Qina

The COVID-19 pandemic has reshaped health and fitness, driving consumers toward healthier, more active lifestyles—and for good reason. With heightened health awareness, many are turning to sports and active nutrition products to meet their wellness goals. 💡 Did you know? In the U.S., 23% of adults exercise for about 30 minutes daily, with men (20%) slightly outpacing women (18%). Unlike pro-athletes, weekend warriors use active nutrition to support heart, brain, respiratory, immune, and sleep health alongside other well-being goals. 👵👴 The Aging Opportunity By 2030, 1.4 billion people over 60 will face challenges like age-related illnesses. Diet and exercise are essential for healthy aging, and active nutrition can help them stay fit and healthy. However, the market is underserved. Currently, less than 1% of sports nutrition products in Western Europe target older adults—representing a huge opportunity for innovation in this space. 🌟 Are you ready to meet this growing demand? Learn more here: https://lnkd.in/gN4EgXJU If you’re a business leader looking to create products and services for this market, Qina is here to help. Send us an IM today! #ActiveNutrition #HealthyAging #SportsNutrition #Longevity #Wellness #FitnessTrends #HealthTech

Dementia, the 7th leading cause of death, impacts over 55 million people globally, with 10 million new cases annually. It affects memory, thinking, and daily life—but it’s not inevitable. Diet and lifestyle play a crucial role in prevention. 🔍 Nutrition Insights for Brain Health ✅ Amino Acids: Compounds like BCAAs and arginine may support brain function. ✅ DHA (Omega-3): Boosting DHA intake can lower cognitive decline risk by 8%. ✅ Micronutrients: Zinc, selenium, and others are critical for cognition. ✅ Gut-Brain Connection: A healthy gut supports a healthy mind. ✅ MIND & Mediterranean Diets: Proven to slow cognitive decline. 🌟 Small steps today can lead better brain health and a brighter, healthier future. Dive deeper into our insights on dementia prevention through personalized nutrition here: https://lnkd.in/e7XS6SUV Want to work with us? Send us a IM! #HealthyAging #DementiaPrevention #CognitiveHealth #NutritionMatters #PersonalizedNutrition

Our weekly Personalized Nutrition Update is ready! As we wrap up with our final edition of the year, the Qina team wishes you a wonderful holiday season and a fulfilling 2025. Stay ahead with the latest industry news and premium content by joining the Qina Elevate plan today! https://lnkd.in/epdcmwpt In this week’s newsletter: Dexcom’s over-the-counter glucose monitor now offers an AI summary of sleep, meals and more on sugar levels, Habitual caffeine intake, genetics and cognitive performance, Noom expands its drug offerings with a weight-loss pill, 9amHealth Becomes First Virtual Cardiometabolic Care Provider to Achieve CDC's Highest Recognition for Diabetes Prevention Program, WeightWatchers Unveils AI-Powered Tools and Personalized Nutrition Counseling, and more of the latest research, technology news, consumer trends, resources, and events! Happy Reading! Mariette Abrahams PhD MBA and the Qina team Noom Dexcom Cara Care Bayer WeightWatchers KetoTrust MyFitnessPal 9amHealth Bayer | Consumer Health

🍏 Nutrition plays a vital role in aging, impacting health throughout life. Research shows that intermittent fasting, calorie restriction, and lower protein intake promote healthy longevity and prevent chronic conditions. While the exact nutrient composition to extend lifespan is debated, personalized nutrition—tailored to age, sex, genes, lifestyle, and metabolic status—can optimize health. A 2020 review highlights the potential of personalized nutrition to improve the quality of life in older adults. 🧬 Technologies analyzing omics (genomics, epigenomics, metabolomics, microbiomics) are key to providing tailored, evidence-based recommendations. Current tools like biomarker testing, epigenetics, and telomere testing help deliver personalized care. 📊 A 2022 study found diets rich in whole grains, legumes, fish, fruits, vegetables, and nuts—and low in red meat, processed foods, and sugar—could increase lifespan by 10+ years. Additionally, diets high in polyphenols (like those in Blue Zones and the Mediterranean diet) slow aging and reduce age-related diseases. Learn more about prioritizing nutrition for longer, healthier lives with our free data brief here: https://lnkd.in/g92wmMNM #HealthyAging #PersonalizedNutrition #Longevity #FoodAsMedicine #Aging #HealthTech #DietAndLongevity

The global aging population is growing rapidly, with the WHO projecting that the number of people over 60 will rise from 12% to 22% by 2050. Key factors contributing to this trend include: 🌍 Improved Living Conditions: Clean water, safe housing, and reduced pollution impact longevity. 💉 Healthcare Advances: Medical innovations in prevention and treatment are enhancing life expectancy. 💰 Socioeconomic Status: Better access to healthcare, nutrition, and resources boosts longevity. 🧑🤝🧑 Social Support: Strong social connections and community engagement promote emotional and mental well-being. Preventive healthcare plays a major role in extending life by addressing risk factors early. Despite its effectiveness, it's underfunded, with the US spending $1 trillion annually on preventable chronic diseases. 🍏 Nutrition is essential for longevity. The trend of food as medicine links diet to preventing chronic diseases and improving health. Medically tailored meals improve outcomes and reduce healthcare costs, with 58% of consumers now prioritizing health benefits in food choices. For older adults, personalized healthcare is key to safe and effective treatment. Tailored care reduces risks, particularly for those on multiple medications. Technology, nutrition, and preventive healthcare are shaping the future of aging, offering the potential for longer, healthier lives. This is a large part of our work at Qina and we invite you to stay up to date with the latest industry briefs and developments by signing up to our Data Hub at: Qina.tech Want to work with us? Send us a IM. #Longevity #Aging #PreventiveHealthcare #PersonalizedNutrition #HealthTech #FoodAsMedicine

As we reflect on another year, it’s a perfect time to consider our longevity. How can we maximize our years and ensure their lived in ideal health? 🍎 Did you know? Your food choices can add 8 to 13 years to your life. What we eat affects not just lifespan but also healthspan. ⚠️ Challenges we face: 🥗 Malnutrition vs. Obesity: 45% of child deaths under five are due to undernutrition, while childhood obesity is rising in the same regions. 🌾 Lack of Diversity: Repetitive diets neglect nutrient-rich grains and staples, harming both health and the environment. At Qina, we believe the future lies in personalized nutrition—using data, technology, and science to drive dietary changes for measurable health benefits. Positioned at the intersection of food, health, and technology, this approach mirrors trends in personalized healthcare. By leveraging wearables, sensors, and more, we create tailored solutions for individual needs. 💡 Qina is leading the way in personalized nutrition: 🌍 The world’s first curated database of personalized nutrition companies. 📚 Expert content and consultancy for innovation projects. 🎥 Join our CEO, Mariette Abrahams, as she discusses how food and beverage companies can create personalized products that promote health here: https://lnkd.in/d42AaCsF 💬 Want to work with us? Send us a message! #PersonalizedNutrition #FoodInnovation #HealthTech #Qina

🧂 The Role of Salt in Nutrition: Taste, Genetics, and Chronic Disease. Salt is a fundamental part of our diet, but how we perceive its taste and how it impacts our health can vary greatly. Our taste perception of salt is not only influenced by our personal preferences but also by genetics, which can affect how we process sodium in our bodies. Some individuals are genetically predisposed to be more salt-sensitive, which can influence their blood pressure and overall cardiovascular health. This sensitivity, combined with our daily salt intake, plays a significant role in chronic diseases like cardiovascular disease and Type 2 diabetes. Understanding the nutrient-gene interaction is crucial in developing personalized nutrition strategies to manage these conditions. Research into genetic variations helps us explore why some people are more prone to conditions like high blood pressure and diabetes and how dietary adjustments can be more effective. As we dive deeper into nutrient-gene interactions, we gain a better understanding of how salt affects cardiovascular health and diabetes management, paving the way for more tailored approaches to preventive nutrition. The holidays are a great time to keep an eye our salt intake. 🎬 Watch our recorded Webinar with Qina's own Dr. Mariette Abrahams and Dr. Leta Pilic, to better understand salt's its impact on your health here: https://lnkd.in/d2U8_KJW #Nutrition #Salt #Genetics #BloodPressure #ChronicDisease #Diabetes #CardiovascularHealth #PersonalizedNutrition #PreventiveHealth #NutrientGeneInteraction

🏃♀️ Prevention Driving Nutrition and Wellbeing 🧘♂️ As healthcare costs rise and lifestyle-related chronic diseases become more common, nutrition is emerging as a key solution. Consumers are increasingly using data from smartphones and wearables to take control of their health, emphasizing prevention through lifestyle habits like exercise and nutrition. 🌶️ Key trends shaping the nutrition and wellbeing sector: 🔹 Big Tech Joins Personalized Nutrition: Apple and Google are offering personalized health insights, bridging tech, wellness, and healthcare. 🔹 Blood Testing at Home: Companies like LetsGetChecked and Thriva are enabling at-home blood tests, empowering consumers to track health markers like cholesterol and iron. 🔹 Food as Medicine: Meal-planning apps and personalized nutrition services are turning food into a tool for disease prevention. 🔹 FemTech Expansion: Beyond menopause and fertility, FemTech is tackling conditions like thyroid disease and PCOS with nutrition-driven solutions. 🔹 Medical Weight Loss: With the rise of metabolic health concerns, GLP-1 drugs like Ozempic and platforms like Sequence are offering medicalized weight loss solutions. 🔹 Metabolic Health Focus: Innovations like continuous glucose monitors (CGM) are helping manage obesity, diabetes, and metabolic syndrome. The future of health and wellness lies in personalized, data-driven prevention. As technology becomes more accessible, we’re at a turning point in managing our health. Learn more about nutrition for prevention by becoming a Qina Data Hub member and get the latest nutrition studies and industry insights at: https://lnkd.in/djDTb7-d Interested in working together? Send us an IM! #HealthTech #Nutrition #PersonalizedWellness #Prevention #MetabolicHealth #DigitalHealth #WellnessRevolution

🧬 How DNA-Driven Nutrition is Transforming Health and Wellness 🤸 The intersection of genetics and nutrition is revolutionizing the way we think about health. Nutritional Genomics—the study of gene-nutrient interactions—is unlocking insights into how our DNA influences the body’s response to nutrients and how diet can impact genetic function. Here’s why it matters: 🌟 For Personalized Nutrition: 🔹 Tailored dietary recommendations informed by DNA can improve adherence, help prevent chronic diseases, and lead to better health outcomes. 🔹 Research suggests that personalized interventions based on nutrigenomics may outperform traditional one-size-fits-all approaches. 🔹 Advancements in AI and digital tools enable even more precise, accessible, and actionable recommendations. 🌟 For Digital Health: 🔸 Genetic testing is more affordable and accessible than ever, thanks to digital platforms, wearables, and AI-driven tools. 🔸 Companies like Nutrigenomix, Genopalate, and DNA Nudge are integrating genetics into everyday wellness through innovative solutions. 🔸 However, challenges like data privacy, ethical considerations, and accessibility must be addressed for widespread adoption. 🌟 For Health and Wellness: 🔹 From caffeine metabolism to cardiovascular health, specific genes like CYP1A2, FTO, and APOE are already shaping dietary advice. 🔹 The global nutrigenomics market is growing rapidly, projected to reach $2.1 billion by 2032, fueled by consumer demand for customized health solutions. Opportunities and Challenges: While the promise of DNA-driven nutrition is transformative, barriers like limited diversity in genetic research, data security concerns, and the need for clear clinical guidelines remain. Addressing these will ensure this field reaches its full potential. Read to explore how genetic insights can transform health and wellness? Let's connect and dive into the science, innovation, and possibilities together! Join Qina’s Data Hub at: Qina.tech or send us an IM. #PersonalizedNutrition #NutritionalGenomics #HealthInnovation #DigitalHealth #Wellness #Genetics #ChronicDiseasePrevention #GeneticTesting #NutritionScience #HealthInnovation #DigitalHealth #PrecisionNutrition #Wellness

Our weekly Personalized Nutrition Update is ready! Stay ahead with the latest industry news and premium content by joining the Qina Elevate plan today! https://lnkd.in/epdcmwpt In this week’s newsletter: MyFitnessPal Distributes Over 1.4 Million Premium Memberships to America's Most At-Risk Populations and Underserved Communities, Menstrual Blood as a Non-Invasive Alternative for Monitoring Vitamin Levels, Waitrose recalls ZOE Daily 30+ 7 Day because of possible presence of small stones and small pieces of metal, Intraindividual variability of glucose responses to duplicate presented meals in adults without diabetes, and more of the latest research, technology news, consumer trends, resources, and events! Happy Reading! Mariette Abrahams PhD MBA and the Qina team theblood Waitrose & Partners ZOE MyFitnessPal MyNetDiary ModifyHealth FitBiomics