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ISB PGP Co'25 | Private Equity

🎙️ The First Episode of Venture Vibes is here! 🎙️ Excited to share my conversation with Amay Solanki as we deep dive into how leading Indian startups have navigated changing consumer trends. 🔊 Tune in for the full breakdown on how these startups transformed challenges into opportunities in a post-COVID world! ⚡ Bonus: I’ll be sharing cuts of the episode soon for quick, digestible learnings. 🎧 Watch on YouTube: https://lnkd.in/dhB52eya (Chapters available for easy viewing) 🎯 Stay tuned for the next episode—we're diving into the big question: What game-changing opportunities lie ahead for the next decade? #VentureVibes #StartupStories #ConsumerTrends #COVID #Zomato #Nykaa #Purplle #Mamaearth #BiryaniByKilo #VentureCapital #IndianStartups #Innovation #Podcast #ISB

🌟 The First Episode of Venture Vibes by EVC Club is here! 🎙 Join Pratyush Shah and Amay Solanki as they discuss insights on how leading Indian startups adapted to changing consumer trends both before and after COVID. This episode goes beyond the usual stories, diving into strategies, pivots, and growth levers from the founders’ playbooks. A quick snapshot: 1. Zomato - Deepinder Goyal, backed by Info Edge Ventures, Temasek Peak XV Partners, etc., adapted to market multiple times - first from a discovery platform to a delivery platform and recently, anticipating the potential of q-com by acquiring Blinkit (grofers) . 🚴 2. Nykaa - Founder Falguni Nayar, backed by Sharrp Ventures | Harsh Mariwala Investment Office, TVS Capital Funds, TPG, Lighthouse Funds, etc., leveraged consumer distrust in authenticity by taking control of inventory and fulfillment, guaranteeing genuine products—a move that set them apart. 💄 3. Purplle.com - Manish Taneja and Rahul Dash, with support from Blume Ventures, JSW Ventures, Premji Invest, NB Ventures, Verlinvest, etc., harnessed regional product requirements, content, and influencers to capture markets in Tier 2+ cities, crafting a strategy that other players often overlook. 📈 4. Mamaearth - Ghazal Alagh and Varun Alagh, supported by Fireside Ventures, Titan Capital, Peak XV Partners, etc., adopted omnichannel and transformed their growth by placing their products in pharmacies instead of rather difficult GT to crack the offline market. 🌱 5. Biryani By Kilo (BBK) - Vishal Jindal, funded by IvyCap Ventures Advisors Private Limited, DSG Consumer Partners, etc., differentiated BBK by delivering freshly cooked biryani in traditional dum pots, enhancing authenticity and quality—a unique selling point in the cloud kitchen space. 🍛 Tune in to Venture Vibes to hear the full breakdown of how these startups recognized and responded to shifts in consumer behavior, turning challenges into opportunities in a post-COVID world. 👉 Listen now: Watch on YouTube https://lnkd.in/dQx8st2v #VentureVibes #StartupStories #ConsumerTrends #COVID #Nykaa #Purple #Mamaearth #Zomato #BiryaniByKilo #VentureCapital #IndianStartups #Innovation #Insights #ISB

How startups emerged from consumer trends pre & post COVID | Venture Vibes E01

https://www.youtube.com/

Jiyo Katju

Product Enthusiast | S&P Global | New York University | Tata Capital | FinTech Solutions | Passionate about redefining customer experiences

3w

Such an insightful conversation - great stuff Amay. Exciting initiative Pratyush, looking forward to tune in for more of these! 👏🏻

Aditya Arora

Founder & CEO At Try Karo | Entrepreneur |

3w

Love this

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