HealthFocus International’s Post

Times are changing, and consumer preferences are shifting towards emerging beverage trends like THC and hemp beverages. Your favorite local watering hole might already be offering these beverage alternatives, reflecting the necessity for on-premise establishments to adapt for survival in a hyper-competitive service industry market. Next time you're out, take a look at the beverage menu - your choices might just surprise you 😉🍹🌿 #BeverageTrends #THC #Hemp #HospitalityIndustry #ServiceIndustry #HempBeverages #Beverage #NonAlcoholic Levity Cannabis Spirit

#non-alcoholic #beverages #valiantglass Non-alcoholic beverages will feature mood-boosting ingredients The alcohol-free trend initially focused on creating sober beer options, but interest in alcohol-free beverages has grown over the past few years. The growing interest in beer has prompted manufacturers to step up product development efforts to include a wider range of alcohol-free options in addition to beer analogs, while also offering complex flavor profiles and sensory experiences that accurately mimic traditional alcoholic beverages. For example, some recent non-alcoholic product launches include a variety of mocktails and White Claw’s 0% alcohol soda, both of which were launched to meet the changing needs of consumers. “With demand for great-tasting, alcohol-free beverages on the rise, the industry is ripe for disruption, but current options such as overly sweet mocktails, light beer drinks, and more are out of touch with the needs of today’s adult drinkers,” the experts said. Some companies are already seeking the next advancement in alcohol-free innovation and turning to infusing their products with functional benefits. Experts have noticed that consumers are seeking out adult beverages that provide a "non-high." "People want something that they can consume in a social setting, in a bar, in a restaurant, or in a family setting that is not just a sweet drink but gives them a high feeling. I think the trend right now is more about effects and less about flavor, whereas I think in the last four or five years, the focus has been on flavor." Plz contact me if you want to know more. My email: [email protected]

There is a significant move away from alcoholic beverages. According to a report from Innova Market Insights, different generations consume different beverages. Gen Z and Millennials prefer soft drinks, energy drinks, iced coffee, and tea. Older generations like Gen X and Boomers tend to drink alcohol, hot drinks, and traditional soft drinks. 44% of consumers purchase alcoholic beverages, but the non-alcoholic market includes 24% of consumers who bought non-alcoholic beverages last year. This market is expanding faster than any other in the food and beverage industry. What's your favorite non-alcoholic beverage? #NABeverages #MarketTrends #HealthyChoices #ConsumerBehavior #BeverageIndustry

Alcohol’s growth increasingly comes from new wave drinks built for category-agnostic drinkers. There will always be pockets of growth within the three traditional alcohol segments of beer, wine, and spirits, but the strength of a growing fourth category now has a “gravitational pull” with consumers. By the end of 2027, Beverage Marketing Corporation estimates that almost $1 of every $5 spent on alcohol will come from “Alternative Adult Beverages”—a catchall term that includes FMBs, hard cider, RTD cocktails, canned wine, and cannabis beverages. This is in addition to the collection of brands that may be made with a traditional base fermentable but taste like something entirely different. This is not a random occurrence. Young consumers have the most diverse range of drink options in the history of beverage! And when you can hunt for a flavor experience that fits your unique preferences, it makes sense today's drinker would feel enticed by categories and brands that focus on what people care about most: what something tastes like and how it makes them feel.

Rather than categorizing adult beverages based solely on a single ingredient, it is essential to appreciate their complexity, craftsmanship, and the diverse experiences they offer. From now on, you'll see me using 'adult beverages' in place of 'alcoholic beverages' - it's time for a change. #favoritebeverage #adultbeverages #timeforchange #wineindustry #beerindustry #spiritsindustry

Cheers to these 2024 food and beverage trends! Here’s what's happening and what we can expect to see more of: 🍸Non-alcoholic drinks continue to grow in popularity 🥤Increase in single-use plastic legislation 🤖Innovative AI brings personalized drinks Check out this article with the full menu of trends in the food and beverage industry.

Cheers to these 2024 food and beverage trends! Here’s what's happening and what we can expect to see more of: 🍸Non-alcoholic drinks continue to grow in popularity 🥤Increase in single-use plastic legislation 🤖Innovative AI brings personalized drinks Check out this article with the full menu of trends in the food and beverage industry.

Is functional soda the next big beverage trend? There is a big rise in the beverage market forces propelling the growth of "better-for-you" beverages. The global functional beverage market is predicted to grow at an annual Growth Rate of 8.66% by 2024. There has been an increase in consumer demand for beverages infused with beneficial ingredients such as: 💊 Nootropics 💊 Adaptogens 💊 Prebiotics Exemplified by innovative brands like Poppi. Numerous beverage categories have undergone innovation by incorporating functional product attributes. Certain categories, such as energy and sports drinks, place a primary emphasis on functionality. Even categories like carbonated soft drinks have adapted to incorporate functional elements. From the rapid expansion of prebiotic soda categories to the strategic maneuvers of industry giants in response to shifting consumer preferences. If you’ve been thinking about developing a “better-for-you” beverage, now is the time. Need a beverage partner to help you keep up with the trends and formulate a drink that wins a new generation of customers? Schedule a free meeting with us to map out your next move. #beveragedevelopment #productdevelopment #functionalbeverages #beveragebusiness

Interesting to see continued coverage around the negative impacts of alcoholic beverages, even at minimal levels of consumption, this time via CNN. We believe that the future is all about optionality – whether you wish to refrain from drinking altogether or incorporate delicious alternative beverage options into your wider consumption habits. We are excited to offer consumers a newer-to-market beverage that provides the same notable sense of enjoyment and relaxation without the hangover and additional negative downsides associated with drinking traditional alcohol. https://lnkd.in/gcJ3dxc8

The Global non-alcoholic beverage market is expected to reach a compound annual growth of 8.6% by 2030. The market size was valued at $1077.35 Billion in 2022 and it is anticipated to reach $1879.91 billion by 2030. The Non-Alcoholic beverage market includes all beverages without alcohol. The beverages combined in this market are also often called liquid refreshment beverages (LRB). They are Bottled Water which includes carbonated and non-carbonated water, soft drinks covers water-based non-alcoholic drinks, that is carbonated soft drinks, non-carbonated soft drinks, and energy & sports drinks, the juices markets and the ready-to-drink (RTD) Coffee & Tea market which includes packaged coffee and tea beverages in liquid form, ready for consumption. https://lnkd.in/e6UUt-kK