Nicole Heaton’s Post

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Director at Fresh Influence - TikTok Agency

Google may have once been the go-to for search, but for a while now, TikTok has taken the lead and they're stepping it up even more! Now, you can access a recipe book with just two taps, offering meal ideas and inspiration from real people like you and I, not just celebrity chefs in cookbooks. TikTok continues to shine as a platform where people connect with likeminded ‘normal’ people who are just doing life together, and they’re making it easier than ever to find everything you need from people you actually relate to 👏🏼 The way this is presented is incredible. They continue to lead when it comes to user experience!

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