Tributree

As we wrap up an incredible year, I want to express my heartfelt gratitude to our clients, partners, and the Tributree team for making 2024 a year to remember. Your support, collaboration, and dedication have been the driving force behind our success in delivering precise data, powerful insights, and proven impact across informal markets. Together, we’ve unlocked opportunities and made a meaningful difference. Here’s to even greater achievements in 2025! Warm wishes, Georgie Midgley CEO, Tributree #ThankYou #2024 #Gratitude #2024Recap #StrongerTogether

Tributree Insights: Taverns in KwaZulu-Natal In the Alcohol (excluding Beer) category, Indian Urban taverns reveal dynamic trends: ·     Whiskey remains dominant, though certain brands faced a significant decline while others show strong growth. ·     Cider and Vodka sales are on the rise. ·     Demand for Spirits and Liqueur holds steady. ·     Rum and Brandy orders are experiencing sharp declines. Connect with us to discover how Tributree can empower your brand with actionable insights into the South African informal market and increase your product’s share of wallet! Richard Dunn [email protected] #AccurateData #MarketInsights #InformalMarkets #Taverns #SouthAfrica #AlcoholIndustryTrends #ProductSellThrough

Tributree Insights: Beer Trends in KwaZulu-Natal Taverns Beer dominates tavern purchases in KwaZulu-Natal, accounting for an impressive 41% of all spend. However, buying patterns vary significantly across different regions: ·     In African Urban Areas, beer spend aligns with the provincial average at 42%. ·     In Rural Townships, beer reigns supreme, making up a substantial 71% of purchases. ·     In Indian Urban Areas, beer has a noticeably lower wallet share at 29%, compared to other areas. With precise data, powerful insights, and proven impact, Tributree empowers brands to understand and strategise product sales effectively in informal markets in South Africa. Let’s connect and explore how we can drive your business forward in this dynamic sector. #AccurateData #MarketInsights #InformalMarkets #IndustryTrends #SouthAfrica

Client Case Study: Dressings 224% Growth in 3 Months! Through Tributree’s precise data and actionable insights, our client in the mayonnaise category unlocked significant growth in the informal retail sector in South Africa. In a short timeframe, the impact was clear - increased reach, improved availability, and measurable success. - 19% product availability achieved - 224% growth in just 3 months Let’s connect to discover how Tributree can transform your brand’s market performance, at scale! Precise data. Powerful insights. Proven impact. [email protected] #InformalMarket #FMCG #CaseStudy #SouthAfrica #RetailInsights #DataDriven #ClientSuccess #ProvenImpact #Spazas

Insights in Action Client Case Study: Nappies Massive success in a highly competitive retail category! Navigating the informal retail market in South Africa can be challenging, but with Tributree’s precise data and actionable insights, our client in the nappies category achieved remarkable results, boosting product availability and driving substantial growth in under a year. Performance Metrics: - 65% product availability achieved - 364% growth over 10 months This is the power of data and industry experience, delivering real-world impact for brands. Let’s connect to explore how Tributree can transform your product’s reach. Richard Dunn #InsightsInAction #SouthAfrica #RetailInsights #InformalMarket #CaseStudy #DataDriven #ClientSuccess #FMCG #Mobile

We are honoured to officially be a finalist in the Informal Market category for the South African Startup Awards! Congratulations to our fellow start up companies on this achievement. Connecting to an audience and a market takes dedication. Thank you to all who voted for us. It is now up to the judges. The winners of each category will be announced live at 7pm on Tuesday 26 November. Join us to watch via the free livestream! Register here:  https://lu.ma/cql91jth 

Insights in Action: Case Study Product Focus: Insect Repellent Performance Metrics: - 54% product availability achieved - 64% increase over 14 months   In South Africa's informal retail sector, our client leveraged Tributree’s precise data and insights to capture seasonal demand for their insect repellent product, boosting reach by 64% in just over a year. This is the power of targeted data transforming real-world results.   Ready to expand your product's footprint and increase sales in the informal market?   Let's connect. Precise data. Powerful insights. Proven impact. [email protected] Richard Dunn #InformalMarket #SouthAfrica #RetailInsights #DataDriven #FMCG #IncreaseSales

Insights in Action: A Client Case Study Product Focus: Peanut Butter South Africa’s Informal Retail Sector Through Tributree’s data precision and powerful insights, our client in the peanut butter category reached an extraordinary milestone, achieving 75% product availability - a remarkable 882% growth over a short span of three months. This is actionable intelligence that drives lasting brand impact in the informal retail market in South Africa. By optimising product reach and availability across spaza oulets, Tributree empowers brands to unlock their full potential, meeting demand where it counts most. Curious about what our definitive actionable insights can do for your brand? Let’s connect. Contact Richard Dunn #CaseStudy #InformalRetail #SouthAfrica #InsightsInAction #RetailMarket #DataDriven #FMCG #IncreaseSales #BrandImpact

Thank you to Startup Club ZA for choosing Tributree as a finalist in the South African Startup Awards 2024 - Informal Market Category. Vote here https://lnkd.in/dAhaP4dk

Insights in Action: A Client Case Study Product Focus: Beverages – Soft Drink Performance metrics: - 31% product availability achieved - 244% increase over 6 months In South Africa's dynamic informal retail market, having the right data makes all the difference. Through Tributree's precise and actionable insights, our client in the soft drink sector experienced a game-changing transformation in product availability across informal outlet channels in KwaZulu-Natal. With an incredible 244% growth over just six months, the results speak volumes. At Tributree, we're passionate about delivering the insights that help brands thrive in the informal trade sector. Let's connect. Contact Richard Dunn #PreciseData #SouthAfrica #InformalRetail #RetailInsights #CaseStudy #FMCG #Beverages #InformalMarket #ClientSuccess #IncreaseSales