazon's latest feature! Advertisers can now access bid recommendations for keywords, based on historical performance data. This enhancement is aimed at optimizing ad spending by providing insights into effective bid amounts for desired outcomes. #AmazonAds #AdvertisingStrategy #BidRecommendations #amazonppc #amazonadvertising #amazontipc #ppcadvertising

📢 Attention Amazon Advertisers! 📢 Amazon DSP Now Features Enhanced Alerts and Recommendations! 🚀 👉 What's New? Amazon has expanded its alerts and recommendations to new placements across Amazon DSP! Advertisers can now diagnose and resolve campaign issues independently with ease. The updates include alerts and recommendations on the campaign overview page and order line-item page, allowing advertisers to optimize under-pacing orders or those with rejected creatives with a single click. 🛠️ Why? Amazon’s real-time pacing alerts analyze campaign data, notifying advertisers of orders at risk of underdelivering budgets. Surface actionable recommendations early to optimize orders swiftly, ensuring campaigns stay on track to meet goals faster on Amazon DSP. 📍Where? Discover the new "Recommendations card" on the order line-item page, offering actionable insights to enhance pacing and performance. 🎯Stay informed and optimize campaigns effectively with prioritized recommendations tailored for impactful results. 📩 DM us to know more! #Amazon #SalesDuo #AmazonAdvertising #DigitalMarketing #AmazonDSP #MarketingOptimization #AdCampaigns #EcommerceMarketing

Ask anyone who knows anything about selling on #Amazon, and they’ll tell you: you can’t make money on Amazon unless you pay for advertising. But let’s be real - managing and optimising those ad campaigns can be time-consuming! Our expert ads team knows retail media inside and out, and we've got all the right tools and partners to help you boost your reach and skyrocket your sales. Want to know how we can help set up, monitor and handle all aspects of your Amazon ad campaigns? Reach out to us today 👋👋 #AmazonAdvertising #AmazonExperts Amazon Ads Partners

Heads up, Amazon Advertisers! This morning, I noticed something peculiar in the advertising console that might impact many of us. Despite our ads visibly running on Amazon, a temporary hiccup with ad delivery is reported. If you've clicked "learn more" hoping for clarity, you've probably found yourself staring at the same frustratingly circular message. While it's reassuring to see that our ads are not completely in the dark, it raises questions about the visibility and effectiveness of our current campaigns. I'm monitoring the situation closely and leveraging any available analytics to assess any potential impact on performance. Amazon has acknowledged the issue and is on the case. As someone who's seen their fair share of digital hiccups, I'm optimistic but keeping a keen eye out. 👉 Here's my take: Stay vigilant, check your campaign performance more frequently, and maybe hold off on major advertising decisions until this is resolved. In the meantime, let's share insights. Are you seeing any immediate effects on your ad performance? Let's pool our observations and keep each other informed. #AmazonSellers #AmazonPPC #DigitalAdvertising #Ecommerce

Exciting News for Amazon Advertisers! 🚀 The long-awaited update we've been waiting for has finally arrived! Amazon has rolled out a game-changing feature for sponsored brand campaigns. Now, you can dynamically change your landing page even after your campaign has been launched! With this latest development, advertisers have more flexibility and control over their campaigns than ever before. Imagine being able to tweak your landing page for better conversion rates on the fly! Plus, the ability to view the current landing page directly from the ad group level streamlines the optimization process like never before. Don't miss out on this opportunity to elevate your Amazon advertising game, just in time before Prime Day! Update your campaigns today and start seeing results like never before! #AmazonAdvertising #SponsoredBrands #DigitalMarketing #AmazonSellers #AdvertisingUpdate #Amazon #Primeday #Ecomcy Need assistance navigating these changes? Contact us Ecomcy for expert help and support!

Amazon Marketing Stream provides detailed performance insights by the hour and day, enabling you to create data-driven dayparting schedules for enhanced ad performance 📈 https://bit.ly/3Vfnch5 These insights can play a huge part in optimizing your ad strategy and help you achieve a variety of goals, including 👇 1️⃣ Maximizing sales 2️⃣ Maximizing visibility 3️⃣ Maximizing efficiency Swipe to dive in 👉 #AmazonMarketingStream #AmazonAds #AdStrategy Amazon Ads Partners

In advertising, what works today might not work tomorrow. We need to keep an eye on what people like and change our ads accordingly. Looking at the data helps us see what's working and what's not, so we can adjust our ads in real-time. To stay on top, we have to stay flexible. Adapting to new trends and making changes when needed keeps our ads effective. In the advertising world, being adaptable isn't just important—it's essential #AmazonAds #Campaigns #Amazon #FBASeller #OnlineBusiness #amazonppc

The Open Internet matters. It matters to journalists, consumers, and advertisers. Amazon Ads understands this and we are very excited to be included in the Certified Supply Exchange Program. Index Exchange can now be a part of your supply path through Amazon DSP in new and exclusive ways. Learn more here and reach out if you need help activating! #programmatic #advertising #ssp #dsp https://lnkd.in/gCZCe3wi

Unboxed 2024, Austin: Amazon Announces Multi-Touch Attribution Exciting news from Amazon Ads at Unboxed! Amazon revealed the upcoming 2025 launch of multi-touch attribution (MTA), a game-changer in the advertising world. MTA offers a more comprehensive approach than solely tracking the last touch, as it assigns a relative contribution for each touch point in the purchase journey. This means that Amazon will now distribute sales credit across all the advertising channels used before a purchase, allowing for a more accurate reflection of marketing effectiveness. Advertisers can now analyze the cost and impact of various ad combinations, empowering them to optimize their advertising budget effectively. The unveiling of MTA sparked curiosity among attendees at Unboxed, leading to an engaging session filled with insightful questions and discussions. Stay tuned for more updates on this groundbreaking development from Amazon! #Amazon #Unboxed2024 #MultiTouchAttribution #Advertising #Marketing #DigitalMarketing #AmazonAds

🌟 𝐀𝐦𝐚𝐳𝐨𝐧 𝐔𝐩𝐝𝐚𝐭𝐞 ~ ♡Amazon recently updated its advertising platform to enhance the "𝐒𝐡𝐨𝐰 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐄𝐬𝐭𝐢𝐦𝐚𝐭𝐞𝐬" feature for suggested bids. This tool provides advertisers with estimated performance metrics based on their bids, helping them make more informed decisions about their campaigns. ●The updates aim to give clearer insights into potential impressions, clicks, and conversions, allowing advertisers to better gauge the impact of their bidding strategy. This can lead to more optimized ad spending and improved ROI. 𝐈𝐟 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜𝐬 𝐨𝐧 𝐡𝐨𝐰 𝐭𝐨 𝐥𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐭𝐡𝐢𝐬 𝐮𝐩𝐝𝐚𝐭𝐞 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬, 𝐥𝐞𝐭 𝐦𝐞 𝐤𝐧𝐨𝐰! #amazonadvertising #PerformanceMetrics #BiddingStrategy #AmazonUpdates #amazonfbaseller #amazonprivatelabel #DataDrivenMarketing