About
I have bootstrapped several products to millions of users and worked with thousands of…
Articles by Ash
Contributions
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You're introducing a new product to your team. How do you effectively convey its unique value proposition?
Unique value is the lede here and here’s how I get that across: 1. Pick two axes customer value that other products/alternatives underserve. 2. Go to extremes on both axes to create unique differentiation. 3. There is no step 3.
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How do you train your sales and customer support teams in messaging?
Rather than decoupling "understanding your audience" from "training your teams in messaging", I'd recommend training your front-line customer support and sales teams in problem discovery interviewing techniques so they do this routinely as part of their daily work. This is the most effective and scalable way for understanding customers and building rich and insightful customer and buyer personas.
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How do you balance building, enhancing, and fixing features?
While vision and strategy create meaning and purpose, I'm not convinced they are enough to prioritize the backlog. This comes from baselining your current product metrics and identifying hotspots (bottlenecks or constraints) that stand to drive the biggest impact (traction) in the business model. Then align your team and stakeholders around a time-boxed goal and constraint to break. I'm an advocate for using 90 days which is long enough to drive measurable impact yet short enough for rapid iteration.
Activity
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My top 10 tips for aspiring founders: 1. There is No Better Time to Start 2. Design Your Business Model 3. Love the Problem, Not Your Solution 4…
My top 10 tips for aspiring founders: 1. There is No Better Time to Start 2. Design Your Business Model 3. Love the Problem, Not Your Solution 4…
Liked by Ash Maurya
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My top 10 tips for aspiring founders: 1. There is No Better Time to Start 2. Design Your Business Model 3. Love the Problem, Not Your Solution 4…
My top 10 tips for aspiring founders: 1. There is No Better Time to Start 2. Design Your Business Model 3. Love the Problem, Not Your Solution 4…
Shared by Ash Maurya
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Most startups have no real unfair advantages on day one. But anything worth copying will be copied. So, in this video, I share the one unfair…
Most startups have no real unfair advantages on day one. But anything worth copying will be copied. So, in this video, I share the one unfair…
Liked by Ash Maurya
Experience
Education
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Rochester Institute of Technology
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Activities and Societies: Tao Beta Pi
Graduated with High honors.
Publications
Languages
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English
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Recommendations received
3 people have recommended Ash
Join now to viewMore activity by Ash
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Most startups have no real unfair advantages on day one. But anything worth copying will be copied. So, in this video, I share the one unfair…
Most startups have no real unfair advantages on day one. But anything worth copying will be copied. So, in this video, I share the one unfair…
Shared by Ash Maurya
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TRUTH! The easy way out is to just build stuff on a schedule. But if what you want is innovation, then you've got to empower your teams to actually…
TRUTH! The easy way out is to just build stuff on a schedule. But if what you want is innovation, then you've got to empower your teams to actually…
Liked by Ash Maurya
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My YouTube channel (@ashmaurya) is now available in multiple languages. I enrolled in YouTube's new dubbing feature, and you can now select an audio…
My YouTube channel (@ashmaurya) is now available in multiple languages. I enrolled in YouTube's new dubbing feature, and you can now select an audio…
Liked by Ash Maurya
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