Kate Bushell (she/her)’s Post

Last year was my first time attending HubSpot’s INBOUND, and let me tell you, I was a little nervous going solo. 😬 Thankfully, my rep Destiny Baccino Story organized a happy hour the night before, and I got to meet some amazing HubSpot admins! One of them, Cori Hammoor, even saved the day when my flight home got canceled—I ended up crashing on her living room floor. Life’s funny like that. 🤣 INBOUND was packed with knowledge and fun. I was filling my notebook with insights during every session, having great convos with companies I use every day on the show floor, and—best of all—I got to meet HubSpot celebrity Kyle Jepson and watch my favorite comedian John Mulaney poke fun at “the most overly scheduled corporate conference” ever. 😂 Here are 3 things I wish I’d known before heading to INBOUND: 1. Keep your schedule handy and have a backup plan. Last year, the third floor hit capacity, and so many people couldn’t make it to their sessions. 2. Make friends! Compare schedules, meet up for lunch, and if things go south (like my flight), you might just find a couch to crash on! 🛋️ 3. Layer up! It’s freezing in the convention center but warm outside at the food trucks—dressing in layers is key. I can’t believe #INBOUND2024 is here already! While I won’t be attending in person this year, I’ll definitely be tuning into the virtual events to soak up as much as I can. Over the past year, I’ve gained so much more experience with HubSpot and now have the incredible opportunity to help others thrive on the platform. From onboarding new users to supporting existing ones, I love being part of this journey and watching others succeed. Have a blast, everyone! 🎉💻💡 #INBOUND24 #HubSpot

❌Selling HubSpot to companies that don't want to change their old ways of working is like trying to change your parents at 75.🧓🏻👵🏻 You know it's not going to happen, let alone work well! It's only now at 40 that I've stopped wanting to change people, to convince them that they could be better off. Because it's exhausting for both of us.😰 And what endures persists, as my Yoga teacher would say. 🧘♀️ Besides, as the audios on social say... What you don't change, You are choosing. And so if your business is going badly, you are choosing it. If your processes don't work, you are choosing it. If you can't grow, you are choosing it. If the team doesn't work well, you're choosing it. 📣𝗟𝗶𝘀𝘁𝗲𝗻 𝘁𝗼 𝗶𝘁 𝗮𝗴𝗮𝗶𝗻: 𝗪𝗵𝗮𝘁 𝘆𝗼𝘂 𝗱𝗼𝗻'𝘁 𝗰𝗵𝗮𝗻𝗴𝗲, 𝘆𝗼𝘂 𝗰𝗵𝗼𝗼𝘀𝗲. So if there is something that doesn't work for you, some part of the process that doesn't work, that doesn't give good results, then it's time to change it. And no, excel, it's not a process. It's uncomfortable to do badly. Change is uncomfortable too. 𝙔𝙤𝙪 𝙝𝙖𝙫𝙚 𝙩𝙤 𝙘𝙝𝙤𝙤𝙨𝙚 𝙮𝙤𝙪𝙧 𝙙𝙞𝙨𝙘𝙤𝙢𝙛𝙤𝙧𝙩. I know that sometimes uncertainty can be fatal and paralysing. But you are never alone. Better two heads thinking than one.🧠 And of course it takes time, but it's a new opportunity to get better results too. So you can always choose the HubSpot way to improve your business, professionalise your processes, guide your teams, and measure and improve. And you can always rely on us to accompany you in the process and advise you well. 🎄Don't be afraid, 2024 is coming to an end, it's the opportunity to start looking at 2025 with hope and new airs.🌟 #embraceHubSpot #CRM #changemanagement

My First 30 Days At HubSpot One month down at HubSpot, and it's been a whirlwind of learning and growth! Here are my top 3 takeaways so far: 1️⃣ Soak it all in, then swim! When joining a new company, it's easy to feel the urge to jump right into action and make an immediate big impact. But just like tackling Ikea furniture without properly reading the instructions (guilty!), rushing into action can lead to rework and frustration. This month, I've focused on actively absorbing information. I listened more than I spoke and asked questions – even the seemingly "silly" ones (My top silly question of the month: Asking someone to explain something to me like I am 6). This approach helped me build a strong foundation for future contributions and I will continue asking questions to ensure I understand things correctly and I am on the right track. 2️⃣ Decode the Company Lingo Having been at Google for 6+ years, I was fluent in the “Google-way” of almost everything. But here at HubSpot, some things are different!  This month, I made a conscious effort to observe how things work. I learned the company lingo and tried to quickly adapt to it so people actually understood me (for example “I’ll ping you” became “I’ll slack you” and I promise I will try to say JAPAC instead of APAC!). While adapting to a new company I am still making sure to try to add my own spin to things and combine the best of both worlds. 3️⃣ The Newbie Network Advantage!  Newbies often underestimate the power they hold! We come equipped with a unique superpower: the "newbie card." This month, I've actively leveraged this card to connect with as many people at HubSpot as possible. Think of it as a golden ticket to open doors, spark valuable conversations and a permission to ask a lot of questions - even the seemingly silly ones. The start of my journey at HubSpot has been incredible so far and I would like to thank everyone who has made it so special! Super excited to see what the future holds at HubSpot! 🧡 #HubSpotLife P.S. I'd love to hear your own "newbie learnings" in the comments below!

Inspired + Concerend + Committed HubSpot just concluded their INBOUND 2024 event and even though I was not there in person I was able to catch all of the live streams, follow some of my colleagues online, be part of the chat groups, etc. so I honestly feel like I was there....."like I'm kinda tired yow 😀" But seriously though, if it's one thing that HubSpot does extremely well is make you feel included or connected in different ways. #Hub Coming off of the last three days I've felt "INSPIRED" as a business owner, a HubSpot partner and as a consultant. HubSpot over the last two years has accelerated the development of their platform and I've been able to see that happen first hand. The roll out of their AI agents and Breeze Intelligence applications this year is just a continuation of what they introduced last year with AI and the development of the CRM as a CUSTOMER PLATFORM. But I have a CONCERN 😟. My concern isn't with HubSpot persay but with the speed of sales, marketing and service tech and slow adoption of technology tools here in the Caribbean. While I was excited to see all of the new stuff I couldn't help but think of the work I'm doing now with some clients, the challenges they are experiencing and the rate of seeing the end result. If you are from the Caribbean you know what I speak of, so I don't need to explain further. With all of that being said though I am COMMITTED and encouraged. Why? I started this business to create CHANGE, I became a HubSpot Partner because after evaluating all the options, I knew that HubSpot was the best solution to compliment how I help solve those problems in my region. I'm committed because I have seen change. The conversations I have with clients offline and online are encouraging especially when they come to me with new ideas on what they would like to do next and weather HubSpot can support that. 🙃 One of my biggest learnings this year is "Change dosen't have to be slow, but it has to be deliberate" and I'm here for all of that. Let's get this done...Stay tuned for more. --------------------- #lyndonbrathwaite #opaatswy

Reflecting on my week of rest - quality time with family, thrilling whale watching in the chilly weather, and amazing food. This break also allowed me to ponder my accomplishments of the past 6 months and set new personal and professional goals for the next half-year. The best part? Complete relaxation without the looming dread of an overflowing inbox & slack messages upon return since this is a global HubSpot benefit 🧡 What is the standout perk that you most appreciate from your company's benefits package? 🙌 #HubSpotBenefits #WorkLifeBalance #ReflectionTime

Last Thursday, I had the opportunity to 𝐩𝐫𝐞𝐬𝐞𝐧𝐭 "𝐒𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐚𝐛𝐨𝐮𝐭 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬" at the HubSpot offices in Ghent. It was a great experience connecting with fellow RevOps enthusiasts and exchanging ideas with the HubSpot team! 💥 My main takeaway is the importance of 𝐢𝐧𝐜𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐢𝐧𝐠 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐒𝐞𝐫𝐯𝐢𝐜𝐞/𝐒𝐮𝐩𝐩𝐨𝐫𝐭 𝐰𝐢𝐭𝐡𝐢𝐧 𝐭𝐡𝐞 𝐬𝐜𝐨𝐩𝐞 𝐨𝐟 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬. It often gets overlooked because "Support/Service" isn't always seen as revenue-generating or problematic. I'm curious to hear how other companies are addressing this challenge. How 𝐝𝐨 𝐲𝐨𝐮 𝐩𝐫𝐢𝐨𝐫𝐢𝐭𝐢𝐳𝐞 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐒𝐞𝐫𝐯𝐢𝐜𝐞/𝐒𝐮𝐩𝐩𝐨𝐫𝐭 within your Revenue Operations strategy? 🤔 Special thanks to Rosie Van Den Broeck for the invitation and for organizing such a wonderful event, and of course to the rest of the HubSpot team for their openness and facilitating our breakout sessions! Koen Boncquet, Sarah Mouton, Frans Leys, Jan Bogaert, Ilse Deconinck, Dimitra Pappa & Reinier Martens 🧡 #hubspot #revenueoperations #revops

🌟 Ever wondered what exactly I do at HubSpot? You wouldn’t be the only one! The truth is that every single day is completely different. But let me give you some insight into the role of Partner Readiness, where advocating for our partners is at the core of everything we do! 🚀 My team sits in our Partner Program team under our wonderful leader Angela O'Dowd. We have many roles but a key one is raising the Voice of our partners. We collaborate closely with our incredible partners through platforms like the Partner Advisory Council and Partner Pulse Survey run by Audrey del Rosario where their insights directly influence how we evolve together across various critical areas. But that's just the start—we actively engage with partners through roundtable discussions and one-to-one interviews to truly understand their challenges and aspirations. These insights are invaluable as they steer our continuous efforts to enhance what we do and ensure we're always advocating for our customers by having the best Hubspot partners. Handling challenges is a reality and another key responsibility. Whether it's addressing concerns from partners or customers, maintaining our standards and trust is paramount. Monica Rodriguez navigates these challenges with integrity, upholding our commitment to excellence. Working alongside our Partner Ops team. Beyond being reactive, we are proactive catalysts for change. We drive cross-functional projects aimed at enriching the partner experience, and streamlining processes, and are focused on driving mutual success. We also serve as a reliable resource for our teams, providing strategic insights and support on partner-centric initiatives. One of my favourite things to do, on a personal level, is working with our partners to see around corners, see the opportunities and plan for their future success in our ecosystem. In essence, we are all about championing our partners, listening intently to their feedback, and focusing on initiatives that make a real impact. Together, we're helping shape a dynamic ecosystem for the future. That's what fuels my passion every single day at HubSpot and at least explain some of what I do! 🌟 #PartnerAdvocate #HubSpotLife #BehindTheScenes

Hey everyone! With HubSpot support down for the Global Week of Rest, we know this might cause some challenges. To help out, we are offering free HubSpot support this week. If you have questions, need assistance, or run into issues, we're here to help at no cost. Let’s keep things running smoothly while the HubSpot team enjoys their break! Save a slot on my calendar link: https://lnkd.in/d65qdZ_w or send me an email at: [email protected] Reach out in my DM´s or comment on this post and we’ll get back to you ASAP. #HubSpotSupport #HubSpotAssistance #HubSpotConsultant #HubSpotSolutions #HubSpotSpecialist

There's a reason a lot of HubSpotters (and partners) go dark during the summer months leading up to INBOUND. It's a lot to plan and execute. There are ups, downs and lots of pivots, but the work is all worth it in the end, because when we step through those doors at the Convention Center -- the INBOUND energy takes over. We get to reconnect with customers, partners and coworkers we haven't seen in months (or years). If you're a HubSpot Partner attending, I’d love to connect with you in person! I’ll be hanging out at the Partner Hub, an awesome space onsite where you can: - Network with fellow partners 🧑🤝🧑 - Take a break and recharge ⚡ - Grab time with me (and our team) to discuss all things HubSpot and the future of the ecosystem 🚀 Or find me at Partner Day. We've got a stacked lineup -- it's going to rock 🤘 Drop a comment if you'll be there and want to meet up. Or if you can't make it, reach out and we can catch up virtually before end of year – I’m looking forward to seeing you there!

Spending time traveling the UK in recent weeks to visit companies and it's clearer than ever that there is an evergrowing need for dedicated HubSpot admin, and how! I have loved meeting with sales teams that want to save time and obviously make more money 💰 but there's a need to bring them up above their immense pile of tasks, get heads above water and give them visibility to make decisions and prioritise. Also catching up with marketers who are desperate to do more with their data and marketing tools 📈 but don't have the mechanisms or blueprint to allow them to hold other teams accountable to their requirements. I'm seeing an emergence of back office superheroes who know they have a crucial part to play in improving their customer experience but don't have the know-how given it's not the traditional 'siloed' way of working.⏳️ The platform has evolved far beyond its point solution roots. It needs total ownership, a dedicated admin/manager to pull it together across the org. Someone to take control and be the pillar of support and delivery. We created Heyoo's managed service to achieve just that, for companies drowning in HubSpot, let alone keeping up with the 800+ product updates in the last 12 months. 800+ 🤯 and that's before the Autumn Spotlight preview landed last week 😍 it's an incredible time to be a HubSpot admin... and I'm sure that next week at INBOUND there's going to be a lot of excitement about what's coming... GTM and company leaders, now is the time to make a decision on the ownership of your platform, you need to keep moving forward with this orange wave of momentum that you've invested in. This is a pivotal moment. #hubspot #growth #revenue #inbound