AuthentifyIT

𝐈𝐦𝐚𝐠𝐢𝐧𝐞 𝐭𝐡𝐞 𝐏𝐨𝐬𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬: 𝐋𝐨𝐬 𝐀𝐧𝐠𝐞𝐥𝐞𝐬 𝐃𝐨𝐝𝐠𝐞𝐫𝐬 𝐄𝐝𝐢𝐭𝐢𝐨𝐧 With the Los Angeles Dodgers claiming the 2024 Major League Baseball (MLB) World Series, fan excitement is at an all-time high! Imagine the added thrill of using Authentify It's #tokenization technology to elevate the Dodgers' fan experience to unprecedented levels. 𝐇𝐨𝐰 𝐂𝐨𝐮𝐥𝐝 𝐓𝐡𝐢𝐬 𝐋𝐨𝐨𝐤?   Imagine Dodgers fans purchasing a limited-edition jersey, cap, or baseball with embedded Authentify It #NFC or #QR technology. With a simple tap or scan, fans could instantly unlock exclusive digital experiences tied to that specific memorabilia. 𝐇𝐞𝐫𝐞’𝐬 𝐖𝐡𝐚𝐭 𝐓𝐡𝐚𝐭 𝐂𝐨𝐮𝐥𝐝 𝐌𝐞𝐚𝐧 𝐟𝐨𝐫 𝐃𝐨𝐝𝐠𝐞𝐫𝐬 𝐅𝐚𝐧𝐬: ⚾ 𝘌𝘹𝘤𝘭𝘶𝘴𝘪𝘷𝘦 𝘊𝘩𝘢𝘮𝘱𝘪𝘰𝘯𝘴𝘩𝘪𝘱 𝘊𝘰𝘯𝘵𝘦𝘯𝘵: Fans gain access to behind-the-scenes videos, post-game interviews, and highlights from the journey to victory, making them feel part of the team’s celebration.  🎟️ 𝘝𝘐𝘗 𝘍𝘢𝘯 𝘊𝘭𝘶𝘣𝘴 & 𝘌𝘷𝘦𝘯𝘵𝘴: Special merchandise can serve as entry to exclusive events, from virtual meet-and-greets with players to priority access to next season’s ticket sales.  🎥 𝘓𝘪𝘷𝘦 𝘔𝘰𝘮𝘦𝘯𝘵𝘴 & 𝘜𝘱𝘥𝘢𝘵𝘦𝘴: Each tokenized item could connect fans to live game stats, customized notifications, and player updates, offering a 360-degree, real-time fan experience that’s immersive and interactive.  𝐖𝐡𝐲 𝐈𝐭 𝐌𝐚𝐭𝐭𝐞𝐫𝐬 By tapping into tokenization, the Dodgers can connect with their fans on a deeper level, building loyalty and trust while also creating memorable, one-of-a-kind experiences for their community. With each tokenized item, Dodgers fans don’t just take home memorabilia—they gain a lasting, personalized connection to their team. Would you love this type of fan experience? Let’s talk about how we’re making it possible. #ImagineThePossibilities #Dodgers #FanEngagement #Champions2024 #Tokenization #AuthentifyIt #DodgersNation

𝐎𝐰𝐧𝐞𝐫𝐬𝐡𝐢𝐩: 𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐧𝐠 𝐅𝐚𝐧𝐬 𝐁𝐞𝐲𝐨𝐧𝐝 𝐭𝐡𝐞 𝐏𝐮𝐫𝐜𝐡𝐚𝐬𝐞 In the world of sports, fandom goes far beyond cheering from the stands or watching from home—𝐢𝐭’𝐬 𝐚𝐧 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐲, 𝐚 𝐩𝐚𝐬𝐬𝐢𝐨𝐧 𝐚𝐧𝐝 𝐚 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞. When your fans purchase merchandise, collectibles, or equipment, they aren’t just buying a product; they’re investing in an experience that connects them to the heart of the game they love. At Authentify It, we believe that this connection shouldn’t end at the checkout counter. We’re redefining ownership to create a dynamic and personalized journey that deepens fan engagement and builds enduring loyalty. Through our innovative solutions, we help sports brands 𝐭𝐮𝐫𝐧 𝐨𝐫𝐝𝐢𝐧𝐚𝐫𝐲 𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞𝐬 𝐢𝐧𝐭𝐨 𝐞𝐱𝐭𝐫𝐚𝐨𝐫𝐝𝐢𝐧𝐚𝐫𝐲 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 by offering: ✅ 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐞𝐬 𝐨𝐟 𝐎𝐰𝐧𝐞𝐫𝐬𝐡𝐢𝐩: A verifiable digital badge of authenticity that enhances the value of collectibles and merchandise, making every purchase truly unique. ✅ 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐳𝐞𝐝 𝐂𝐨𝐧𝐭𝐞𝐧𝐭: Deliver real-time updates, interactive insights, or exclusive behind-the-scenes content tailored to the fan’s interests and location, enriching their bond with their favorite team or sport. ✅ 𝐌𝐞𝐦𝐛𝐞𝐫𝐬𝐡𝐢𝐩 𝐁𝐞𝐧𝐞𝐟𝐢𝐭𝐬 & 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐎𝐟𝐟𝐞𝐫𝐬: From care tips for premium equipment to VIP access, discounts, or partner perks, keep fans connected and rewarded long after their purchase. Ownership isn’t just about having an item—it’s about creating a story, an experience, and a relationship that keeps fans engaged and coming back for more. 🚀 Let’s transform fandom into a lasting legacy for your brand and your community. #FanExperience #SportsMerchandise #CustomerEngagement #AuthentifyIt

The 𝐄𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 of 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐖𝐚𝐥𝐥𝐞𝐭𝐬: From Payments to Digital Ecosystems Did you know digital wallets are transforming into much more than payment tools? A recent study by the 𝐈𝐧𝐬𝐭𝐢𝐭𝐮𝐭𝐞 𝐨𝐟 𝐅𝐢𝐧𝐚𝐧𝐜𝐢𝐚𝐥 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐙𝐮𝐠 (#IFZ) at Lucerne University of Applied Sciences and Arts (#HSLU), supported by the Swiss Bankers Association (SBA), explores how these platforms are becoming integral to our #digital lives. 𝐁𝐞𝐲𝐨𝐧𝐝 𝐏𝐚𝐲𝐦𝐞𝐧𝐭𝐬: Digital wallets now manage assets like tickets, membership cards, and even electronic identities (e-IDs). 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐁𝐞𝐡𝐚𝐯𝐢𝐨𝐫 𝐢𝐧 𝐒𝐰𝐢𝐭𝐳𝐞𝐫𝐥𝐚𝐧𝐝: 83% of users rely on wallets like TWINT, Apple Pay, or Google Pay for daily transactions—a significant rise from 72% last year. TWINT is Switzerland’s leading digital wallet, similar to Venmo or PayPal, but with unique features tailored to Swiss consumer needs. It links directly to bank accounts, enabling secure and seamless payments in stores, online, and peer-to-peer. Beyond payments, TWINT integrates services like parking payments, loyalty programs, and QR code-based transactions, making it an all-in-one solution for daily financial interactions. 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐟𝐨𝐫 𝐁𝐚𝐧𝐤𝐬: The study highlights three strategic paths for banks to engage in the evolving wallet ecosystem in Switzerland: 1️⃣ 𝐈𝐧𝐭𝐞𝐠𝐫𝐚𝐭𝐢𝐨𝐧: Incorporating services into existing platforms like Apple Wallet. 2️⃣ 𝐄𝐧𝐡𝐚𝐧𝐜𝐢𝐧𝐠 𝐓𝐖𝐈𝐍𝐓: Developing it into a “super-app” with advanced features like e-ID management and digital signatures. 3️⃣ 𝐏𝐫𝐨𝐩𝐫𝐢𝐞𝐭𝐚𝐫𝐲 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Creating unique digital wallets to build trust and long-term customer engagement. 𝐖𝐡𝐲 𝐢𝐭 𝐌𝐚𝐭𝐭𝐞𝐫𝐬 𝐆𝐥𝐨𝐛𝐚𝐥𝐥𝐲: The taxonomy proposed by #IFZ provides a framework for understanding digital wallets through 18 attributes like #privacy, #governance, and #interoperability. This structure is vital for businesses and regulators as wallets evolve to support identity verification, insurance, and more. Digital wallets are becoming the universal key to managing identity, assets, and interactions in an increasingly digital world. For businesses and banks worldwide, the time to adapt and innovate is now. Read the study report below to dive into the taxonomy and strategies shaping the future of digital wallets. Stay tuned for more updates! Swiss Banking - Schweizerische Bankiervereinigung #DigitalWallets #Innovation #Finance #OpenBanking #Fintech #eIDs

𝐋𝐞𝐚𝐝𝐞𝐫𝐛𝐨𝐚𝐫𝐝𝐬 𝐚𝐬 𝐅𝐚𝐧 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐓𝐨𝐨𝐥𝐬 Sports leaderboards have come a long way from being mere displays of rankings. Today, they are dynamic tools for driving fan interaction, both on and off the field. As highlighted by Programming Insider, leaderboards are evolving into 𝘱𝘰𝘸𝘦𝘳𝘧𝘶𝘭 𝘦𝘯𝘨𝘢𝘨𝘦𝘮𝘦𝘯𝘵 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮𝘴, offering opportunities for fans to connect with their favorite teams in exciting new ways. At Authentify It, we see leaderboards as gateways to deeper fan experiences. Here’s how we’re helping brands amplify their impact: 📊 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐋𝐞𝐚𝐝𝐞𝐫𝐛𝐨𝐚𝐫𝐝𝐬 + 𝐓𝐨𝐤𝐞𝐧𝐢𝐳𝐞𝐝 𝐑𝐞𝐰𝐚𝐫𝐝𝐬 Leaderboards combined with tokenization unlock new fan engagement strategies. Imagine fans earning digital rewards for making predictions, participating in polls, or interacting with in-game events. This isn’t just about watching—it’s about being an active participant. 📊 𝐌𝐨𝐦𝐞𝐧𝐭𝐬 𝐭𝐡𝐚𝐭 𝐌𝐚𝐭𝐭𝐞𝐫, 𝐌𝐞𝐦𝐨𝐫𝐚𝐛𝐢𝐥𝐢𝐚 𝐭𝐡𝐚𝐭 𝐋𝐚𝐬𝐭𝐬 Our technology links leaderboards with tokenized memorabilia. A top play? A hat trick? A record-breaking score? Fans can claim authenticated collectibles tied to those iconic moments, creating lasting connections to their team’s performance. 📊 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬, 𝐍𝐨𝐭 𝐉𝐮𝐬𝐭 𝐂𝐫𝐨𝐰𝐝𝐬 Leaderboards foster competition, but they also build community. By gamifying the experience, fans rally together to celebrate victories, debate stats, and share in the excitement of their team’s journey. From basketball courts to hockey arenas and beyond, leaderboards are evolving into tools that empower fans to go beyond spectating. They’re becoming participants, storytellers and key players in their own right. Let’s reimagine fan engagement—starting with leaderboards! #FanEngagement #SportsTech #Leaderboards #Tokenization #AuthentifyIt #SportsInnovation

 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐳𝐚𝐭𝐢𝐨𝐧 𝐢𝐬𝐧’𝐭 𝐚 𝐟𝐞𝐚𝐭𝐮𝐫𝐞; 𝐢𝐭’𝐬 𝐭𝐡𝐞 𝐟𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐦𝐨𝐝𝐞𝐫𝐧 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭. – 𝘔𝘢𝘳𝘤 𝘉𝘦𝘯𝘪𝘰𝘧𝘧, 𝘊𝘌𝘖 𝘰𝘧 𝘚𝘢𝘭𝘦𝘴𝘧𝘰𝘳𝘤𝘦 Why does personalization matter? It’s simple: relevance drives relationships. Our approach connects fans to the moments that matter through tokenized products and 𝐫𝐞𝐚𝐥-𝐭𝐢𝐦𝐞, 𝐛𝐞𝐡𝐚𝐯𝐢𝐨𝐫-𝐝𝐫𝐢𝐯𝐞𝐧 𝐢𝐧𝐬𝐢𝐠𝐡𝐭𝐬. The result? 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐭𝐡𝐚𝐭 𝐟𝐞𝐞𝐥𝐬 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥, 𝐧𝐚𝐭𝐮𝐫𝐚𝐥, 𝐚𝐧𝐝 𝐦𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥. Here’s how tokenized products and real-time insights are transforming engagement: 1️⃣ 𝐅𝐚𝐧-𝐒𝐩𝐞𝐜𝐢𝐟𝐢𝐜 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 A single scan unlocks a dynamic world of content tailored to the fan. Think exclusive behind-the-scenes videos, messages from players, or unique matchday highlights – content that feels personal and speaks directly to their journey with the team or brand. 2️⃣ 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐑𝐞𝐰𝐚𝐫𝐝𝐬 Personalization isn’t just about content – it’s about value. Fans receive targeted rewards and offers based on their purchase history and behavior, making every interaction feel intentional and rewarding. Whether it’s early access to limited editions or loyalty-driven perks, these experiences deliver something fans actually care about. 3️⃣ 𝐁𝐞𝐡𝐚𝐯𝐢𝐨𝐫-𝐃𝐫𝐢𝐯𝐞𝐧 𝐔𝐩𝐝𝐚𝐭𝐞𝐬 Real-time engagement is where it all comes together. As fans interact, their interests evolve. Personalized updates ensure they see what matters most – whether it’s curated recommendations, event reminders, or timely insights. The result? A smarter, more connected fan experience that adapts in real time. Personalization builds trust, relevance, and loyalty. Tokenized products and intelligent content allow brands to create moments that feel less like transactions and more like relationships.𝐄𝐯𝐞𝐫𝐲 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐜𝐚𝐧 𝐛𝐞𝐜𝐨𝐦𝐞 𝐚 𝐠𝐚𝐭𝐞𝐰𝐚𝐲 𝐭𝐨 𝐝𝐞𝐞𝐩𝐞𝐫, 𝐦𝐨𝐫𝐞 𝐦𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭. #Personalization #FanEngagement #Web3 #CustomerExperience #Loyalty

𝐍𝐁𝐀 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬 𝐃𝐚𝐲 𝐆𝐚𝐦𝐞𝐬 2024: 𝐒𝐥𝐚𝐦 𝐃𝐮𝐧𝐤 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐟𝐨𝐫 𝐅𝐚𝐧𝐬 National Basketball Association (NBA) Christmas Day games are more than just basketball—they're about moments that bring fans closer to the action. But what if we could take that connection even further? With Authentify It’s 𝐟𝐚𝐧-𝐟𝐢𝐫𝐬𝐭 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧𝐬, the possibilities are endless. 🎄 𝐓𝐮𝐫𝐧 𝐌𝐞𝐦𝐨𝐫𝐢𝐞𝐬 𝐢𝐧𝐭𝐨 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐊𝐞𝐞𝐩𝐬𝐚𝐤𝐞𝐬 Imagine owning a limited-edition, tokenized Christmas jersey that unlocks exclusive team greetings, season recaps, or sneak peeks at upcoming plays. It’s not just memorabilia—it’s your personal connection to the game. 📲 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐄𝐥𝐞𝐯𝐚𝐭𝐞𝐝 What if fans could cast live votes for MVPs or join holiday-themed contests in real time? Tokenization makes these experiences possible, bringing fans closer to their favorite teams and players like never before. 𝐓𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐅𝐚𝐧𝐝𝐨𝐦 - Through Authentify It’s innovative approach, we’re opening the door to more personalized, interactive and unforgettable fan experiences. 𝐓𝐡𝐢𝐬 𝐢𝐬𝐧’𝐭 𝐣𝐮𝐬𝐭 𝐟𝐚𝐧 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭—𝐢𝐭’𝐬 𝐚 𝐧𝐞𝐰 𝐞𝐫𝐚 𝐨𝐟 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧. What possibilities do you see for the future of basketball fandom? Let’s reimagine the game together. #ImagineThePossibilities #NBA #FanEngagement #Tokenization #DigitalCollectibles #AuthentifyIt

𝐓𝐡𝐞 𝐯𝐚𝐥𝐮𝐞 𝐨𝐟 𝐟𝐚𝐧 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐬𝐭𝐚𝐫𝐭𝐬 𝐰𝐞𝐥𝐥 𝐛𝐞𝐟𝐨𝐫𝐞 𝐭𝐡𝐞 𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞. By empowering sports organizations to deliver trusted, premium fan experiences, we’re redefining how fans connect with their favorite teams, players, and memorabilia. 𝐇𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐰𝐞 𝐞𝐥𝐞𝐯𝐚𝐭𝐞 𝐭𝐡𝐞 𝐩𝐫𝐞-𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞 𝐣𝐨𝐮𝐫𝐧𝐞𝐲 𝐟𝐨𝐫 𝐟𝐚𝐧𝐬: ✔️ 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲: Showcase limited-edition collectibles and merchandise with unique digital identities to captivate fans. ✔️ 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜𝐢𝐭𝐲: Provide instant verification of product authenticity to build fan trust. ✔️ 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐏𝐚𝐬𝐬𝐩𝐨𝐫𝐭𝐬 (𝐃𝐏𝐏): Share transparent stories behind fan gear—origin, sustainability, and unique details. The result? When fans connect with a product's story before they make a purchase, excitement and loyalty grow. 𝐈𝐭’𝐬 𝐧𝐨𝐭 𝐣𝐮𝐬𝐭 𝐚𝐛𝐨𝐮𝐭 𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐦𝐞𝐫𝐜𝐡𝐚𝐧𝐝𝐢𝐬𝐞; 𝐢𝐭’𝐬 𝐚𝐛𝐨𝐮𝐭 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐦𝐞𝐦𝐨𝐫𝐚𝐛𝐥𝐞, 𝐭𝐫𝐮𝐬𝐭𝐞𝐝 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐟𝐨𝐫 𝐟𝐚𝐧𝐬. How do you build pre-purchase value for your fans? Let’s start a conversation and inspire innovation in fan engagement! #FanEngagement #SportsInnovation #AuthenticExperiences #DigitalFanPassport #AuthentifyIt

We are delighted to announce that Bianca Lopes will be the emcee for Fraud Fight Club 🎉 Bianca comes to us with a world of experience across technology, banking, fintech, identity & beyond! She loves to leverage technology to execute strategies that drive meaningful conversations and change some of the most significant issues in the world, from identity to ethical data usage to the future of financial literacy. As a serial entrepreneur, she has worked for and with many global and local organizations across the world; with over 40 banks/fintechs and 8 central banks, and she sits on UNESCO Board for AI and ESG supporting Data, Privacy and Ethics. With this resume, she is the perfect choice to orchestrate meaningful conversations at Fraud Fight Club. Conversations that will cut deeper. Conversations that actually move the needle. We feel super fortunate to have her! #FraudFightClub #FFC #EmceeStarPower

𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐮𝐠𝐛𝐲 𝐁𝐚𝐥𝐥 𝐢𝐧𝐭𝐨 𝐚 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 For the Rugby World Cup 2023, we partnered with Gilbert and Legends to redefine what memorabilia means in the digital age. Together, we turned the iconic Rugby World Cup ball into something much more—a gateway to an enhanced fan experience. 🏉 𝐒𝐜𝐚𝐧𝐧𝐚𝐛𝐥𝐞 𝐐𝐑 𝐂𝐨𝐝𝐞𝐬: A portal to exclusive Rugby World Cup content—behind-the-scenes footage, match highlights, and more. 🏉 𝐕𝐞𝐫𝐢𝐟𝐢𝐞𝐝 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐂𝐞𝐫𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐞𝐬: Ensuring each ball is unique, authenticated, and securely linked to its owner. 𝐓𝐡𝐢𝐬 𝐢𝐬𝐧’𝐭 𝐣𝐮𝐬𝐭 𝐚 𝐜𝐨𝐥𝐥𝐞𝐜𝐭𝐢𝐛𝐥𝐞—𝐢𝐭’𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠 𝐭𝐨𝐨𝐥. By integrating tokenization and digital innovation, we bridged the gap between the physical and digital worlds, enabling fans to stay connected to their favorite moments long after the final whistle. The Result? 𝐀 𝐤𝐞𝐞𝐩𝐬𝐚𝐤𝐞 𝐭𝐡𝐚𝐭’𝐬 𝐧𝐨𝐭 𝐨𝐧𝐥𝐲 𝐦𝐞𝐦𝐨𝐫𝐚𝐛𝐥𝐞 𝐛𝐮𝐭 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧𝐚𝐥—a true evolution of the fan experience. #Tokenization #FanExperience #GilbertRugby #RugbyWorldCup2023 #AuthentifyIt

“𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐢𝐬𝐧’𝐭 𝐨𝐩𝐭𝐢𝐨𝐧𝐚𝐥—𝐢𝐭’𝐬 𝐰𝐡𝐚𝐭 𝐟𝐚𝐧𝐬 𝐞𝐱𝐩𝐞𝐜𝐭.” – Laurent Freixe, Nestlé Executive At Authentify IT, we’re bridging the gap between fan engagement and sustainability through the power of #tokenization. By embedding eco-friendly practices into digital experiences, we’re helping brands align with the values that matter most to their audience. 𝐌𝐚𝐤𝐢𝐧𝐠 𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞 1️⃣ 𝐄𝐜𝐨-𝐅𝐫𝐢𝐞𝐧𝐝𝐥𝐲 𝐓𝐨𝐤𝐞𝐧𝐬: Transform merchandise into sustainability champions with digital certificates that encourage recycling and reuse. 2️⃣ 𝐂𝐚𝐫𝐛𝐨𝐧 𝐅𝐨𝐨𝐭𝐩𝐫𝐢𝐧𝐭 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠: Provide fans with transparency into product lifecycle impacts—empowering them to make informed, eco-conscious decisions. 3️⃣𝐂𝐚𝐫𝐛𝐨𝐧 𝐅𝐨𝐨𝐭𝐩𝐫𝐢𝐧𝐭 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠: Reward fans for sustainable actions like recycling, trade-ins, and upcycling, turning sustainability into a shared experience. Fans today demand more than just products; they seek meaningful connections with brands that reflect their values. 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐟𝐲 𝐈𝐭’𝐬 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐢𝐧𝐭𝐞𝐠𝐫𝐚𝐭𝐞 #𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐬𝐞𝐚𝐦𝐥𝐞𝐬𝐬𝐥𝐲 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐟𝐚𝐧 𝐣𝐨𝐮𝐫𝐧𝐞𝐲, proving that a commitment to the environment can drive deeper engagement, loyalty and impact. #Sustainability #FanEngagement #Tokenization #EcoFriendly #DigitalTransformation #AuthentifyIT