Ryan FitzPatrick

For my industry peeps, here are two quick articles on the latest shiny red ball "curation." https://lnkd.in/eYcNQ3Rh and https://lnkd.in/eN9xrXeX #themoreyouknow

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Recognizing who your customers are and understanding their affinities, needs, and motivations are critical in marketing. Identity resolution is key to achieving this objective. Read this blog to learn how a Customer Data Platform (CDP) resolves customer identities and creates Golden Customer Records, which help make omnichannel personalization possible: https://bit.ly/42Z2rqr #marketing #customerdataplatform #personalization

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While I sadly will be missing Cannes Lions International Festival of Creativity this year as I wait for the arrival of our second child (she’s due any day now!) I’m excited to share several big updates my team has been cooking up over the past few months at Pinterest. Today, we’re announcing: 📌 Pinterest Ad Labs: a new program for select brands to test early versions of Gen AI and creative tools for advertisers. One of the most exciting updates is collages for advertisers, where brands can remix and promote their visual assets as engaging shoppable content. 📌 Pinterest Performance+: Currently in closed beta, we’re testing our latest AI and automation features to help increase ad performance, while making it easier and quicker for marketers to create campaigns. 📌 Brand safety measurement from IAS & DoubleVerify: Both measurement providers confirmed what we already knew to be true – Pinterest is brand safe by default, with more than 99% of measured ad impressions deemed safe by both providers. Learn more about these innovations ahead of Cannes ➡ https://lnkd.in/gqiaPwcm

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Want to create surveys that drive impactful insights? 🔥 Check out our latest blog, Surveys That Sizzle: How to Design a B2B Survey That Gets Results! Learn key strategies to design surveys that engage your audience and deliver the data you need to make informed business decisions. 📊 Read more here: https://bit.ly/400CPve #B2BSurveys #MarketResearch #SurveyDesign #DataDriven #InnovateMR

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** CMOs, Drowning in Marketing Data? ** 🛟 Stop treading water and chart a course for success with SQOR.ai. Unify your data, gain actionable insights, and say goodbye to data silos. Get a clear picture of your marketing performance and finally see what's driving real ROI. 📈 ✨ 🆓 Get a FREE 3-month trial & breathe easy! 👉 SQORLINKEDIN2024 👈 SQOR.ai saves you time ⏰ and money💲 by bringing all your marketing data together. Imagine spending less time drowning in reports and more time crafting winning campaigns. 🏆 #ActiveCampaign #Ahrefs #Amplitude #GoogleAnalytics #Asana #BingAds #Braze #Buffer #Canva #Clearbit #ContentFly #Contentful #ContentStudio #Convertkit #ConvertFlow #CreativeCloud #Customerio #emarketer #FacebookAds #FacebookPixel #Facebook #Figma #Flurry #GoogleAds #Heap #Hootsuite #Hubspot #JoinMe #Kissmetrics #Mailchimp #Metamarkets #Mixpanel #Semrush #SendGrid #Sumo #SurveyMonkey #TwitterAds #Vector #Vidyard #Wistia #Zendesk #ZohoConnect #Marketing #Leaders #CMO #Metrics #Campaigns #Data #VPMarketing #SQOR #SQORai #AI #BI #Insights #CSuite #VP #LP #NoCode #SaaS #B2B

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🔍 Marketers: Imagine cutting weeks off your media insights research! LiveRamp's new Quick Start Insights does exactly that. Now you can: • Get audience performance metrics in minutes • Collaborate with top publishers seamlessly • Make smarter media buying decisions fast No more endless data crunching. More strategic marketing. Read how we're changing the game: https://lnkd.in/efpj9VS9 #MarketingInnovation #DataIntelligence #SpectrumReach #LiveRamp

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AI marks a fundamental shift in how #marketing operates — transforming engagement, decision-making, and customer segmentation. Want to learn more and find out how you can incorporate AI into your marketing workflow? Download the Callan Consulting 2024 State of Marketing AI Report and join our CMO Christine Royston for a LinkedIn Live session with Ed Callan and Amy Heidersbach on November 21 at 10:30 a.m. PST.

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If your your finance team is hiring, Jake Alcorn should be top of your list. His references are incredible... From his direct manager: "Jake's work speaks for itself....His analytical skills are truly impressive and his ability to take direction and turn that into action is outstanding. He's been an awesome teammate..." From a peer: "In addition to being a fantastic thought leader within the team, Jake brings a positive and caring spirit to the team room environment." My own experience: The brains to build the best financial models with the heart to make sure they're working for everyone. Not only is he great at what he does, but he makes everyone around him better.

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Unlock the power of Quora’s leaned-in, curious audience. 🚀 Read Quora's marketing playbook to discover strategies to drive engagement and propel your advertising objectives forward.

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Looking to untangle your talent management? The Thread's innovative software is designed to help agencies and teams run more efficient, collaborative campaigns. Whether you're scaling up or refining current strategies, our tools keep everything connected with one single thread. Here’s what makes it stand out: ✨ One Thread for Collaboration: Effortlessly share campaign details, dates, and payment schedule between your team and talent for smooth coordination. 📅 Streamlined Planning: Centralize your campaign strategy, keeping everything on track from start to finish. 🔄 Seamless Organization: Keep every part of your talent management process connected for easy access and execution. Ready to elevate your talent campaigns? Explore more about The Thread today! #CampaignManagement #MarketingInnovation #TheThread

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#Amaversary Celebrating seven years at Amazon today! The 'every-day' passes so swiftly, that a milestone like 'seven years' tends to make you a little reflective. If there is one thing that continually makes working at Amazon a delightful experience for me, it is our culture of invention. Sharing my favorite 4 quotes that reflect this culture best.  Could I have chosen 7 quotes for 7 years - sure! But that's another thing I've learnt - don't follow something just bcz it is status quo 😋 Here we go: 1. “We are stubborn on vision. We are flexible on details.” 2. “Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day. If you double the number of experiments you do per year, you’re going to double your inventiveness.” 3. "We need big failures in order to move the needle. If we don’t, we’re not swinging enough. You really should be swinging hard, and you will fail, but that’s okay." 4. "Keep inventing, and don’t despair when at first the idea looks crazy. Remember to wander. Let curiosity be your compass. It remains Day 1" Looking forward to more of this! 😀

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End-of-year planning got you feeling… bitey? We get it—figuring out which channels bring in new patients and justifying that budget is no joke. You can have the answers with RevRx™ (our media mix modeling solution). Get clear, actionable data that shows the true financial impact of your channel investments. Learn more: https://buff.ly/3zWV760

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Marketing Ops Managers need to make decisions as quickly as a mic drop. A robust marketing analytics platform is your ops rocket, guiding you through the data galaxy at warp speed. And with DiGGrowth, you can slice, dice, and serve up success with a side of real-time marketing analytics fun. Find out how. https://lnkd.in/gUNJ63PP #marketinganalytics #analytics #marketing #DiGGrowth

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Marketing Ops Managers need to make decisions as quickly as a mic drop. A robust marketing analytics platform is your ops rocket, guiding you through the data galaxy at warp speed. And with DiGGrowth, you can slice, dice, and serve up success with a side of real-time marketing analytics fun. Find out how. https://bit.ly/4cmvf0d #marketingops #marketinganalytics #analytics #marketing #DiGGrowth

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