Sending the perfect email to the wrong person? Waste of time. Nail down your Ideal Customer Profile (ICP), and you’ll know exactly who that is. The goal is to go deep with targeting 👉 First Pass: SaaS Companies. 👉 Level Up: SaaS companies with a sales team. SaaS companies without a sales team. 👉 Go Deeper: SaaS companies with sales teams > 100 employees. SaaS companies with sales teams < 50 employees. SaaS companies without a sales team but hiring sales roles. 👉 Hyper-Targeted: AI-focused SaaS with no sales team, actively hiring. Healthcare SaaS companies with large, established sales teams. Fintech SaaS, investor-backed, hiring sales reps. Get it? Each level peels back the layers, hitting a new set of pain points. That’s how you turn “just another email” into the email that resonates, drives real conversations, and pushes deals forward. You want results? Go deep. #sales #sdr #coldemail #prospecting
Hyper-targeted ICP = emails that resonate and drive results.
It's all about diving deeper to connect with the right audience. Shabbir
The more you narrow down, the better results you get!
Director of Business @ RevDash | B2B, Business Development, SaaS
1moIf you don’t nail your ICP, everything can go to waste… or should I say, straight to the bin.