Senior High School

Business Ethics and

Social Responsibility
Quarter 4 – Module 4.2:
Personal Action Plan Of
Small Business Enterprise

Writer:
ALMA B. DIMACALI
Master Teacher-I San Carlos San Luis NHS

Editors:
JANE P. VALENCIA, ED. D., EPS Mathematics
JOSEPH G. DELA CRUZ, Teacher III

1
 What I Know

1. What do you call an employee who has the main responsibility of supervising
the business planning process?
A. chief executive officer C. marketing manager
B. financial manager D. owner
2. Which among the following describes an internal plan consists of elements
related to the company’s operations?
A. internal business plan C. start-up business plan
B. operation business plan D. strategic business plan
3. The following are the main purposes of business plan EXCEPT?
A. Construct plan C. maintaining focus
B. Enlightening executives D. securing financing

4. Which among the following types of business plan includes the need for
product or services, target demographics and required capital?
A. feasibility B. internal C. start-up D. strategic
5. What is the first step in the planning process?
A. Assessing the situation C. getting ready
B. Developing the mission D. working out the business plan
6. Which term refers to the drive in one’s self to achieve something?
A. goal B. interest C. motivation D. problem
7. Which among the following refers to a detailed report on a company’s products or
services, production techniques, markets and clients, marketing strategy, human
resources and uses funds?
A. action plan
C. marketing plan
B. business plan
D. operation plan
8. Which of the following parts of a business plan involves researching an
organization’s business environment within which it operates?
A. current position C. marketing analysis B. executive summary D.
strategic analysis
9. The following are the importance of action plans in business EXCEPT?
A. avoiding waste C. learning the field
B. defining the business D. hiring a facilitator
10. What is the seventh step in the planning process?
A. assessing the situation C. setting employee objectives
B. monitoring the process D. working out the business plan

Prepare and implement a proposed personal action plan to assist an

existing small business enterprise to practice ethics and social responsibility
in their business
Business enterprise is about the creation of wealth, the practice of creativity and
resourcefulness and the exploitation of change. It provides an antidote to traditional
thinking and focuses on the defining of entrepreneurship – its ability to challenge
accepted ways of doing things and disrupt established markets and organizations through
new venture creation.

The business enterprise pathway sets out to equip you with real-world skills that are
highly valued in an increasingly competitive employment market, opening up new
opportunities for venture creation, business acquisition and the transformation of
existing organizations and enterprises. The link between theory and practice is an
important element of the program, enabling you to gain an awareness of both academic
and practitioner perspectives.
 What’s In

From the previous lesson you already understood about opportunities and financial
freedom. How to manage your finances and the reasons not to use profit as your
primary purpose.

Now, let us expand your critical thinking.

Activity: Think and Write

Direction: Read and analyze the quotation below and answer the guide question.
Write your answer on a separate sheet of paper.

“Preparation is everything, everything is preparation.”

-Anonymous

Guide Question: With this quotation what comes first into your mind? How can
you relate this to our next lesson?

Notes to the Teacher

Ask the learner to watch this video lesson about Social Responsibility of Organization (See
the link below) to learn how companies put into practice their social responsibilities. And
learn how a socially responsible company helps the environment, people, and employees
along with giving freely to society.
Link: https://study.com/academy/lesson/social-responsibility-in-organizations.html

What’s New
You already watched the video and I know that you learned a lot how to become socially
responsible. Now let us test your creativity by answering the next activity.

Activity: Picture Analysis

Direction: Analyze the picture and answer the guide questions below. Write your answer
on the separate sheet of paper.

Guide Questions:
1. What can you tell about the picture?
2. What message do you think the picture was trying to convey?
3. Describe the environment and integrate the social responsibility .
 What is It
The more that you read, the more things that you will know. Here are some texts for you
to read and learn more.

Keywords:

Creativity is a phenomenon whereby something new and

somehow valuable is formed.

Entrepreneurship is the process of starting a

business, typically a startup company offering an
innovative product process or service.

Business Acquisition is the process of acquiring a

company to build on strengths or weaknesses of the
acquiring company.

Awareness is the ability to perceive, to feel, or to be

conscious of events, objects thoughts emotions, or sensory patterns

What It Means to Be Social?

Social responsibility, while around for some time, really kicked into high gear with the
advent of social networking sites (Facebook and Twitter for example), and the focus was put
on saving the environment. Now companies have to actively take part in making sure they
are doing their part to make the world cleaner and/or working to help society. Thus, social
responsibility can be defined as a company, person or organization that, during the course
of its business dealings, works with the benefit of society as a whole in mind.

Prepare a Business Plan

A business plan is a comprehensive, written description of the business enterprise. It is a

detailed report on a company’s product or services, production techniques, markets and
clients, marketing strategy, human resources, organization, requirements in respect of
infrastructure and supplies, financing requirements, and sources and uses of funds.

The business plan describes the past and present status of a business, but its main
purpose is to present the future of an enterprise. It is normally updated annually and looks
ahead for a period of usually three to five years, depending on the type of business and the
kind of entity. It should be complete, sincere, factual, well-structured and reader friendly.

In a very small company, the planning work and the drafting of the document have to be
done by managers and owners themselves. In larger organizations, contributions have to
come from different people.
Company employees contributing to the preparation of a business plan are
typically:
➢
The Chief Executive Officer (CEO), who should have the main responsibility for
supervising the business planning process.
➢
The Marketing and Sales Manager, who understands the best demand of the
market, its growth potential, the specific requirements of clients, the prices that
they are ready to pay, the moves of competitors, etc.
➢
The Development and Production Managers, who provide input of central
importance for the business plan, such as lead times for developing new
products, requirements for new production machinery and equipment, personnel
needs and raw material requirements.
➢
The Financial Manager, who usually puts the financial data of the business
plan together, works out the financing requirements of the firm, and is one of the
key figures in talking to investors and lending institutions.
In some ventures, these persons inform their personnel about the business planning
process and ask them to assist by contributing data, information, opinions and ideas. This
system approach of mobilizing a large part of the organization has the great advantage of
stimulating the awareness and motivation of the firm as whole.

The best skills available within the company should then be used for synthesizing and
harmonizing the input provided by the above team members and for producing the actual
report. Many large entities have highly competent business development managers whose
main tasks are to coordinate the business planning process and edit the relevant
documents. Other enterprises do not have adequate internal resources and hire external
consultants to guide and facilitate the business planning process.

Steps in the Planning Process

Dynamic planning should be an integral part of managing your business. Most successful
ventures prepare a three to five-year business plan every year. This involves updating last
year’s business plan by comparing the planned figures and goals with results achieved
and taking into account changes, new information, experiences and new ideas.

The steps involved in the business planning process are the following:
1. Assessing the situation
Developing a mission
3. Getting ready
4. Setting goals
5. Working out the business plan
6. Setting employee objectives
7. Monitoring the process

1. Assessing the Situation – this should be an assessment of how your customers,

partners, competitors and suppliers view your business. It should answer the
question” where are we now?” It is honest and self-critical exercise
trying to answer the important questions any businesspersons should be asking
themselves regularly: “What are our important strengths and main weaknesses?” “What
can we do well and what should we not be doing at all?” “What are the major mistakes
we have made in the past and what can we learn from them?” “Do we make a reasonable
number of mistakes?”
2. Developing a Mission – before proceeding further you should formulate a clear mission
statement for your enterprise. Developing your mission is often the most valuable part of
the dynamic planning process since it can change or reconfirm the direction of your
business. Mission is intended to provide a sense of purpose and act as a tool for
communicating where the business is heading. Your mission defines what you want to
achieve. It states the benefits your business will bring to clients, employees,
shareholders and the community as a whole.
Philosophies or values should be included in the written business plan. A consistent
corporate culture and good understanding of the entity’s direction and values can
improve decision- making and staff productivity. Staff may feel better about what they
do. People are motivated by more than just getting a salary.
3. Getting Ready – after the mission and the philosophical basis have been
defined, you need to start the actual preparation of the business plan.
4. Setting Goals – it is a prerequisite for the preparation of the business plan.
Although these goals will have to be adjusted in the alternative planning process,
they can still be of great value in setting the “tune” and “spirit” for further work. The
goals should be time-bound, realistic and measurable.
5. Working out the Business Plan – it basically involves synthesizing and harmonizing
your marketing, sales, development, manufacturing, operations and financing
targets in such a way as to enable the enterprise to meet its overall objectives.

6. Setting Employee Objectives – one of the most important actions after your business
plan has been completed is to use it as the basis for setting the objectives of units and
individuals in your firm. The objective of your sales manager is to achieve the sales
volumes set in the plan. The production manager has to meet the quality standards
 and production rates anticipated. The development staff has, among other things, to
meet the schedules planned for bringing into production the new product.
7. Monitoring the Process – systematic monitoring of the implementation of your
plan is a very important factor for the success of your business. Action plans,
monitoring systems and constant feedback should be integrated to ensure successful
implementation of the plan and achievement of its objectives.

Purposes of Business Plan

The purpose of a business plan is to

explain in writing what your business
idea is, why it is needed in the
marketplace, how it will succeed and Maintaining Securing
Focus Financing
who will make it happen.
If you are preparing to start your own
business, you should first write a
business plan. A good business plan
acts as a dynamic blueprint for Fueling Enlightening
running and expanding your Ambitions Executives
business. The main purpose of
business plan:

Action Plan for Small Business

A professional action plan is a detailed plan with a list of goals. The plan is designed to
help the business identify its professional goals and help the employees reach these goals.
An action plan can be used for financial goals and marketing and sales goals, along with
internal goals, such as improving employees’ working habits or improving the company’s
relationship with existing and new customers and clients.
❖
Setting Action Goals – before an action plan is created, you must define the goals
of your business.
❖
Create Budget – an action plan may not be put into effect without a
functional budget.
❖
Construct Plan – take the timeline of the goals and compare them to the
budget.
❖
Update and Maintain – once the plan has been implemented, it is important you
track the tasks and results frequently.

Action Plans Important in Business Knowing your Avoiding

A business without a viable action plan is
business waste
like a ship without a rudder. Because
business success requires staying on course
toward a long-term goal, it is essential to
Working
have a plan that you can follow. Learning the
It’s easy to set goals in our head or just on through
field
paper that we know we won’t agree to meet mistakes
at a specific time. By creating an action plan,
you will have specific time frames to meet
individual steps, making it so much more Defining the
achievable to do so as you will be forced to business
commit to that course of action to succeed.
 onsibility
The responsible business enterprise (RBE) is
an essential part of a market economy. Its
onal responsibility is to serve the needs of customers while
Ethics making a profit for its owners. It does so by
B cooperating well with its key stakeholders: employees,
u suppliers, and many others. Business ethics is an
s essential discipline of the RBE in a market economy. It
i guides the choices made and actions taken by the RBE
n in all its business conduct. The discipline of
e
responsible business provides a toolkit of management
s
s
practices to aid any enterprise in the responsible
a pursuit of its vision of a desired future.
n
d
P
r Being a socially responsible company can bolster
o a company's image and build its brand. Social
f
e responsibility empowers employees to leverage the
s corporate resources at their disposal to do good.
s
i Formal corporate social
o responsibility programs can boost employee
n
a morale and lead to greater productivity in
l the workforce.
E
t
h
i
c
s

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p
o Example of Social Enterprises in the Philippines
r
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o
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What I Have Learned
Direction: To know your understanding can you complete the sentences below.

1. ____________ business plan answers two primary questions about a proposed business
venture.
2. Strategic business plan provides a ___________of a company’s goals and how it will
achieve them, laying out a foundational plan for the entire company.
3. Developing your ____________ is often the most valuable part of the dynamic planning
process since it can change or reconfirm the direction of your business.
4. ____________ should be an assessment of how your customers, partners, competitors and
suppliers view your business.
5. One of the most important actions after your business plan has been completed is to use
it as the basis for setting the ____________ of units and individuals in your firm.
6. ____________ who should have the main responsibility for supervising the business
planning process.
7. The trick to creating successful ____________ is making it ambitious enough to achieve
growth and profit.
8. The ____________ describes the past and present status of a business, but its main
purpose is to present the future of an enterprise.
9. One of the greatest hazards of moving forward without an action plan is the risk of
____________ time, energy, money, and other resources.
10. A good business plan acts as a dynamic ____________ for running and expanding your
business.

What I Can Do
Let us see how well did
you understand the
lesson by accomplishing
the activity below.

Activity: Pick a Word

and Explain!

Direction: Complete the

table below by picking at
least 5 words on the
“Cloud of Words”, then
explain briefly the
connection or importance
of each word to Social
Enterprise. Write your
answer on a separate
sheet of paper.

Words Importance
Example: Social Enterprise Engaged in providing goods

1.
2.
3.
4.
5.
Activity: Social Enterprise Planning
2. Choose a small business in your community then prepare and make a proposed
social enterprise plan. Write it on your portfolio.

Criteria VGE GE SE LE N
Legend: VGE – To a very great extent; GE – To a great extent; SE – To some extent; (5) (4) (3) (2) (1)
LE – To a little extent; N – Not at all
Rating: VGE – 25-30; GE – 19-24; SE – 13-18; LE – 7-12; N – 6 and below
1. The paper demonstrates an understanding the given topic.
2. The paper applied concept or ideas from the lesson.
3. The paper follows the appropriate format and neatness.
4. Submitted on the set time and date
5. The paper is coherent and cohesive. Transitions and cohesive devices are used
for the smooth flow of ideas.
6. The paper is free from grammatical errors.
TOTAL
OVERALL SCORE /30

Assessment

Multiple Choice: Choose the letter of the correct answer. Write the correct letter on a
separate sheet of paper.

1. The purpose of a __________ is to explain in writing what your business idea

is, why it is needed in the marketplace, how it will
succeed and who will make it happen.
A. business ethics
B. business plan
C. social organization
D. social responsibility
2. Which among the following define the process of starting a business, typically a
start-up company offering an innovative product or service?
A. business acquisition C. community enterprise
B. business model D. entrepreneurship
3. The following are steps involved in the business planning process
EXCEPT?
A. Assessing the situation C. Fueling ambitions
B. Developing a mission D. Getting ready
4. Which of the following refers to the most valuable part of the dynamic planning
process that can change or reconfirm the direction of the business?
A. business C. philosophy
B. mission D. strategy
5. The following are action plans important in business EXCEPT?
A. assessing the situation C. knowing your business
B. defining the business D. learning the field
6. Which term refers to the sum of creativity and commercialization?
A. business C. innovation
B. ethics D. social responsibility
7. An ethical consumer is someone who _________.
A. Boycott products which have a negative impact on society.
B. Buy products which have a positive impact on society.
C. Publishing a statement of unethical policy in a booklet for staff.
D. Recognizes the social impact of business on society.
8. What is business ethics?
A. Attracting people who want to work for the firm.
B. Enhanced organizational efficiency.
C. Principles and standards that determine acceptable conduct in business.
D. None of the above
 9. Which of the following parts of a business plan involves researching
an organization’s business environment within which it operates?
A. current position C. marketing analysis
B. executive summary D. strategic analysis

10.Which among the following types of business plan includes the need for product
or services, target demographics and required capital?
A. feasibility B. internal C. start-up D. strategic

.10blueprint .15B Assessment

wasting .9 .14D
business plan .8 .13A
action plan .7 .12A 1. B
Officer .11A 2. D
Chief-Executive-.6 .10B 3. C
objectives .5 D .9 4. B
situation D .8 5. A
Assessing the .4 PHILATHROPY.5 B .7 6. C
mission .3 CSR .4 C .6 7. B
detailed map .2 ETHICS A .5 8. C
Feasibility .1 PROFESSIONAL.3 A .4 9. D
ETHICS A .3 10. A
BUSINESS .2 B .2
Learned RBE .1 A .1

What I Have What's More What I Know