Insights in Action Client Case Study: Nappies Massive success in a highly competitive retail category! Navigating the informal retail market in South Africa can be challenging, but with Tributree’s precise data and actionable insights, our client in the nappies category achieved remarkable results, boosting product availability and driving substantial growth in under a year. Performance Metrics: - 65% product availability achieved - 364% growth over 10 months This is the power of data and industry experience, delivering real-world impact for brands. Let’s connect to explore how Tributree can transform your product’s reach. Richard Dunn #InsightsInAction #SouthAfrica #RetailInsights #InformalMarket #CaseStudy #DataDriven #ClientSuccess #FMCG #Mobile
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Tap into South Africa’s Informal Retail Goldmine In the fast-paced world of South Africa's informal retail market, Tributree is your golden key to unlocking untapped opportunities. Our advanced analytics and expertise empower brands to make swift, informed decisions keeping way ahead of competitors. With precise, real-time data insights, we: · pinpoint emerging trends, · streamline supply chains, · extend your reach to new customer segments, and · increase sales and market share. Ready to dominate the ever-evolving informal retail landscape? Unleash the full potential of your brand’s revenue growth with Tributree. Let's connect - [email protected] #InformalRetail #SouthAfrica #IncreaseRevenue #UnlockPotential #DataDrivenInsights #SupplyChainOptimisation #EmergingTrends #CustomerSegments #AdvancedAnalytics #RetailGrowth #CompetitiveEdge
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In the competitive world of CPG, every decision matters. That's why understanding how to use data effectively can be a game changer for increasing velocity and reducing costly chargebacks. Check out this insightful article from Jordan Buckner on how brands can leverage data to optimize performance and improve distributor relationships. Whether you're a startup or scaling brand, these tips can make a real impact! Glimpse Jordan Buckner (Foodbevy) 🔗 https://lnkd.in/eC7AzZhX #CPG #DataAnalytics #BusinessGrowth #DistributorManagement #FoodAndBeverage #SupplyChain
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Private Label #growth is stronger than ever in Western Europe. Are shoppers simply looking for a better deal in tough economic times? Looking back over the past 15 years we see four distinct phases of PL trajectories each of which is strongly linked to the economic climate of the time, Find out more here: https://lnkd.in/efcXTZBN #privatelabel #brandstrategy Europanel Worldpanel by Kantar
Insights Platform » Private Labels grow more than ever!
kantar-inspiration.com
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🎇 𝗛𝗮𝗽𝗽𝘆 𝟰𝘁𝗵 𝗼𝗳 𝗝𝘂𝗹𝘆! 𝗙𝗿𝗲𝗲𝗱𝗼𝗺 𝘁𝗼… 𝗼𝗿𝗱𝗲𝗿 𝗳𝗿𝗼𝗺 𝗮𝗻𝘆𝘄𝗵𝗲𝗿𝗲! 🍔 As we celebrate this day of independence, we’re taking a closer look at the Food Delivery Landscape in the U.S. for our new blog post. In this article, we dive into the 𝗹𝗮𝘁𝗲𝘀𝘁 𝘁𝗿𝗲𝗻𝗱𝘀, 𝗴𝗿𝗼𝘄𝘁𝗵 𝘀𝘁𝗮𝘁𝘀 and other insights shaping the 𝗳𝗼𝗼𝗱 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝘆 𝗺𝗮𝗿𝗸𝗲𝘁 in America. Here’s what you can find in our analysis: 📈 How fast is the Food Delivery channel growing in the U.S.? 🏆 Who is the biggest player in the market? 📍 Which states are more advanced in food delivery? Read more here 👉 https://lnkd.in/eAE_EJXt Follow Dashmote to discover how data-driven 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 and technological 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻𝘀 are transforming the industry, and learn how your brand can 𝘀𝘁𝗮𝘆 𝗮𝗵𝗲𝗮𝗱 in this competitive space. #Dashmote #FourthofJuly #DataDriven #Insights
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📣 Today marks a groundbreaking moment for the FMCG sector! 📣 NielsenIQ has just upped the game by integrating pivotal sales data from major retailers like Aldi UK, Lidl GB, Poundland, Amazon, and Farmfoods into its analytics arsenal. This is not just an enhancement; it's a revolution in market data comprehension! 🖱 Our latest data updates are now live, and they're just a click away. 🖱 📊 Dive into the freshest insights and trends that can transform the way you do business. 📊 With this strategic move, NielsenIQ's Grocery Multiple Channel data now mirrors the diverse retail environment more accurately, providing suppliers and retailers with priceless insights. The inclusion of these significant players ensures a more precise read on consumer trends and performance metrics, making it an indispensable tool for market analysis. In the fast-paced realm of market insights, a holistic data perspective is essential. And NielsenIQ is leading the charge for #challengerbrands with our UK Small & Medium Business Team, offering accessible solutions and competitive pricing that are changing the rules of the game! Now, even the nimblest #startups have the power to leverage market data, outmaneuver the competition, and secure those vital listings. It's a new dawn for data-driven decision-making in the FMCG industry! For more insights and the full story, check out the latest article in The Grocer: https://lnkd.in/egc_C5ca 🚀 Let's navigate this data-rich landscape together and unlock new growth opportunities! 🚀 #FMCG #MarketInsights #DataAnalytics #RetailTrends #NielsenIQ #BusinessGrowth #Innovation
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📣 ONE WEEK TO GO! 📣 The NielsenIQ UK Small & Medium Business Team is teaming up with TRKR - Food and Drink to bring you a series of webinars and events filled with actionable insights on market data and consumer behavior! On August 29th, we're hosting a must-attend webinar focused on a vital issue: Defending your shelf space and navigating the challenges of being delisted. With expert insights from Mark Thomson, TRKR's Food and Drink Insights Director, and Matthew Fenemore NielsenIQ's SMB Analytics Expert, this event promises to equip you with the tools to make your brand indispensable to Retail Buyers! Here's what you'll learn: ☑ How to highlight your brand's value to Retail Buyers ☑ Strategies for using market data to advocate for your products ☑ Techniques to persuade Buyers to rethink their decisions ☑ New approaches to enrich your interactions with Buyers 🛍 This is more than just a webinar; it's an opportunity to transform your retail strategy and solidify your position in the market. 🛍️ Seats are filling up fast, so reserve yours now and join a community eager to drive change and success in the retail landscape! #FoodAndDrinkIndustry #MarketInsights #RetailStrategy #NielsenIQ #TRKR #Webinar #ProfessionalGrowth
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🚨 𝐄𝐱𝐜𝐢𝐭𝐢𝐧𝐠 𝐍𝐞𝐰𝐬 𝐟𝐨𝐫 𝐅𝐌𝐂𝐆 𝐁𝐫𝐚𝐧𝐝𝐬! 🚨 Today, NielsenIQ announced that 𝐋𝐢𝐝𝐥 𝐚𝐧𝐝 𝐀𝐥𝐝𝐢 𝐰𝐢𝐥𝐥 𝐦𝐚𝐤𝐞 𝐭𝐡𝐞𝐢𝐫 𝐏𝐎𝐒 𝐝𝐚𝐭𝐚 𝐭𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐭 𝐢𝐧 𝐆𝐞𝐫𝐦𝐚𝐧𝐲 𝐬𝐭𝐚𝐫𝐭𝐢𝐧𝐠 𝐢𝐧 𝟐𝟎𝟐𝟓. This follows a similar development in the UK earlier this summer. For far too long, the hard-discount channel has been a "black hole" for Revenue Growth Management (RGM) analytics. This new transparency will significantly enhance our ability to cover this crucial segment, allowing for: 🔍 𝐈𝐦𝐩𝐫𝐨𝐯𝐞𝐝 𝐏𝐫𝐨𝐦𝐨 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬: Brands can now analyze promotional effectiveness more accurately within the hard-discount space. 📊 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐓𝐫𝐚𝐝𝐞 𝐌𝐚𝐫𝐠𝐢𝐧 𝐌𝐨𝐧𝐢𝐭𝐨𝐫𝐢𝐧𝐠: With access to real-time data, companies can better track evolutions in the margin pool with these key players. 🛒 𝐃𝐚𝐭𝐚-𝐃𝐫𝐢𝐯𝐞𝐧 𝐀𝐬𝐬𝐨𝐫𝐭𝐦𝐞𝐧𝐭 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Brands can refine their product assortments based on actual sales data, ensuring they meet consumer demand effectively. This is a game-changer for the FMCG landscape, and I’m excited to see how brands leverage this data to drive growth and efficiency. For more details, check out the articles from Lebensmittel Zeitung & The Grocer (links in the comment section) Let’s discuss how this will impact our strategies moving forward! #FMCG #Retail #DataAnalytics #RGM #Lidl #Aldi #Nielsen
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One of the most important insights we’ve taken away from countless eCommerce launches is that when done properly, it quickly becomes a cash flow generating investment for food distributors. We’ve seen this play out time and time again with Pepper’s clients, and we are excited to publish for the first time the revenue lift data behind these anecdotes. Click the link below to read our full case study: https://hubs.ly/Q02sJv6D0
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Great insights around transforming data into your superpower with Bob Anderson, Jill Marchick, Doug Willmarth, Yaron Goldman and Abhinav Kapur at #RFISummit. Keep your eye on the data that works, but identify the gaps in your data, and fill in those gaps. Aggregate all your data to develop an experience score. Have eachnlocation use that data as the single source of truth. Keep your teams aligned on your data. Provide regular readouts to keep everyone on the same page. Make your data actionable. Pull it together, interpret it, simplify it, and make it relevant to drive changes. Get buy-in from the field. Don’t give too much information. Let you teams know what the outcome will be to get them to take action. Loyalty programs increase frequency. Use it to power your digital advertising. Move the needle by telling a story with your data. Dollarita + Boneless wings = Winning 😉 Speed of service is an important metric to track for in-store experience. Accuracy is more important with regards to online orders. Restaurant Franchising & Innovation Summit #RestaurantMarketing #Restaurants #DigitalMarketing
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