We often hear founders say, "No one can sell my business like I can." And yes, that’s likely true - your passion and expertise are what brought it to life. However, this mindset can sometimes limit your company’s growth. The next logical step might seem to be hiring someone full-time, but that comes with its own challenges: the time spent searching, interviewing, and training can take a significant toll, especially if you’re a *no agencies please* kind of person. Here’s where Sofi Scale steps in. We partner with you to accelerate growth by first conducting a comprehensive GTM review to pinpoint the key areas your business needs to strengthen - whether it’s marketing, sales, coaching, or maybe that full-time hire you’ve been considering. If your business is ready for that full-time addition, we’ll take care of finding and onboarding the talent for you, ensuring a smooth transition so they’re set up for success from day one. We cover all the critical areas that start-ups and scale-ups need to grow. Let’s book a call to explore how we can help your business!
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Living in the "fractional" industry has been fulfilling for me. However, as a business owner, considering fractional consultants has many benefits. Matt effectively covers some information about why a business should consider a Fractional COO.
Your first senior level operations hire — fractional or full-time? In most businesses I’ve worked with, the visionary entrepreneur never had anyone sitting in an operations seat before. Or if they had, it was a junior employee in over their head. Unless you know what to look for, jumping into a full-time COO hire isn't just daunting—it's risky. Bringing in a fractional COO offers a unique, low-risk solution: • Top-tier expertise without the long-term commitment • No expensive salary or benefits • A fractional COO is set up from the beginning to come in and leave Are you ready to explore the idea of scaling up your business? Shoot me a DM or sign up for my newsletter: 🔗 https://lnkd.in/g-ruCzcC
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Your first senior level operations hire — fractional or full-time? In most businesses I’ve worked with, the visionary entrepreneur never had anyone sitting in an operations seat before. Or if they had, it was a junior employee in over their head. Unless you know what to look for, jumping into a full-time COO hire isn't just daunting—it's risky. Bringing in a fractional COO offers a unique, low-risk solution: • Top-tier expertise without the long-term commitment • No expensive salary or benefits • A fractional COO is set up from the beginning to come in and leave Are you ready to explore the idea of scaling up your business? Shoot me a DM or sign up for my newsletter: 🔗 https://lnkd.in/g-ruCzcC
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My hiring rules. Having recruited and managed over 1000 people in over 30 years as an operator, this is what I believe is important: ➡️ Never hire under pressure. ➡️ Bad gut feeling, no hire. ➡️ Always 4-6 eyes. ➡️ Give people with broken CVs a chance. ➡️ Make the candidate experience great. ➡️ Lean and fast process. No marathon. ➡️ You don't need 5 rounds for an intern. ➡️ Sell your business to the candidate. ➡️ People want purpose, not only money. ➡️ Promise only what you can deliver. ➡️ Invest in great onboarding. ➡️ Always pay on time. ➡️ Set realistic quotas. ➡️ Define clear expectations. ➡️ Avoid micromanagement. ➡️ Accept mistakes. ➡️ Give responsibility. ➡️ If it doesn't work, maybe it's you. ➡️ Part quickly if it's not working. ➡️ You can't comfort everyone. ➡️ Your people before your customers. Most important rule: ✅ Always be fair and human. Happy people, happy customers, happy you. 🤝 ____________________________ Sharing my experiences as an entrepreneur and angel investor. Investing in early stage B2B SaaS startups. Happy to connect 👋
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Ever wonder why your business isn't scaling? We have a track record of helping founders successfully grow sales in their businesses, and the solution is not just "hire a superstar". To build a scalable business, building strong foundations and strategy is essential. Once these foundations are in place, driving growth is much easier, and onboarding talent becomes a process, instead of a gamble. Failed hires can cost hundreds of thousands of dollars in cash, and millions of dollars in lost opportunity. Get clear on what your business needs before you risk another failed hire. Contact Mindracer today to learn about our growth readiness assessment. #SalesGrowth #FounderEmpowerment #ActionableInsights
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🚨Is your team operating and running things smoothly while you are away? If you're an established entrepreneur with a structured business and superstar team, but you want your business to operate seamlessly without you, it’s time to take things to the next level. You’ve probably tried: ✨Integrating team processes but still find yourself being pulled back in for approvals or questions ✨Setting up systems for "off days" only to feel the need to check in or solve issues ✨ Hiring support professionals, but they lack the strategic insight to truly keep things running without you The truth is, without a defined operational blueprint and proactive team alignment, you’ll never fully unplug. 👋🏽 I specialize in helping entrepreneurs establish ✔️systematic team integration, ✔️efficient workflows, and ✔️reliable client acquisition processes that allow for true off days—even the last two weeks of the year 🎄. Imagine taking time off knowing your business is not only operating but still running effectively in your absence? 💭 My 90-Day VIP Business Activator is designed to bridge these gaps, so you can step away with confidence. Let’s spend the first few weeks building the systems, integrating your team, and setting you up for a December break—fully unplugged. 🔌 Ready to make this a reality? Let’s chat! No pressure, just a quick call to see if we’re the right fit. DM me “PTO” and start preparing to take that well-earned last two weeks of the year off! #BusinessExpansion #Unshakableceo #BusinessStrategy #womeninbusiness
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👋 BEFORE you make your next hire, do this. >> Business moves at the speed of culture. < You might be eager to hire people so you can expand your top line, but if you’re not clear on your culture, your values, and your brand positioning, you’re wasting money with new hires. ✔️ What do you value as an entrepreneur? ✔️ What’s important to you in your business? ️✔️ What makes your process/product unique? It’s okay to slow down so you can identify those foundational elements before you bring on new team members. 🤔 What’s one thing you wish you knew BEFORE you made your first hire?
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Last night I got on a call with a founder who I met at a mastermind 2 years ago and had a great job session around what she wants to focus on in her business this quarter. She's in a growth phase and is focused on hiring to replace herself in different areas of the business. The thing that I loved seeing is her attitude. Absolutely ruthless and relentless when it comes to buying back her time. "JP, I know what grows my business and I'm not able to do enough of those things. I want to ramp up this new hire and train my operator to level up and I want to do it NOW." More times than not when I'm doing strategy sessions with founders there's a bit of resistance when it comes to delegating or letting go of control. It's the ultimate dichotomy. "I want to have my time back but I need to micromanage this new hire until I feel certain enough I can trust them." The problem there is your business will suffer longer than it needs to and so will you. That time you're spending micromanaging is time not spent on growing the business. Which means 2-3 months from now if the business is in a sales rut you might find yourself thinking you can no longer afford the new hire and they're the first to go. I've seen it time and time again. This is poor leadership and it's not how successful / high level entrepreneurs run businesses. How my friend (mentioned above) does it is she will make the time to create an amazing hiring and onboarding process to ensure the new hire can ramp up and start succeeding in the role within the first 30-60 days. I'm actually going to help her set all of that up. Here's what it's going to look like: 1) We map out the onboarding process for the new hire 2) Conduct an onboarding call between her, the COO and the new hire 3) The COO will create a 30-60-90 ramp up plan for the new hire and oversee their training 4) The new hire will have a mix of digital (video) and on-the-job training Even if you don't have a COO, having a solid onboarding and training process for new hires is a lot more efficient than micromanaging them for months at a time.
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Becoming the first sales hire at a startup is... A-mazing!! 🤩 But not without putting in the work... Here are a few things I've learned: ✍ 1. Do not expect to learn everything the first day or even the first few weeks, unless you already have an exceptional PMF or a founder who knows his way around the sales block. 👀 2. Write things down, write them again, and listen. Take note of key insights, 🔑 that will 100% drive sales. 3. Determine how to use your skillsets to drive sales quickly. (ie: I love emailing 📧 , outbound sales 💰, marketing 👩💻, relationship building 👋 🏢 and prospecting 🔎) Do not be afraid to tackle the day! Jump in, and handle it! 4. Set up times to talk to your founder multiple times a week. Speak up, bring in your ideas, learn what works for your founder, double down on tactics, and keep the momentum going! 5. Celebrate all the wins! 🔥 Just last week, I brought in 2 meetings, and have all the faith that I'll be closing a deal next week!! 👏 Part of being on a new team means bringing your A-game to work. If you're a #founder who needs support on finding product market fit, get to market 2x faster with our expert team at Marketing for Founders. Check us out! https://lnkd.in/gPJnyvvm P.S. If you're struggling with finding quality leads on LinkedIn, I have a solution for that too. Here to help when you need it! 😄 #marketing #sales #leadgeneration #b2b
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🚨 Thinking about scaling your business? Slow your roll—there are 3 mistakes that could trip you up if you’re not careful. 1️⃣ Hiring Too Fast: It’s tempting to grab anyone with a pulse when you’re growing fast, but that’s a rookie move. Don’t just fill positions—build a team of rockstars that can actually drive your business forward. 💪 2️⃣ Ignoring Cash Flow: Growth isn’t free, and if you don’t have the cash to back it up, your business could hit a wall. Keep an eye on the dollars to keep the wheels turning. 💸 3️⃣ Skipping the Systems – Scaling chaos only leads to a bigger mess. Get your systems in place—automate, delegate, and streamline so your business can grow without you having to constantly put out fires. 🔥 Think you're ready to scale but not sure where to start? Let us help. Schedule a free consultation today to discuss your next move. 📞 https://lnkd.in/e4zNi-8D #BusinessGrowth #ScaleSmart #EntrepreneurLife #WorkSmarter #LevelUp #AvoidTheFails
Top 3 mistakes to avoid when scaling a business
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"I'll just go fractional" This is what I often hear when Executives get frustrated with their job search. Hold on. "Just go fractional?" There's nothing just about it And, not for the faint of heart Before you hang your shingle and invest any time or $$ get clear on: • 𝗧𝗵𝗲 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗮𝘀𝗽𝗲𝗰𝘁𝘀 𝗳𝗿𝗼𝗺 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝘁𝗼 𝗲𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵𝗶𝗻𝗴 𝗮 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗼𝗱𝗲𝗹? • 𝗬𝗼𝘂𝗿 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗿𝗲𝘄𝗮𝗿𝗱𝘀 𝘁𝗼 𝗮𝗹𝗶𝗴𝗻 𝗮𝗻𝗱 𝗯𝗲 𝗽𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗹𝗲. • 𝗪𝗵𝗮𝘁 𝗮𝗯𝗼𝘂𝘁 𝗾𝘂𝗮𝗹𝗶𝗳𝗶𝗲𝗱 𝗹𝗲𝗮𝗱𝘀... 𝘄𝗵𝗲𝗿𝗲 𝘄𝗶𝗹𝗹 𝘁𝗵𝗲𝘆 𝗰𝗼𝗺𝗲 𝗳𝗿𝗼𝗺? • 𝗔𝗻𝗱 𝗼𝗳 𝗰𝗼𝘂𝗿𝘀𝗲 𝘁𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝗼𝗳 𝗮𝗹𝗹 -- 𝗪𝗛𝗬 𝗬𝗢𝗨? Partnering with Alexandra Satine -- 𝙁𝙤𝙪𝙣𝙙𝙚𝙧 𝙤𝙛 𝙔𝙤𝙪𝙧 𝘾𝙤𝙝𝙤𝙧𝙩 A diverse top talent consultancy working with experienced fractionals for launches, pivots, exits, IPOs, M&As. From entertainment to healthcare, fin-tech, consumer goods, fashion, and technology. Our bootcamp starts JULY 10th!! Filling up fast so we want to offer $500 off for those who may be on the fence See link in comments to register!! 𝘐’𝘮 𝘓𝘰𝘳𝘦𝘯 𝘎𝘳𝘦𝘪𝘧𝘧, 𝘌𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦 𝘊𝘢𝘳𝘦𝘦𝘳 𝘚𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘴𝘵 𝘌𝘮𝘱𝘰𝘸𝘦𝘳𝘪𝘯𝘨 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦𝘴 𝘸𝘪𝘵𝘩 𝘵𝘰𝘥𝘢𝘺'𝘴 𝘯𝘰𝘯 𝘤𝘰𝘯𝘷𝘦𝘯𝘵𝘪𝘰𝘯𝘢𝘭 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘦𝘴 𝘵𝘰 𝘦𝘢𝘳𝘯 𝘵𝘩𝘦𝘪𝘳 𝘴𝘦𝘢𝘵 𝘢𝘵 𝘵𝘩𝘦 𝘵𝘢𝘣𝘭𝘦 𝘰𝘳 𝘮𝘢𝘬𝘦 𝘢 𝘯𝘦𝘸 𝘰𝘯𝘦. 𝘊𝘭𝘪𝘤𝘬 "𝘣𝘰𝘰𝘬 𝘢𝘯 𝘢𝘱𝘱𝘰𝘪𝘯𝘵𝘮𝘦𝘯𝘵" 𝘭𝘪𝘯𝘬 𝘶𝘯𝘥𝘦𝘳 𝘮𝘺 𝘩𝘦𝘢𝘥𝘭𝘪𝘯𝘦.
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Helping owners scale w/o burnout by strategically replacing themselves
1moSolid insights - hire strategically, not reactively.