SalesDuo, Inc.’s Post

Navigating Performance+ Orders on Amazon DSP Ready to elevate your campaigns with Performance+ on Amazon DSP? Follow these steps to create your order seamlessly: 1️⃣ Start with Goals: - Choose 'Conversions' as the order goal. - Select 'Cost per action (CPA)' as the Key Performance Indicator (KPI). 2️⃣ Enable Performance+: - Check the Performance+ box and choose display or video for the order. (Note: This option is visible when the order goal is conversions and KPI is CPA.) 3️⃣ Optimize Conversions: - Specify which conversions the model should optimize to. Add more if needed. Navigate with precision and unleash the power of Performance+ campaigns on Amazon DSP! #AmazonDSP #PerformancePlus #DigitalAdvertising #AdTech #CampaignOptimization #amazonadvertising #amazonads

🚀 New Feature Alert for Amazon Advertisers! 🚀 Amazon is enhancing how we manage our Sponsored Products with a new feature that's all about maximizing high traffic days: Automatic Budget Rebalancing within portfolios. 🔹 Capitalize on High Traffic: This innovative feature ensures campaigns that hit their budget limits can still capitalize on high traffic, thanks to unspent funds from other campaigns within the same portfolio. 🔹 Full Budget Utilization: Say goodbye to unspent dollars at the end of the day. Every penny can now be put to work, enhancing your campaign's ability to generate leads and sales when it matters most. 🔹 Effortless Management: No more manual budget adjustments. Automatic rebalancing does the work, ensuring your campaigns continue to perform without pause. This strategic update is designed to boost your advertising effectiveness by ensuring not a single advertising dollar goes to waste on those crucial high-traffic opportunities. #AmazonAdvertising #PPC #DigitalMarketing #AdOptimization

📢 𝗘𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗡𝗲𝘄𝘀 𝗳𝗼𝗿 𝗔𝗺𝗮𝘇𝗼𝗻 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗿𝘀! 📢 Enhanced Alerts and Recommendations Now Available on Amazon DSP 🚀 👉 𝗪𝗵𝗮𝘁'𝘀 𝗡𝗲𝘄? Amazon has expanded its alerts and recommendations to new placements across Amazon DSP! Advertisers can now diagnose and resolve campaign issues independently with ease. The updates include alerts and recommendations on the campaign overview page and order line-item page, allowing advertisers to optimize under-pacing orders or those with rejected creatives with a single click. 🛠️ 𝗪𝗵𝘆? Amazon’s real-time pacing alerts analyze campaign data, notifying advertisers of orders at risk of underdelivering budgets. Surface actionable recommendations early to optimize orders swiftly, ensuring campaigns stay on track to meet goals faster on Amazon DSP. 📍𝗪𝗵𝗲𝗿𝗲? Discover the new "Recommendations card" on the order line-item page, offering actionable insights to enhance pacing and performance. 🎯Stay informed and optimize campaigns effectively with prioritized recommendations tailored for impactful results. 📩 DM us for more! #Amazon #SalesDuo #AmazonAdvertising #DigitalMarketing #AmazonDSP #MarketingOptimization #AdCampaigns #EcommerceMarketing

Curious why your Amazon ads aren't hitting the mark? ❌🤔 Step right up, savvy Amazon advertisers! 🎯 Ready to delve deeper into the magic of bid control? 🚀💡 Swipe left to unlock the secrets! 📖✨ #amazonadvertising #amazonads #cpg #cpgbrands #ecommerce

Attention Amazon Sellers! Do you have 5 minutes to spare? Let's discuss how we can skyrocket your ROI! In the competitive world of Amazon, staying ahead is key. That's where we Ecom Ave comes in. At our top-tier Amazon Advertising Agency, we specialize in helping brands dominate the competition and elevate their presence using our proven strategies. During our analysis of your products, we will identified some key strategies to boost your performance and will compile these insights into a comprehensive audit report. Ready to take your Amazon game to the next level? Let's connect and make it happen!

Attention Amazon Sellers! Do you have 5 minutes to spare? Let's discuss how we can skyrocket your ROI! In the competitive world of Amazon, staying ahead is key. That's where we Ecom Ave comes in. At our top-tier Amazon Advertising Agency, we specialize in helping brands dominate the competition and elevate their presence using our proven strategies. During our analysis of your products, we will identified some key strategies to boost your performance and will compile these insights into a comprehensive audit report. Ready to take your Amazon game to the next level? Let's connect and make it happen!

Sending traffic to Amazon via Amazon Attribution links earns businesses a 10% brand referral bonus on purchases. However, the drawback is that Amazon can't inform Google or Facebook about these purchases. This limitation means you can't optimize for conversions, only for clicks, making it challenging to prove ROI and maximize your investment. So, how could your brand work around this? ▪️ Focus on off-site strategies like email list building and social media growth to track conversions from Facebook or Google to Amazon. ▪️ Approximate conversion rates by cross-referencing social media data with completed Amazon sales. ▪️ Drive traffic to your website and feature "Available on Amazon" or "Buy with Prime" buttons on your products. #amazonbusiness #AmazonFBA #Ecommerce #EcommerceTips #onlinebusiness

🔍 New Feature Alert for Amazon Sellers! 🔍 Did you know? Amazon has just enhanced the analytics game! You can now track Detail Page Views for your Sponsored Display and Sponsored Brands campaigns. This is more than just data; it's the insight you need to understand how customers interact with your products. Take advantage of this new metric to fine-tune your strategies, tailor your content, and maximize your ad spend effectiveness. Knowledge is power, and with this update, you're set to boost your performance on the world's largest online retailer platform. Stay informed. Stay ahead. Make every impression count. 🌟🚀 Explore the details of this update and learn how it can revolutionize your Amazon advertising approach here: Amazon Advertising Help #amazonseller #ecommerce #analytics #AdMetrics #digitalmarketing #SponsoredDisplay #SponsoredBrands #amazonupdates #amazonadvertising #amazon

📢 Amazon Introduces Long-Term Sales (LTS) Metrics! Big news from Amazon Ads: the new Long-Term Sales (LTS) metric is here to help brands measure the real value of their ad campaigns over the next 12 months. 🎯 According to Amazon, LTS shows the potential revenue from new-to-brand customer engagements, like: 👀 Viewing a product page 🔍 Searching for your brand 🛒 Adding to cart ✅ Making a purchase 💡 Why it matters: This metric provides deeper insights into how your campaigns drive future growth. It’s no longer just about short-term results—LTS helps you understand the long-term impact of bringing in new customers. For example, as outlined by Amazon: A campaign with a 14-day ROAS of 0.5 might seem weak. But with a long-term ROAS of 2.4, you can see how it’s effectively building your customer funnel and driving real value for your brand. 📌 Available for: Sponsored Display Sponsored Brands Sponsored TV Amazon DSP Will you use the new LTS metric to shape your strategy? Share your thoughts! #AmazonAds #EcommerceMarketing #LongTermSales #DigitalAdvertising

The Power of Amazon Advertising 🚀 Maximizing Reach with Amazon Advertising With over 300 million active customer accounts, Amazon is a powerhouse for brands looking to scale. Learn how to leverage Amazon Ads to drive traffic and boost sales! #AmazonAdvertising #eCommerce