I was auditing this Google Ads account. When multiple calls from the same number are received, it should be counted as one conversion, not more than one. When setting up conversion tracking for your business, you must pay attention. #googleads #ppc #localbusiness
MD. Faisal Ahmed’s Post
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Success with Google Ads isn’t about luck; it’s about having the right strategy. Master your Q4 strategy with our ultimate 8-step guide to scale your Google Ads and maximise your revenue. ⬆️ the EXACT steps that generated our clients over £21m last Q4! #ppc #googleads #ecommerce
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❌🚫3 Crucial (Not to do's) in Google Ads while setting up your bids... You Might be Burning your money 🔹If you set a Target ROAS or Target CPA too you may ruin your account performance and limit your results. ❌ 🔹Setting your Target ROAS too high or Target CPA too low can abruptly halt all spending in your account overnight, leading to a drop in conversions and sales to zero. 😩 🔹Lastly, if you set your Target ROAS too low or your Target CPA too high, you may be leaving money on the table, where Google ends up earning more money for clicks than you do for conversions.
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You can optimize your Google Ads campaign for a target Gross profit in the coming days. Like the ROAS target we provide, the gross profit margins must be set in the gross profit optimization goal. Then, Google will calculate and optimize the campaign for gross profit at each conversion level. While enabling this, we have to do two things. - Set the optimization goal to profit tROAS (also known as POAS) - Share Cart and COGS (cost of goods sold) data in our product feed
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If you’re starting out in google ads, start with a budget you're comfortable with without the expectations of getting leads right away. The first month is for testing which areas work best, and then optimise for conversion volume. Feel free to book a call via the link on my bio! #ppc #payperclick #googleads
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Are you seeing CPC peaks in your Smart Bidding campaigns that are making you nervous?🫣 Enter: Portfolio Bidding🎯 Discover how Portfolio Bidding with max CPCs can help you control costs and reduce wasted spend. In our latest blog, Mel explains the ins and outs and provides some useful tips to get you started.📈 🔗Check out full blog in link in comments below!👇 📩Need help optimising your bids? Get in touch with us today! #ppc #smartbidding #digitalmarketing #paidsearch #marketingtips #googleads #google #portfoliobidding #biddingstrategies #google Google Ads
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Some top tips from Mel...check it out now and reduce wasted spend!👀 #ppc #googleadsexpert #googleadstips #digitalmarketing
Are you seeing CPC peaks in your Smart Bidding campaigns that are making you nervous?🫣 Enter: Portfolio Bidding🎯 Discover how Portfolio Bidding with max CPCs can help you control costs and reduce wasted spend. In our latest blog, Mel explains the ins and outs and provides some useful tips to get you started.📈 🔗Check out full blog in link in comments below!👇 📩Need help optimising your bids? Get in touch with us today! #ppc #smartbidding #digitalmarketing #paidsearch #marketingtips #googleads #google #portfoliobidding #biddingstrategies #google Google Ads
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The nr.1 mistake Ecommerce owners make when running their own Google ads📊 Not optimising the shopping feed I've seen many business owners successfully run their Google ads but seldom do they optimise their shopping feed. Most common problems: Disapproved Products🚫 Missing GTIN's❌ Undescriptive product Titles - e.g. internal product names as product titles Not running any promotions / automated promotions💸 Work on these and watch ROI improve ----- I am Henry, founder of Reformance, Google Ads agency. 📣 Follow me for practical Google Ads tips ⚡️ DM me if you're looking for someone to scale your Google Ads #googleads #performancemarketing #growthmarketing
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🚨 Why does Google Ads overspend with Maximize Conversions bidding? And how can you stop it? 🤑 With the Maximize Conversions strategy, Google may spend up to 2x your daily budget on days it expects more conversions. This is meant to capture more opportunities, but can cause cash flow issues for smaller advertisers. #PaidAdvertising #GoogleAds Here's why it happens and how to prevent the overspending: ✅ Maximize Conversions uses machine learning to automatically set bids to maximize conversions within your target CPA. ✅ On favorable days, Google may spend up to 100% over your daily budget to get more conversions. ❌ The downside? Larger intermittent charges that can cause billing issues for tight budgets. To stop the 2x overspend: 1️⃣ Set an account-level campaign budget to evenly spread your monthly spend. 2️⃣ Use the Target Spend bidding strategy instead of Maximize Conversions. Choose based on your budget flexibility! If cash flow allows fluctuations, Maximize Conversions nets better results overall. #PPC #DigitalMarketing #Budgeting
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If you are running a call-only campaign in Google Ads or you have chosen call as a conversion. It will help in tracking conversion if you change the duration of the call length. A 10-second call won't be a conversion. However, the default duration is 60 seconds. You should put an ideal time duration based on your business. This way junk calls won't be considered as a conversion. #Googleads #PPC #Smallbusiness
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Does low budget #GooglePPC work? Yes! Heres what it takes to get these results every month using #Googleads. 1. A simple landing page 2. One clear call to action 2. A great offer (better than others) 2. High demand (many people want it now) 3. Low competition or an unfair advantage 4. High ROI 5. Quick sales cycles to help momentum The business in this example is currently fully booked for the next 3 months and maintaining 30-50% win rates. All of this is possible through a great #ppc and #searchenginemarketing strategy!
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