Ryan Jacobs

Many manufacturers abandon marketing efforts if they don’t see immediate results. It’s odd, because this type of behavior is incongruent with one of the processes that has made manufacturing so effective: Continuous Improvement. Find out how to apply the Continuous Improvement mindset to your manufacturing marketing. Link to our in-depth blog post in the comments!

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The manufacturing industry faces unique challenges when it comes to lead generation, due to long sales cycles and a complex network of decision makers. Here are a few lead gen best practices from our manufacturing marketing experts! https://lnkd.in/g7uh_yPd

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🚀✨ Dive into the future of B2B manufacturing marketing with Ballistic Arts ' latest guide! 🏭 📈 Learn why content marketing is the game-changer you need to attract and retain B2B buyers. 🌟 Did you know? 71% of manufacturing marketers see content marketing as crucial! 💡 Don’t miss out—read our blog now to craft compelling content that drives engagement and builds industry authority. #ManufacturingMarketing #ContentStrategy #B2BMarketing #DigitalTransformation 💼 https://lnkd.in/gYj2H-sq

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Manufacturing industry leaders--what are some of the biggest challenges you face with lead generation? Our experts have put together a blog post on some of the most common mistakes B2B manufacturers make with digital marketing: https://lnkd.in/gYxQgX4C

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Finding a marketing agency that genuinely understands your manufacturing business isn’t easy. The right partner should bring industry expertise, data-driven strategies, and transparent communication to the table. In our latest blog, we break down the key factors to consider when choosing a marketing partner that fits your unique needs and growth goals. 🔗 Dive into the blog here: https://hubs.li/Q02ZKycm0 #ManufacturingIndustry #MarketingStrategies #DataDrivenMarketing #MarketingForManufacturers

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Are you a manufacturer looking to escape price wars? Discover how to stand out in a competitive market by implementing marketing strategies that showcase your unique culture, capabilities, and value. Start by understanding your target audience, then craft compelling brand messaging and leverage digital tools for effective communication. Building trust-based relationships with your prospects is more crucial than ever. These steps can help manufacturers not only survive but thrive in a rapidly changing landscape. Elevate your brand and gain the edge you need. Read the full article here. #PriceWars #Manufacturing #MarketingStrategy #Branding #ContentMarketing #StrategiesForSuccess

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Boost your online visibility. We’ll help you rank higher in search results and attract the right audience to your website. #SEO #SearchRankings

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How would you like to take digital marketing for a test drive? I know sales-led manufacturers who are considering trying digital sure would -- which is why we've created this special offer.  With 60% to 70% of the customer journey now happening online, manufacturing leaders know it’s time to go beyond sales-led business development into digital marketing—but taking that leap can feel overwhelming. Here’s what we often hear: 👉 “I’m not sure if it will work.” 👉 “I don’t know where to start—or how to create effective content.” 👉 “Should I build an in-house team or work with an agency?” Those are legitimate concerns. But what if you could test-drive digital marketing with expert guidance—without a big monetary investment? With Winbound’s Digital Marketing Test Drive’ Program, we’ll create and run a digital campaign for you—and we’ll waive our agency fees to reduce your risk in getting started.  You’ll see just how easy it is to generate online content featuring your own team of experts—and how digital can bring prospects straight to your doorstep. This one-time, limited offer is designed for manufacturers with small or no marketing teams—and we only have two spots available for January 2025. Don’t miss out—if you're interested, DM me for all the details!

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The distribution industry has some special challenges when it comes to digital marketing. If you work in distribution, what strategies have you found to be the most successful? Here are a few of ours: https://lnkd.in/gM-Hud2X #DistributionMarketing #BusinessSuccess

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Want to track the ROI on your printed marketing campaigns this holiday season? 🎄 Then set up a designated landing page for traffic so you can get precise measurements without having to guess where your audience came from.  But why would this work exactly? Custom landing pages 📃 allow you to measure the effectiveness of your print campaigns and tailor content specifically for those who interact with your printed campaigns.  This isn't just a strategy you can use for the holidays, but for all of your campaigns throughout the year. 😁  How do you plan on tracking your holiday campaigns? #HolidayCampaigns #MarketingTips #PrintMarketing

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Marketing and sales misalignment is a silent but toxic productivity killer, especially for mid-market manufacturers. In our new blog, we outline practical steps to align these essential teams so they work together seamlessly and achieve better results. Want to create a unified approach that drives growth? Start here. 🔗 Check it out: https://hubs.li/Q02Z4bMt0 #MarketingStrategy #RevenueGrowth #TeamCollaboration #ManufacturingExcellence

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If you are in a complex sales model where you are either the dealer or reselling OEM products you should pay attention to what the Element Three team is saying. They know their stuff and this is a typical big miss and expense for those downstream on these models.

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Have you noticed how generic industry content gets you generic results? A deep dive into niche marketing can help set you apart from your competition. Become an industry authority by focusing on specific niches within your customer base. #supplychainmarketing #logisticsmarketing #trucking #transportation

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📅 Mark your calendars! AMA Austin - American Marketing Association and Search Laboratory US are hosting an in-person panel discussion next Thursday! Join us as we uncover the synergy between SEO and PPC, and learn how to blend them seamlessly to unlock the true potential of your marketing ROI. Secure your spot now➡️ https://ow.ly/7pWa50RC0xU #MarketingStrategy #SEO #PPC #PanelEvent

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Your competitors are investing in digital marketing. Are you keeping up? Over 60% of manufacturers say PPC campaigns boosted their B2B sales in 2024. Don’t let your brand fall behind. Download our free guide for actionable insights to boost your digital game: https://lnkd.in/dWES6RF8 #ManufacturingIndustry #IndustrialGrowth #MachineryExperts #B2BMarketing #IndustrialInnovation #DigitalTransformation #IndustrialLeads #ManufacturingSuccess #MachineryManufacturers #SparePartsIndustry #GrowthStrategies #B2BSolutions #MarketingForManufacturers #EngineeringSolutions #IndustrialConsulting #IndustrialMarketing #SmartManufacturing #LeadGeneration #SupplyChain #BusinessGrowth #IndustrialDevelopment #FactorySolutions #ManufacturingInsights #FutureOfIndustry

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Manufacturers, are you ready to take your lead generation to new heights? My latest post reveals 5 powerful strategies to supercharge your manufacturing lead generation efforts. From understanding the importance of inbound marketing to leveraging generative AI and mastering organic SEO, you'll gain valuable insights to optimize your entire lead gen process. Don't miss out on these insights and actionable tips to drive sustainable growth for your business. Manufacturing Lead Generation: 5 Strategies to Accelerate Your Sales Pipeline https://buff.ly/49P0oYZ #manufacturingleadgeneration #industrialmarketing

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Combat digital fatigue with the power of print! A new study shared by Marketing Charts highlights how print marketing is making a strong comeback as a strategy to stand out in a digitally saturated world. Discover insights on leveraging print for impactful connections with your audience. A must-read for marketers aiming for a balanced and effective approach. Check it out now! #PrintMarketing #DigitalFatigue #MarketVue #DirectMail

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