Can you help me expand Osborn Barr Paramore (OBP)'s freelance network? We’re looking for 𝘧𝘳𝘢𝘤𝘵𝘪𝘰𝘯𝘢𝘭, 𝘜𝘚-𝘣𝘢𝘴𝘦𝘥 𝐦𝐞𝐝𝐢𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭𝐬 who are adept in (what I’m begrudgingly referring to as) “𝐩𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞” 𝐦𝐞𝐝𝐢𝐚 𝐩𝐥𝐚𝐧𝐧𝐢𝐧𝐠 𝐚𝐧𝐝 𝐛𝐮𝐲𝐢𝐧𝐠. 𝘕𝘦𝘦𝘥 𝘵𝘰 𝘤𝘩𝘦𝘤𝘬 𝘵𝘩𝘦 𝘣𝘰𝘹𝘦𝘴 𝘣𝘦𝘭𝘰𝘸... ☑️ Experience working in agriculture, industrial B2B and/or travel & tourism. ☑️ Sophisticated in paid search (Google & Bing): Skilled in RSA, can incrementality test for optimal branded spend, etc. ☑️ Discerning programmatic use: Rigorous on fraud, keeps a close eye on any managed services ☑️ Deep paid expertise across socials, from Meta to Pinterest to LinkedIn ☑️ Clear POV on video effectiveness across lengths, formats and platforms ☑️ Strong abilities in custom targeting, avoids PMax like the plague ☑️ Expert in CM360/Studio, experience in running dynamic display ☑️ Close collaboration on analytics from ad to on-site action w/Looker Studio familiarity ☑️ Focused on outcomes of media, CRO is a means to an end ☑️ Loves a collaborative learning environment, can push back with a smile ☑️ Wants to play a part in evolving an outcomes-focused approach to multi-channel comms Interested? Apply here: https://lnkd.in/gKAknPHm Know someone? Send this their way. 👍 or 🔄 to spread the word. 🙏
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Strategic Marketing Executive | Digital Marketing Strategy | Performance/Growth Marketing | Paid Media | Brand Marketing | Web Design/Web Dev | Digital Product Development | UX/UI | Demand Generation
1mo…”avoids PMax like the plague” 🙏😂