🚀 "If I had good product, and I had a good sales rep, and they didn't have pipeline, it didn't matter." - Ryan B., CSO at Fullcast 🔥
🎧 Tune into the latest B2B Sales Trends Podcast where Ryan Bott breaks down the "Three Pillars of Sales Success": Product, Productivity, and Pipeline. Wondering why your team might be missing the mark? Ryan offers an explosive take that might just shift your perspective.
📈 "It didn’t matter if we had the best product or the sharpest salespeople; without the right pipeline, wins were off the table. But here’s the kicker - focus intensely on one pillar, and it’ll send a signal to boost the others."
Curious how this works? Ryan unpacks this strategy that reshaped his entire approach to sales management.
👀 Get ready for a candid exploration of what really holds sales teams back and how a balanced focus on product, productivity, and pipeline can transform your results. Ryan’s insights are not just theories; they are battle-tested strategies that drive real-world outcomes.
🎙️ Link to the full episode in the comments below.
#SalesStrategy#B2BSales#BusinessGrowth#SalesLeadership#Podcasts#SalesTips
💬 Agree, disagree, or intrigued? Join the conversation below and let's discuss how these three pillars are playing out in your sales strategies!
What I realized was there were three main things. Why we didn't win There were three main reasons. And I'm going to start with this and then we can take it from wherever. But I grew, I group this into three buckets. It took all of them and I said OK and there were three apparent buckets and here they are #1 was the product. Number one was the product. If the product actually had the right features, functions if it was doing what it needed to do if it provided outcomes. It would win. And so there is a product LED strategy that has to, that has to work. We have to understand what are we offering and what are the products and do they meet the pain of the customer not just a want. And and that was a very real thing. There were times where reps would say up and stand up and say I missed my number. We had four deals that we didn't win because of these missing features, right, or these missing functions or this missing offer. So that was one. The second thing I realized was productivity of a Rep and what I mean by that is, were they good? Right. Did I trust that they had a good product? They had good opportunities. They didn't know how to close, they didn't know how to sell, they didn't know how to present. And that gets to your world of enablement. How do we ensure that reps are actually good? So that was the 2nd and the third thing that I realized was that it was pipeline. Umm, if I had good product and I had a good sales Rep. And they didn't have pipeline. It didn't matter, right? So when I figured that out, my whole world changed. And this is going to sound easy, but it was. It's a formula I give your listeners. When you're a leader. Or even as a Rep but let's just and take either for a minute, but as a leader. Look at your business and ask is this a function of pipeline? My product or the productivity of my people, right Meaning how good they are? Which is it? And I would submit that if you do that, start with one and inflate it, right? So the three have to work in equilibrium. But you can force function the other two to rise up. For example, if I got really good reps and I made sure they were really good, it would put pressure on the product team and the pipeline teams is to get more if I inflate pipeline. And I get a bunch of new leads. It's going to force my reps to get really good in a hurry and it's going to force the product to be up to speed, right? So you can see that I can play with any three of these, but what happens is I put pressure on one, it's going to send a signal to the others. You need to also step up.
"The most successful product managers are the ones who have a direct line into marketing and prospects." - Dana Yobst 🔥
In today's dynamic market, it's not just about building products—it's about understanding your customers deeply. Dana nails it when she says that product managers who actively engage with the field, prospects, and product marketing can truly make an impact. When they're involved in deals and know how to connect the dots between the market and the customer, magic happens ✨.
The real win? Bridging that gap between product and field to catch the nuances that make or break a product's success. If your product team isn't tightly connected to the field, there's a risk of missing out on key insights that drive innovation and sales.
Want to hear more? 🎧 Check out the full conversation in our podcast! Dana dives deeper into what makes a product manager successful and shares her insider tips on keeping that vital connection with the field.
🎙️ Listen and subscribe here: https://lnkd.in/g98dqR3Y#ProductLedGrowthLeaders#ProductManagement#MarketingInsights#CustomerFirst#PMLeadership#ProductStrategy#Innovation#FieldAndProduct#Podcast
"The most successful product managers are the ones who have a direct line into marketing and prospects." - Dana Yobst 🔥
In today's dynamic market, it's not just about building products—it's about understanding your customers deeply. Dana nails it when she says that product managers who actively engage with the field, prospects, and product marketing can truly make an impact. When they're involved in deals and know how to connect the dots between the market and the customer, magic happens ✨.
The real win? Bridging that gap between product and field to catch the nuances that make or break a product's success. If your product team isn't tightly connected to the field, there's a risk of missing out on key insights that drive innovation and sales.
Want to hear more? 🎧 Check out the full conversation in our podcast! Dana dives deeper into what makes a product manager successful and shares her insider tips on keeping that vital connection with the field.
🎙️ Listen and subscribe here: https://lnkd.in/grUEreTj#ProductLedGrowthLeaders#ProductManagement#MarketingInsights#CustomerFirst#PMLeadership#ProductStrategy#Innovation#FieldAndProduct#Podcast
Joe Ingram hosted me on the Sales Genius Podcast. Here's what we discussed:
This week on the Sales Genius Podcast, Joe Ingram is joined by Jason Pierret, a dynamic executive leader and the CEO & Founder of Alpha Brand. With a deep expertise in revenue growth and a knack for developing explosive sales and marketing strategies, Jason has a proven track record of driving success and leaving a lasting impact on the companies he partners with. From accelerating growth for B2B and B2C service companies to pioneering innovative go-to-market strategies, Jason has established himself as a game changer in the industry.
In this episode, "Nobody Wants to Be Sold, But Everyone Likes to Buy: A Masterclass in Social Selling," Jason will explore the art of social selling and share his insights on how to connect with potential customers in a way that resonates, builds trust, and ultimately drives sales. Drawing on his experience with leading brands such as Clarus, LocaliQ, and Multiview, Jason will reveal strategies to raise the bar in sales and marketing, positioning your brand for sustained growth and success.
Learn more about how Jason Pierret can help accelerate your company’s growth at Alphabrandadvisory.com.
Connect with Jason Pierret on LinkedIn at in/jasonpierret/
#SalesGeniusPodcast#JoeIngram#JasonPierret#SocialSelling#RevenueGrowth#SalesStrategy#MarketingInnovation#GoToMarket#BrandSuccess#AlphaBrand
Master the PIVOT Storytelling Framework for Sales Success! 🚀
Want to elevate your sales game? Try the PIVOT storytelling framework.
Here’s how it can transform your sales approach:
P- Pain: Start by identifying the customer's problem. Highlight their challenges and show you understand their struggles.
I - Impact: Discuss the consequences of the problem. Help the customer see the cost of inaction and the urgency to find a solution.
V - Vision: Paint a picture of a better future. Show them what success looks like and how their world improves without the problem.
O - Outcomes: Detail the tangible benefits of your solution. Explain how your product or service delivers specific, measurable results.
T - Trust: Build credibility and assurance. Share testimonials, case studies, and your expertise to instill confidence in your ability to deliver.
Using the PIVOT framework, you can create compelling stories that resonate with your customers and drive action. Ready to make your sales pitch more impactful?
Give PIVOT a try!
🎙️ Tune in to our latest podcast episode with Tom Pisello to dive deeper into the PIVOT framework and learn how to apply it effectively: https://lnkd.in/exFJr5xM#SalesTips#Storytelling#SalesStrategy#CustomerSuccess#SalesLeadership#EffectiveSelling
I help builders scale lead gen and sales using the Growth Engine Framework™ | 🖥️ 7.4M+ website sessions | 🙋 109,625+ leads generated | 🏠 9,529+ homes sold | 💰 $3.3+ Billion in revenue
🚨 New Podcast Episode - Link in comments 👇
Is your sales team struggling to convert digital leads into appointments?
I sit down with with industry pioneer Leah Kaiz Fellows, founder of Blue Gypsy Inc. as she shares battle-tested insights from 18 years of training top-performing Online Sales Counselors (OSCs).
With 18 years of experience transforming digital lead conversion, Leah is sharing the exact strategies that top-performing home builder sales teams are using right now.
In this must-listen episode, you'll discover:
💥 Why your current lead follow-up is probably failing
💥 How to build an OSC program that actually drives sales
💥 The critical skills that separate good from great OSCs
💥 Emerging technologies that will give you a competitive edge
Whether you're starting from scratch or looking to optimize your existing OSC program, this episode is packed with actionable insights that can dramatically improve your sales performance.
Don't let another qualified lead slip through your fingers.
Tune in now and revolutionize your digital sales strategy!
#newhomesales#realestate#homebuilding#OSC#marketing#podcast
Master the PIVOT Storytelling Framework for Sales Success! 🚀
Want to elevate your sales game? Try the PIVOT storytelling framework.
Here’s how it can transform your sales approach:
P- Pain: Start by identifying the customer's problem. Highlight their challenges and show you understand their struggles.
I - Impact: Discuss the consequences of the problem. Help the customer see the cost of inaction and the urgency to find a solution.
V - Vision: Paint a picture of a better future. Show them what success looks like and how their world improves without the problem.
O - Outcomes: Detail the tangible benefits of your solution. Explain how your product or service delivers specific, measurable results.
T - Trust: Build credibility and assurance. Share testimonials, case studies, and your expertise to instill confidence in your ability to deliver.
Using the PIVOT framework, you can create compelling stories that resonate with your customers and drive action. Ready to make your sales pitch more impactful?
Give PIVOT a try!
🎙️ Tune in to our latest podcast episode with Tom Pisello to dive deeper into the PIVOT framework and learn how to apply it effectively: https://lnkd.in/ejF4DgF7#SalesTips#Storytelling#SalesStrategy#CustomerSuccess#SalesLeadership#EffectiveSelling
Doubling your yearly revenue, and building operational excellence with core business and leadership principals | Schedule a clarity call in the link | Business & Leadership discussions on Youtube | Insights on podcast
73% of decision-makers will research you after the meeting. Are you ready for that moment?
In the latest Let’s Go Win Podcast, I sat down with Todd Hartley—sales expert, founder of Clarity Video, and the man behind $6 billion in revenue for his clients. Todd shared game-changing insights into how sales teams can use visual strategies and personalized follow-ups to close deals faster and build trust like never before.
Here are the key takeaways you need to know:
- Visuals close deals: The brain processes visual content 60,000 times faster than text. Todd’s success skyrocketed when he started using video to simplify complex ideas and make his solutions crystal clear.
- Personalization wins attention: It’s not about shrinking attention spans—it’s about relevance. Tailored, hyper-relevant messages capture your audience’s focus.
- Altruistic persuasion: Todd’s approach to sales is about showing up as a trusted advisor, solving real problems with sincerity and focus.
- Post-meeting strategy matters: After every meeting, send a personalized video follow-up that empowers your client to champion your solution internally. It’s simple, effective, and proven to work.
If you’re ready to transform your sales strategy and win more deals, this episode is packed with actionable advice to help you get there.
🎧 Listen to the full episode here:
https://lnkd.in/gypchngr#SalesStrategy#VideoSales#Personalization#Leadership#LetsGoWin#ToddHartley
If you're a sales rep feeling like you're caught up in the daily "whirlwind", check out one of the The Elite Selling Podcast's first episodes with Mark Tefakis on the importance of "Command of Plan" and "Command of Calendar".
In this episode, Mark breaks down the 4 primary C's to help reps hit their annual goal(s):
✅ Coverage (Pipeline Generation)
✅ Conversion (moving deals through the funnel to "closed won")
✅ Champion Building
✅ Continuous Learning
One actionable takeaway that Mark recommends for sellers is to block time on your calendar every week for these 4 specific activities, as these activities performed consistently have shown the biggest results for high-performing reps.
Finally, as you progress through your month, quarter, and year, Mark recommends finding the right frequency of revisiting your cadence and adapting your plan based on your progress against your annual goals (ex: quota; W2 goal; personal goals; etc).
One of my favorite episodes Frankie and I have done, we recorded in August of 2022 but the takeaways Mark recommends are more relevant than ever!
Link to the episode in the comments, what other "leading indicators" do reps need to make sure they hit in the weekly rhythm?
#sales#marketing#gtm#podcast#eliteselling#quota#leadingindicators
🧩 Misaligned messaging breaks trust—and when trust is broken, you’re losing potential clients every single day. 💔 If your marketing says one thing but your sales team says another, you risk losing leads before they ever become customers.
In my latest podcast episode, I’ll show you:
- How to ensure your messaging is aligned across all touchpoints.
- Why consistent messaging between marketing and sales is critical for client retention.
- Practical steps to build trust and stop losing leads.
🎧 Listen to the full episode at [selenawoodward.com/017] and join my free masterclass to learn how aligned messaging can improve your sales process. Have you experienced issues with misaligned messaging? Let’s chat in the comments! 💬👇
#AlignedMessaging#MarketingVsSales#BusinessStrategy#ClientRetention#BusinessGrowth#LeadGeneration#EntrepreneurTips
Founder & CEO, Whale Boss | AI GTM Skills Today, Market Dominance Tomorrow | Making Real World Use of AI Education Available for Everyone | TOP AI Linkedin Voice
Unlocking Sales Success: The Power of Capturing Attention
In the world of sales, capturing attention is often the missing key to unlocking success, particularly when aiming for large organizations or top-tier clients. Here’s what you need to know:
1. Attention is Everything: The ability to grab and hold attention is crucial. Without it, even the best sales strategies can fall flat.
2. Avoid the Spam Trap: Generic or poorly crafted cold emails don't just fail—they damage your reputation. Personalization and quality are non-negotiable.
3. Strategic Engagement: Effective attention-capturing techniques are the foundation of successful sales interactions. Master these, and you’re well on your way to closing more deals.
Want to dive deeper into these strategies? Tune in to our latest podcast episode for actionable insights that can transform your sales approach. 🎧
#SalesExcellence#ClientEngagement#SalesTips#PodcastInsights
Link to the podcast episode - Spotify Podcasts: https://open.spotify.com/episode/0amhsL7Lq5bE4cx9NkWSmC?si=d6d4193e555c4f0b