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Ecommerce Growth & Partnerships

How's Cyberweek shaping up for your brand? 🤖 At Acquire, some of our brands are seeing up to 30% of their revenue this week driven by affiliates. It’s never too late to optimise your performance channels—even mid-peak! Here's what we recommend: ⭐️ Focus on mid-to-upper funnel activity: Align with publishers that genuinely complement your brand, rather than driving low-quality traffic that bounces and skews your conversion rates. ⭐️ Invest in high converting channels: Channels like card-linked offers, closed user groups, expat networks, price comparison and loyalty programs are becoming key drivers in the most successful programs. ⭐️ Prioritise content: Editorial activations may be pricey, but platforms offering CPA and CPC deals provide great alternatives to clunky CPM media buying. Also, take care to validate your program partners to prevent fraud and ensure authenticity in purchases.   Want to maximise your affiliate program’s potential this peak season? Drop me a message here or email [email protected].   We’ll audit your account, highlight missed opportunities, and show you how to optimise relationships for better results.   #Affiliates #Marketing #Retail #Cyberweek #BlackFriday

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