Bias in Research
Bias in Research
Bias in Research
Smith, J., & Noble, H. (2014). Bias in research. Evidence-Based Nursing, 17(4), 100-101.
https://doi.org/10.1136/eb-2014-101946
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Evidence-Based Nursing
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Authors
Correspondence
1
Dr Joanna Smith, Senior Lecturer Children’s Nursing, School of Human and Health
Sciences, University of Huddersfield, Huddersfield, UK.
e-mail [email protected]
Bias is defined by the Oxford Dictionary as: ‘an inclination or prejudice for or against one
person or group, especially in a way considered to be unfair’; ‘a concentration on an interest
in one particular area or subject’; ‘a systematic distortion of statistical results due to a factor
not allowed for in their derivation’ (http://www.oxforddictionaries.com). Understanding
research bias is important for several reasons: first, bias exists in all research, across
research designs and is difficult to eliminate; second, bias can occur at each stage of the
research process; third, bias impacts on the validity and reliability of study findings and
misinterpretation of data can have important consequences for practice. The controversial
study that suggested a link between the measles-mumps-rubella vaccine and autism in
children2 resulted in a rare retraction of the published study because of media reports that
highlighted significant bias in the research process.3 Bias occurred on several levels: the
process of selecting participants was misrepresented; the sample size was too small to infer
any firm conclusion from the data analysis; and the results were overstated which suggested
caution against widespread vaccination and an urgent need for further research. However, in
the time between the original publication, and later research refuting the original findings, the
uptake of measles-mumps-rubella vaccine in Britain declined, resulting in a 25 fold increases
in measles in the 10 year period following the original publication.
Although different study designs have specific methodological challenges and constraints,
bias can occur at each stage of the research process (Table 1). In quantitative research the
validity and reliability are assessed using statistical tests that estimate the size of error in
samples and calculating the significance of findings (typically p-values or confidence
intervals). The tests and measures used to establish the validity and reliability of quantitative
research cannot be applied to qualitative research. However, in the broadest context these
terms are applicable, with validity referring to the integrity and application of the methods
and the precision in which the findings accurately reflect the data, and reliability referring to
the consistency within the analytical processes.4
Bias exists in all study designs, and although researchers should attempt to minimise bias,
outlining potential sources of bias enables greater critical evaluation of the research findings
and conclusions. Researchers bring to each study their experiences, ideas, prejudices and
personal philosophies, which if accounted for in advance of the study, enhance the
transparency of possible research bias. Clearly articulating the rationale for and choosing an
appropriate research design to meet the study aims can reduce common pitfalls in relation to
bias. Ethics committee have an important role in considering whether the research design
and methodological approaches are biased, and suitable to address the problem being
explored. Feedback from peers, funding bodies and ethics committees is an essential part of
designing research studies, and often provides valuable practical guidance in developing
robust research.
In quantitative studies having a well designed research protocol explicitly outlining data
collection and analysis can assist in reducing bias. Feasibility studies are often undertaken
to refine protocols and procedures. Bias can be reduced by maximising follow up and where
appropriate in randomised control trials analysis should be based on the intention to treat
principle, a strategy that assesses clinical effectiveness because not everyone complies with
treatment and the treatment people receive may be changed according to how they respond.
Qualitative research has been criticised for lacking transparency in relation to the analytical
processes employed.4 Qualitative researchers must demonstrate rigour, associated with
openness, relevance to practice and congruence of the methodological approach. Although
other researchers may interpret the data differently, appreciating and understanding how the
themes were developed is an essential part of demonstrating the robustness of the findings.
Reducing bias can include respondent validation, constant comparisons across participant
accounts, representing deviant cases and outliers, prolonged involvement or persistent
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